http://madison.indymedia.org/newswire/display_any/22531

The following article has been sent to you by [EMAIL PROTECTED]

The sender writes:
The Union of Concerned Scientists is placing ads, starting with the very places 
Auto Alliance advertised, that expose their deceptive campaign.  They are 
asking for contributions.
http://www.ucsusa.org

Mike Neuman

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U.S. Auto Industry Launches Deceptive Ad Campaign
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Friday, 11 March 2005
by Michael T. Neuman


Summary: The Auto Alliance, the lobbyist group representing most of the major 
U.S. automakers, has launched a deceptive new ad campaign which claims U.S. 
autos manufactured today are "virtually emission-free". But what the ad doesn't 
tell you is that the automobiles manufactured today still emit fine particulate 
matter which pass into delicate lung, artery and human heart tissue, which can 
result in injury, illness and even death.

The Auto Alliance also doesn't tell you that the heat-trapping carbon dioxide 
emissions emitted from their vehicles in the U.S. this year will total more 
than 1,300 million tons, which is more than most whole countries emit from all 
their sources combined.

Automakers have been known to “stretch the truth” in their 
decades-long effort to obstruct needed federal and state environmental and 
safety regulations, says the Union of Concerned Scientists (UCS). The Alliance 
of Automobile Manufacturers (Auto Alliance), which is the legal and lobbying 
group for BMW, DaimlerChrysler, Ford, GM, Mazda, Mitsubishi, Porsche, Toyota, 
and Volkswagen, has taken this practice to a new level with a highly misleading 
advertising campaign, UCS states.

"The Auto Alliances is using factual omissions to hide its pollution 
emissions", asserts the UCS, saying the Alliance's advertizing claim is "false 
and dangerous". 

The ad from the Auto Alliance comes on the heels of a study report released by 
the Sierra Club last year which documented many of the known health hazards for 
people who live near heavily traveled highways. The study reports on numerous 
scientific study in published medical journals that disclose substantial 
evidence linking heavy motor vehicle traffic with a wide range of human health 
ailments, especially in children and adults more sensitive to air pollutants. 
The evidence includes higher hospitalization rates for asthmatics living near 
busy roads, an increased prevalence of childhood leukemia and other forms of 
cancer, and a higher incidence of heart attacks and strokes in populations that 
live near heavily traveled roads. 
http://www.sierraclub.org/hhh/HHHFinalReport6-28-04.pdf

Air pollution is especially threatening to young people because a child is more 
active and with greater activity there's more air intake and more exposure. The 
highest incidence of asthma cases is found among low-income and 
African-American toddlers, according to a recent report by the Harvard Medical 
School: "Inside the Greenhouse: The Impacts of CO2 and Climate Change on Public 
Health in the Inner City".

The Harvard Medical School study confirms that serious public health risks are 
created when children and adults are exposed to even moderate levels of urban 
air pollution, especially when that exposure takes place during warm 
temperatures, a condition likely to occur with increasing frequency as global 
warming continues.
http://www.resultsforamerica.org/calendar/files/042904childhoodasthmaGWreleaseFINAL.pdf
 
"African Americans are the most vulnerable and also suffer the most from 
climate change", concludes a recently published study: "African Americans and 
Climate Change: An Unequal Burden" (Congressional Black Caucus Foundation, 
Inc., July 21, 2004).
http://www.ipsnews.net/interna.asp?idnews=24763
 
Furthermore, a recent study by New York's Columbia Center for Children's 
Environmental Health concludes that babies in the womb are more sensitive than 
their mothers to pollutants from motor vehicle tailpipes, power plant 
smokestacks, second-hand smoke and other combustion sources, underscoring the 
importance of reducing those pollution sources in the environment. Published in 
the scientific journal "Environmental Health Perspectives" (V. 110, 10), the 
study examined the effect of prenatal exposure to combustion residual 
pollutants called "polycyclic aromatic hydrocarbons" (PAHs).
 
PAHs, such as benzo[a]pyrene (BaP), are widespread air contaminants released by 
transportation vehicles, power generation, and other combustion sources. The 
study found that, despite the protection provided the fetus by the placenta 
during fetal development, DNA damage in newborns (from PAHs) was still as high 
as the level of DNA damage in the mothers. 
http://www.ccceh.org/news-events/CCCEH%20PRESS%20RELEASE%20(Jun23).htm 

Regarding aggregate amounts of greenhouse gases emitted by automobiles, the 
California Air Resources Board has taken on transportation emissions in 
California by ordering the automakers to reduce their global-warming emissions 
by 30 percent, starting in 2009, and culminating in 2016. The rule will 
supercede federal laws by mandating an unprecedented increase in fuel 
efficiency for all vehicles sold in California and the six other states that 
follow California's air-emissions regulations. 

Almost immediately after the Air Resources Board promulgated the rule, the 
automakers filed a suit seeking to overturn the rule. A decision on the 
legality of the rule is pending action by court action.

The UCS is advising people who visit their web site to contact the Federal 
Trade Commission (FTC) and request the FTC immediately open a false advertising 
investigation on the Auto Alliance for deceptive advertising. "Beyond the 
well-known dangers of smog-forming pollutants and toxic emissions, global 
warming emissions are projected to lead to worsening smog, an increase in 
asthma-triggering pollen and molds, and a substantial rise in heat-related 
illness and death", predicts the UCS. The misleading ad in question can be 
viewed by accessing the UCS's web site:

THE MISLEADING ADD:
http://www.ucsusa.org/general/special_features/page.cfm?pageID=1662

The Union of Concerned Scientists is advising its members and others concerned 
about the automobile industry's false and misleading ad to write to the Bureau 
of Consumer Protection of the Federal Trade Commission and request FTC's 
immediate investigation into the Auto Alliance's claims. Letters can be send 
directly from the UCS web site containing the ad (above).
Madison IMC: http://madison.indymedia.org/
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