Not a Googler, just chiming in. Yoav had a good point in his 2020 response:

> As it is, I'm not sure if it'd be easier to convince the ecosystem to 
adopt JPEG-XL as a Content-Encoding or as an image format. 

In 2026 the ecosystem achieved the latter, so personally I don't see much 
point to introduce a new content-encoding.

On Thursday, February 12, 2026 at 9:16:16 PM UTC+1 [email protected] 
wrote:

> Many apologies in advance, but just double checking if the dialogue on 
> this topic been moved to another group thread (with all the status changes 
> around jxl in general) Or is this still going to be the place it's 
> discussed? 🤔 
>
> On Wednesday, November 4, 2020 at 4:50:50 PM UTC Jyrki Alakuijala wrote:
>
>> On Friday, August 21, 2020 at 11:53:13 AM UTC+2 [email protected] wrote:
>>
>>> On Thu, Aug 20, 2020 at 11:21 PM Yoav Weiss <[email protected]> wrote:
>>>
>>>> Thanks Jyrki!
>>>>
>>>> I didn't state these points in particular, as I believe most of them 
>>>> can be achieved as part of the implementation, regardless if JPXL support 
>>>> is added as a Content-Encoding or as a full-fledged image format. Please 
>>>> correct me if I'm wrong on that front.
>>>>
>>>> On Thu, Aug 20, 2020 at 10:08 PM Jyrki Alakuijala <[email protected]> 
>>>> wrote:
>>>>
>>>>> There are some benefits of this approach that may not yet be clear 
>>>>> from Yoav's mail:
>>>>>
>>>>> - The experience through content encoding is more similar than with a 
>>>>> new image codec:
>>>>>    * The transcoding is lossless, no need for quality experimentation 
>>>>> to launch it
>>>>>    * The transcoding allows for progressive or sequential refreshing 
>>>>> of jpegs, less need for experiments to figure out all the subtleties of 
>>>>> the 
>>>>> latency impact
>>>>>
>>>>> - The lossless transcoding is super-fast, currently in one experiment 
>>>>> it was found about 10x faster than the fastest new modern image codec
>>>>>
>>>>> - Once the JPEG is cached in the browser, it is just a JPEG, and it's 
>>>>> redraws from cache are faster than redisplays for more modern image codecs
>>>>>
>>>>
>>> Talking to +lizeb@, turns out that I'm at least partially wrong and 
>>> this part cannot be automatically optimized by the cache, as it can result 
>>> in web-exposed differences when the content is `fetch()`ed (similar to (3) 
>>> above).
>>> At the same time, it's unclear if the 20% extra storage space would be 
>>> justified by faster decoding speeds.
>>> +Josh Karlin may have some intuition here.
>>>
>>>
>>>>> - While I do recommend server side caching of compressed data, one cpu 
>>>>> can convert jpeg into jpeg xl (as well as jpeg xl into jpeg) losslessly 
>>>>> at 
>>>>> 100 mbps
>>>>>
>>>>
>>> Is this 100 mega *bits* or *bytes*? Do you have similar numbers for 
>>> client-side typical CPU?
>>>
>>
>> 100 mbps is 100 megabits per second on intel. On a single mobile arm core 
>> it is about 30 mbps. These are compressed numbers and the uncompressed 
>> speeds are about 15x faster. 
>>
>>  
>>>
>>>> . For a site with a limited storage budget or for images that are not 
>>>>> 'hot' it may be a good idea to store in the JPEG XL form and convert 
>>>>> losslessly to legacy JPEG at request time. Storing legacy JPEG photos 
>>>>> losslessly as JPEG XL saves 22 % in storage budget. (Some sites like 
>>>>> dropbox have chosen to do this with their custom technology, as well as 
>>>>> the 
>>>>> media filter plugin for 7zip applies a similar compression method on 
>>>>> legacy 
>>>>> JPEG.)
>>>>>
>>>>> On Thu, Aug 20, 2020 at 4:21 PM Yoav Weiss <[email protected]> wrote:
>>>>>
>>>>>> I talked a bit to the team, and would like to share my thoughts 
>>>>>> following that.
>>>>>> Supporting JPEG-XL as a Content-Encoding seems like it *might* enable 
>>>>>> a smoother transition period for sites that have old JPG images lying 
>>>>>> around.
>>>>>> New image formats incur some cost and as content encoding web servers 
>>>>>> and CDN providers can freely apply that encoding to get ~20% 
>>>>>> improvements 
>>>>>> over JPEGs, without worrying about:
>>>>>>
>>>>>>    1. Users downloading the image and failing to e.g. edit it
>>>>>>    2. JPEG Hardware decoding not being utilized
>>>>>>    3. Web applications manipulating the image bytes directly, and 
>>>>>>    breaking due to the transcoding.
>>>>>>
>>>>>> At the same time, those problems seem addressable by other means:
>>>>>>
>>>>>>    1. The browser could implement a "save as legacy format" context 
>>>>>>    menu item, that would solve this problem for all next-gen image 
>>>>>> formats
>>>>>>    2. The JPEG-XL decoding pipeline could make use of JPEG HW 
>>>>>>    decoding abilities
>>>>>>    3. Servers could avoid the JPEG-XL transformation when 
>>>>>>    "no-transform" is indicated by the server, or when the image is 
>>>>>>    same-origin/CORS-enabled `fetch()`ed by the user, which is likely a 
>>>>>> rare 
>>>>>>    case
>>>>>>
>>>>>> As it is, I'm not sure if it'd be easier to convince the ecosystem to 
>>>>>> adopt JPEG-XL as a Content-Encoding or as an image format.
>>>>>> But the good thing about an open ecosystem is - we can ask! :)
>>>>>>
>>>>>> I took the liberty of sending an email 
>>>>>> <https://lists.w3.org/Archives/Public/ietf-http-wg/2020JulSep/0102.html> 
>>>>>> to the IETF's HTTP-WG, asking for their opinions. We are likely to find 
>>>>>> CDNs and web server implementers there.
>>>>>>
>>>>>> Otherwise, it'd be good to file for a TAG review 
>>>>>> <https://github.com/w3ctag/design-reviews>, as well as get signals 
>>>>>> <https://docs.google.com/document/d/1xkHRXnFS8GDqZi7E0SSbR3a7CZsGScdxPUWBsNgo-oo/edit#heading=h.tgzhprxcmw4u>
>>>>>>  
>>>>>> from other browser vendors.
>>>>>>
>>>>>> Finally, I'm curious to hear from +Eric Portis and +Doyle, Nick if 
>>>>>> (3) above was ever a problem they've encountered (and what they think of 
>>>>>> the "content-encoding vs. image format" question in general).
>>>>>>
>>>>>> Cheers :)
>>>>>> Yoav
>>>>>>
>>>>>>
>>>>>> On Mon, Aug 10, 2020 at 12:33 PM Evgenii Kliuchnikov <
>>>>>> [email protected]> wrote:
>>>>>>
>>>>>>> +jyrki
>>>>>>>
>>>>>>> On Thursday, August 6, 2020 at 8:13:10 PM UTC+2 Daniel Bratell wrote:
>>>>>>>
>>>>>>>> For jxl as an image format in particular, do you have any guess on 
>>>>>>>> how likely other vendors are to support it?
>>>>>>>>
>>>>>>>> /Daniel
>>>>>>>> On 2020-07-31 18:30, 'Evgenii Kliuchnikov' via blink-dev wrote:
>>>>>>>>
>>>>>>>> Actually we want both. For image format we will file separate 
>>>>>>>> intent. Content-Encoding would be a choice for majority of already 
>>>>>>>> existing 
>>>>>>>> sites, beacause:
>>>>>>>>  * delivered content is exactly the same
>>>>>>>>  * CDNs are free to apply this tranformation
>>>>>>>>  * users will be able to save images and it is guaranteed that 
>>>>>>>> those images will be understood by the existing software (as those are 
>>>>>>>> regular JPEGs)
>>>>>>>>  * etc.
>>>>>>>>
>>>>>>>> Will add this section to explainer tonight.
>>>>>>>>
>>>>>>>> On Fri, Jul 31, 2020, 18:10 Yoav Weiss <[email protected]> wrote:
>>>>>>>>
>>>>>>>>> Awesome, thanks! 
>>>>>>>>>
>>>>>>>>> Thanks for working on this! :)
>>>>>>>>>
>>>>>>>>> Can you elaborate on the choice to implement this is a content 
>>>>>>>>> encoding, rather than as an image format?
>>>>>>>>>
>>>>>>>>>
>>>>>>>>> On Fri, Jul 31, 2020 at 5:58 PM Evgenii Kliuchnikov <
>>>>>>>>> [email protected]> wrote:
>>>>>>>>>
>>>>>>>>>> Thanks for checking. Now should work: 
>>>>>>>>>> *Design Doc*: 
>>>>>>>>>> https://docs.google.com/document/d/e/2PACX-1vQuwSbPNWwFhMXnK2rkdsyvTPGRDpX3kET-StAFqPZG43utfW1rZ-smsYoLodnNNIkNtZjlIIKol_kb/pub
>>>>>>>>>>
>>>>>>>>>> On Friday, July 31, 2020 at 5:54:17 PM UTC+2 [email protected] wrote:
>>>>>>>>>>
>>>>>>>>>>> On Fri, Jul 31, 2020 at 5:43 PM 'Evgenii Kliuchnikov' via 
>>>>>>>>>>> blink-dev <[email protected]> wrote:
>>>>>>>>>>>
>>>>>>>>>>>> Update: 
>>>>>>>>>>>> *Design  Doc*: 
>>>>>>>>>>>> https://docs.google.com/document/d/e/2PACX-1vT7wTH3IlhAL12Av8VrwlBXdqozrsk1-_5SdHlHxZ--Vo2avj_2D6UxnQoOo0BxHefoMDIdco-NQ4fi/pub
>>>>>>>>>>>>
>>>>>>>>>>>
>>>>>>>>>>> The document doesn't seem to be public.
>>>>>>>>>>>  
>>>>>>>>>>>
>>>>>>>>>>>> *TAG Review*: 
>>>>>>>>>>>> https://github.com/w3ctag/design-reviews/issues/541
>>>>>>>>>>>>
>>>>>>>>>>>> On Thursday, July 30, 2020 at 10:49:48 AM UTC+2 Evgenii 
>>>>>>>>>>>> Kliuchnikov wrote:
>>>>>>>>>>>>
>>>>>>>>>>>>> Surely. This will not be much different from "br" 
>>>>>>>>>>>>> Content-Encoding and there we do check if either scheme is 
>>>>>>>>>>>>> cryptographic, 
>>>>>>>>>>>>> or domain is localhost (see 
>>>>>>>>>>>>> https://source.chromium.org/chromium/chromium/src/+/master:net/url_request/url_request_http_job.cc;drc=2e3998904a6f19a0e6372f6a411d7f6adddf4689;l=543?originalUrl=https:%2F%2Fcs.chromium.org%2F
>>>>>>>>>>>>> )
>>>>>>>>>>>>>
>>>>>>>>>>>>> On Thursday, July 30, 2020 at 8:54:20 AM UTC+2 PhistucK wrote:
>>>>>>>>>>>>>
>>>>>>>>>>>>>> Can it be advertised over http://localhost:x as well (it is 
>>>>>>>>>>>>>> already considered secure for other purposes)? This will aid the 
>>>>>>>>>>>>>> development of support for this.
>>>>>>>>>>>>>>
>>>>>>>>>>>>>> ☆*PhistucK*
>>>>>>>>>>>>>>
>>>>>>>>>>>>>>
>>>>>>>>>>>>>> On Thu, Jul 30, 2020 at 12:40 AM 'Evgenii Kliuchnikov' via 
>>>>>>>>>>>>>> blink-dev <[email protected]> wrote:
>>>>>>>>>>>>>>
>>>>>>>>>>>>>>>
>>>>>>>>>>>>>>>
>>>>>>>>>>>>>>>
>>>>>>>>>>>>>>>
>>>>>>>>>>>>>>> Contact emails [email protected] Explainer 
>>>>>>>>>>>>>>> https://github.com/google/brunsli https://brunsli.dev/ 
>>>>>>>>>>>>>>> https://brunsli.dev/split.html?progressive Design docs/spec 
>>>>>>>>>>>>>>> Specification: https://arxiv.org/pdf/1908.03565.pdf 
>>>>>>>>>>>>>>> https://docs.google.com/document/d/1jiuaWa_xgFEnc7ILIajU8CBceNNcCa5dbEK-QdSecVA/edit#heading=h.xgjl2srtytjt
>>>>>>>>>>>>>>>  TAG 
>>>>>>>>>>>>>>> review Summary JPEG XL is a next generation image format. 
>>>>>>>>>>>>>>> One of its features is byte-wise lossless JPEG image repacking. 
>>>>>>>>>>>>>>> On average, 
>>>>>>>>>>>>>>> encoded image is 22% smaller. This encoding could be used as an 
>>>>>>>>>>>>>>> HTTP 
>>>>>>>>>>>>>>> "Content-Encoding" specifically for JPEG image transfer (such 
>>>>>>>>>>>>>>> content is 
>>>>>>>>>>>>>>> considered non-compressible for general-purpose formats like 
>>>>>>>>>>>>>>> Brotli and 
>>>>>>>>>>>>>>> Gzip). Proposed encoding name: 'jxl' Motivation Losslessly 
>>>>>>>>>>>>>>> reduce interned traffic. Make internet faster. Risks 
>>>>>>>>>>>>>>> Interoperability and Compatibility As with 'br' 
>>>>>>>>>>>>>>> Content-Encoding we anticipate problems with incorrect proxies 
>>>>>>>>>>>>>>> and 
>>>>>>>>>>>>>>> recommend advertising new encoding only over opaque connection 
>>>>>>>>>>>>>>> (HTTPS, 
>>>>>>>>>>>>>>> etc.) *Gecko*: No signal *WebKit*: No signal *Web 
>>>>>>>>>>>>>>> developers*: No signals Ergonomics While it is possible to 
>>>>>>>>>>>>>>> process format incrementally, it would be beneficial to add 
>>>>>>>>>>>>>>> support for 
>>>>>>>>>>>>>>> decoding off-loading for net/filters Activation There are 
>>>>>>>>>>>>>>> Apache and nginx plugins for serving 'jxl' compressed content. 
>>>>>>>>>>>>>>> Demo-page is 
>>>>>>>>>>>>>>> powered by polyfill ServiceWorker. Security Data parsing. 
>>>>>>>>>>>>>>> Thoroughly fuzzed. 
>>>>>>>>>>>>>>> Debuggability Not required. Will this feature be supported 
>>>>>>>>>>>>>>> on all six Blink platforms (Windows, Mac, Linux, Chrome OS, 
>>>>>>>>>>>>>>> Android, and 
>>>>>>>>>>>>>>> Android WebView)? Yes Every platform is free to advertise 
>>>>>>>>>>>>>>> 'jxl' in 'Accept-Encoding' header. Plaftorms that do not 
>>>>>>>>>>>>>>> support it will 
>>>>>>>>>>>>>>> receive conventional traffic. Is this feature fully tested 
>>>>>>>>>>>>>>> by web-platform-tests 
>>>>>>>>>>>>>>> <https://chromium.googlesource.com/chromium/src/+/master/docs/testing/web_platform_tests.md>
>>>>>>>>>>>>>>> ? No jxl Content-Encoding is advertised only over HTTPS jxl 
>>>>>>>>>>>>>>> content is decoded into original JPEG content Link to entry 
>>>>>>>>>>>>>>> on the Chrome Platform Status 
>>>>>>>>>>>>>>> https://www.chromestatus.com/feature/5678152091172864
>>>>>>>>>>>>>>>
>>>>>>>>>>>>>> -- 
>>>>>>>>>>>>>>> You received this message because you are subscribed to the 
>>>>>>>>>>>>>>> Google Groups "blink-dev" group.
>>>>>>>>>>>>>>> To unsubscribe from this group and stop receiving emails 
>>>>>>>>>>>>>>> from it, send an email to [email protected].
>>>>>>>>>>>>>>> To view this discussion on the web visit 
>>>>>>>>>>>>>>> https://groups.google.com/a/chromium.org/d/msgid/blink-dev/CACZPrBjS75%3D%2B%3DSexFkJ7ewkBXDOF6FhkpwQYBeWn6sT57n1-_w%40mail.gmail.com
>>>>>>>>>>>>>>>  
>>>>>>>>>>>>>>> <https://groups.google.com/a/chromium.org/d/msgid/blink-dev/CACZPrBjS75%3D%2B%3DSexFkJ7ewkBXDOF6FhkpwQYBeWn6sT57n1-_w%40mail.gmail.com?utm_medium=email&utm_source=footer>
>>>>>>>>>>>>>>> .
>>>>>>>>>>>>>>>
>>>>>>>>>>>>>> -- 
>>>>>>>>>>>> You received this message because you are subscribed to the 
>>>>>>>>>>>> Google Groups "blink-dev" group.
>>>>>>>>>>>> To unsubscribe from this group and stop receiving emails from 
>>>>>>>>>>>> it, send an email to [email protected].
>>>>>>>>>>>>
>>>>>>>>>>> To view this discussion on the web visit 
>>>>>>>>>>>> https://groups.google.com/a/chromium.org/d/msgid/blink-dev/9d202b2d-c141-45fc-b86b-b768dcba5cccn%40chromium.org
>>>>>>>>>>>>  
>>>>>>>>>>>> <https://groups.google.com/a/chromium.org/d/msgid/blink-dev/9d202b2d-c141-45fc-b86b-b768dcba5cccn%40chromium.org?utm_medium=email&utm_source=footer>
>>>>>>>>>>>> .
>>>>>>>>>>>>
>>>>>>>>>>> -- 
>>>>>>>> You received this message because you are subscribed to the Google 
>>>>>>>> Groups "blink-dev" group.
>>>>>>>> To unsubscribe from this group and stop receiving emails from it, 
>>>>>>>> send an email to [email protected].
>>>>>>>>
>>>>>>>> To view this discussion on the web visit 
>>>>>>>> https://groups.google.com/a/chromium.org/d/msgid/blink-dev/CACZPrBj7M9qd%2BGGAX%2BH1WBPqQLeAUuxpgBoqc%3DWsELayyqmyAA%40mail.gmail.com
>>>>>>>>  
>>>>>>>> <https://groups.google.com/a/chromium.org/d/msgid/blink-dev/CACZPrBj7M9qd%2BGGAX%2BH1WBPqQLeAUuxpgBoqc%3DWsELayyqmyAA%40mail.gmail.com?utm_medium=email&utm_source=footer>
>>>>>>>> .
>>>>>>>>
>>>>>>>>

-- 
You received this message because you are subscribed to the Google Groups 
"blink-dev" group.
To unsubscribe from this group and stop receiving emails from it, send an email 
to [email protected].
To view this discussion visit 
https://groups.google.com/a/chromium.org/d/msgid/blink-dev/f94f9dc2-b408-42c3-8dd4-03605ba106ben%40chromium.org.

Reply via email to