Hi all,

We have a small delta to this feature we'd like to implement. In our 
current design, ad techs need to provide a flag, `adAuctionHeaders` on 
their `fetch()` request. (
https://github.com/WICG/turtledove/blob/main/FLEDGE.md#63-http-response-headers)
 
However, we received feedback that some ad techs use iframe navigation 
instead of a `fetch()`.   (
https://github.com/WICG/turtledove/issues/319#issuecomment-1766815150) To 
enable those ad techs to use this feature, we'd like to minimally extend 
our design to allow those that use iframe navigation to specify an 
`adAuctionHeaders` attribute on the iframe element that behaves the same as 
the `adAuctionHeaders` flag on `fetch()` requests.

For more details, please see the PRs we've prepared for the spec - 
https://github.com/WICG/turtledove/pull/883 - and the explainer - 
https://github.com/WICG/turtledove/pull/887.

Could you please review and provide LGTMs to ship this delta? Thank you so 
much!

All the best,
- Orr

On Friday, October 20, 2023 at 12:06:12 PM UTC-4 Orr Bernstein wrote:

> FYI, the spec (https://github.com/WICG/turtledove/pull/796) has been 
> merged. Thank you all again.
>
> All the best,
> - Orr
>
> On Wednesday, October 4, 2023 at 3:04:23 PM UTC-4 Orr Bernstein wrote:
>
>> Thank you all so much. I'll update this thread when 
>> https://github.com/WICG/turtledove/pull/796 has landed.
>>
>> All the best,
>> - Orr
>>
>>
>> On Wed, Oct 4, 2023 at 11:51 AM Chris Harrelson <chri...@chromium.org> 
>> wrote:
>>
>>> LGTM3, same.
>>>
>>> On Wed, Oct 4, 2023 at 8:50 AM Yoav Weiss <yoav...@chromium.org> wrote:
>>>
>>>> LGTM2 with the same conditions
>>>>
>>>> On Monday, October 2, 2023 at 11:00:07 PM UTC+2 Mike Taylor wrote:
>>>>
>>>>> LGTM1 % landing https://github.com/WICG/turtledove/pull/796. Please 
>>>>> follow up with the WPTs as well.
>>>>> On 9/27/23 11:56 AM, Chris Harrelson wrote:
>>>>>
>>>>> Please fill out the other chromestatus review categories (privacy, 
>>>>> security, etc); we'll re-review once those are done.
>>>>>
>>>>> On Wed, Sep 20, 2023 at 2:42 PM 'Orr Bernstein' via blink-dev <
>>>>> blin...@chromium.org> wrote:
>>>>>
>>>>>> Contact emails 
>>>>>>
>>>>>> or...@google.com, paulj...@chromium.org
>>>>>>
>>>>>> Explainer 
>>>>>>
>>>>>> https://github.com/WICG/turtledove/pull/780
>>>>>>
>>>>>> Specification 
>>>>>>
>>>>>> https://github.com/WICG/turtledove/pull/796
>>>>>>
>>>>>> Summary 
>>>>>>
>>>>>> In online ad auctions for ad space, it’s sometimes useful to prevent 
>>>>>> showing an ad to certain audiences, a concept known as negative 
>>>>>> targeting. 
>>>>>> For example, you might not want to show a new customer advertisement to 
>>>>>> existing customers. New customer acquisition campaigns most often have 
>>>>>> this 
>>>>>> as a critical requirement. Protected Audience currently enables ads to 
>>>>>> target users that have been joined to a given interest group through 
>>>>>> some 
>>>>>> past activity on the web. This feature extends Protected Audience to 
>>>>>> enable 
>>>>>> negative targeting by allowing new ads to target only those users who 
>>>>>> have 
>>>>>> not been joined to a given interest group. In this way, we're enabling 
>>>>>> advertisers to target new groups of users using the existing 
>>>>>> privacy-preserving concepts of the Protected Audience API.
>>>>>>
>>>>>>
>>>>>> Blink component 
>>>>>>
>>>>>> Blink>InterestGroups 
>>>>>> <https://bugs.chromium.org/p/chromium/issues/list?q=component:Blink%3EInterestGroups>
>>>>>>
>>>>>> TAG review 
>>>>>>
>>>>>> The parent proposal, Protected Audience, is still pending: 
>>>>>> https://github.com/w3ctag/design-reviews/issues/723
>>>>>>
>>>>>> TAG review status 
>>>>>>
>>>>>> Pending
>>>>>>
>>>>>> Risks
>>>>>>
>>>>>> Interoperability and Compatibility 
>>>>>>
>>>>>> None. This is an optional new feature of the Protected Audience API. 
>>>>>> Ad techs can use this new feature by specifying values for new fields in 
>>>>>> the auction config. Without explicit values for those new fields, 
>>>>>> there's 
>>>>>> no functional behavioral change as a result of this feature.
>>>>>>
>>>>>> Gecko & WebKit: No signal on parent proposal, Protected Audience.  
>>>>>> Asked in the Mozilla forum here 
>>>>>> <https://github.com/mozilla/standards-positions/issues/770>, and in 
>>>>>> the Webkit forum here 
>>>>>> <https://github.com/WebKit/standards-positions/issues/158>.
>>>>>>
>>>>>> Web developers: Adtech asked for this via Protected Audience Github 
>>>>>> issue #319 <https://github.com/WICG/turtledove/issues/319>.
>>>>>>
>>>>>>
>>>>>> Debuggability 
>>>>>>
>>>>>> Additional bids sent into the auction are visible in their response 
>>>>>> headers via DevTools. You can determine if the additional bid was sent 
>>>>>> for 
>>>>>> scoring by adding a breakpoint in the scoring script in DevTools. Error 
>>>>>> scenarios, e.g. signature verification errors and joining origin 
>>>>>> mismatch 
>>>>>> on negative interest groups - are written to the console. We're 
>>>>>> considering 
>>>>>> additional DevTools enhancements to aid additional bids debugging.
>>>>>>
>>>>>> Will this feature be supported on all six Blink platforms (Windows, 
>>>>>> Mac, Linux, Chrome OS, Android, and Android WebView)? 
>>>>>>
>>>>>> It will be supported on all platforms that support Protected 
>>>>>> Audience, so all but WebView.
>>>>>>
>>>>>> Is this feature fully tested by web-platform-tests 
>>>>>> <https://chromium.googlesource.com/chromium/src/+/main/docs/testing/web_platform_tests.md>
>>>>>> ? 
>>>>>>
>>>>>> We plan to add WPTs to cover this API in the next month.
>>>>>>
>>>>>> Flag name on chrome://flags 
>>>>>>
>>>>>> None
>>>>>>
>>>>>> Finch feature name 
>>>>>>
>>>>>> FledgeNegativeTargeting
>>>>>>
>>>>>> Requires code in //chrome? 
>>>>>>
>>>>>> False
>>>>>>
>>>>>> Estimated milestones 
>>>>>>
>>>>>> Shipping on desktop and Android in M118.
>>>>>>
>>>>>> Anticipated spec changes 
>>>>>>
>>>>>> None related to this feature.
>>>>>>
>>>>>> Link to entry on the Chrome Platform Status 
>>>>>>
>>>>>> https://chromestatus.com/feature/5021508157571072
>>>>>>
>>>>>> This intent message was generated by Chrome Platform Status 
>>>>>> <https://chromestatus.com/>.
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>>>>>> To view this discussion on the web visit 
>>>>>> https://groups.google.com/a/chromium.org/d/msgid/blink-dev/5ebd44f6-57b2-448f-b32c-87d63acfa471n%40chromium.org
>>>>>>  
>>>>>> <https://groups.google.com/a/chromium.org/d/msgid/blink-dev/5ebd44f6-57b2-448f-b32c-87d63acfa471n%40chromium.org?utm_medium=email&utm_source=footer>
>>>>>> .
>>>>>>
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>>>>>  
>>>>> <https://groups.google.com/a/chromium.org/d/msgid/blink-dev/CAOMQ%2Bw_AJmJko%2BzZZLxD%2BN4db5aZzaJ3T%3D7OH0NFLjALxeQm1A%40mail.gmail.com?utm_medium=email&utm_source=footer>
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>>>>
>>>

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