Through my work in Domos I have at least some insight into this. My impression 
is that it starts with business decisions, where the focus has been on maximum 
throughput numbers because that's what consumers think they want. It also takes 
effort, focus, and (most importantly) money to remove bufferbloat, so unless 
there is sufficient incentives from the commercial side of things it doesn't 
happen.
I do think there is increasing awareness of latency (under load) as an 
important factor for user experience. We certainly see that from some of the 
(dare I say thought-leading) ISPs we're working with.

I think there's hope we will see more good low-latency solutions deployed in 
the near future.

I’m hoping that you get good traction and market visibility on the latency with 
your ISP work.  Perhaps that will inspire the management in some other ISP’s in 
you region…

-Erik



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