The underlying issue here is that moped emissions aren't regulated in the US like other motor vehicles. I think we'd all be in favor of mopeds versus cars if they didn't stink. In Europe you have 4-cycle as well as emissions controls being required on motorcycles and mopeds. But since our govt won't even increase fuel economy, I can't see that happening unless California does it first.
Here's a few thoughts:

UW engineering students participate nationally in contests to lower vehicle emissions (hybrid auto and snowmobile). Have a design competition for a retrofit kit to lower moped emissions, subsidize production and cost to install with campus moped use permit. (ok, dreaming a bit here)

Offer free moped parking near classes/dorms for low emissions mopeds, charge other moped users. Unfortunately it looks like UW is going the other way; they have added moped parking for free, generally on sidewalks where it's illegal to drive them. Actually enforcing (ticketing) illegal moped parking would do a lot to discourage use, could also charge for parking like they do for cars and motorcycles. Again, UW going the other way. My guess is they are being lenient on mopeds to encourage using them instead of cars.

Which leads back to the aforementioned making them uncool. How about some t-shirt slogans:

 Mopeds Stink!  Pedal, don't pollute!
 Mopeds - all the utility of a bicycle, all the emissions of a bus.

Of course if I wear one they won't sell, being one of those uncool middle aged bureaucrats.

--
Doug Adler
Space Science & Engineering Center
University of Wisconsin-Madison

[EMAIL PROTECTED]
608-265-9908


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