Hello SC members and deputies,
there has been a request to use a dedicated LibreOffice logo for a local
team at Venezuela, that has not been replied by now in a way that I know
what kind of logo is appreciated for such a group.
Therefore I'd like to propose my position as starting point for a SC
discussion, leading to a decision we can base our work on and upload to
the wiki for future reference.
What I think is:
All officially supported dedicated team logos should consist of
- the main LibreOffice logo
- the team's name (and short name, if applicable)
- an area for a graphic especially designed for this team (team related
branding element)
For consistency and branding reasons the main visual element should be
the LibreOffice logo and the other elements should be positioned in the
same area for all the teams. Such a template should be provided by the
Design team and can be based on any community members ideas.
A) Dedicated logos for officially supported LibreOffice teams (defined
by dedicated TDF resources like http://<team>.libreoffice.org website or
<team>@libreoffice.org mailing list) should contain the logo with TDF
subline.
B) Logos for LibreOffice conference are similar to A), even if the
conference team might not be given a website or mailing lists with the
names mentioned in A).
C) Logos for regional marketing teams should contain the line "......
Marketing Team", but as these teams are officially approved by TDF and
provided with <team>@marketing.libreoffice.org mailing lists, their logo
should contain the TDF subline too.
D) Individual community members (approved by the Membership Committee)
should be allowed to use a logo without TDF containing a subline
"Community member". This logo could be placed as button on their
external website or on a business card (following a design to be
provided among our branding resources). This logo is not allowed to be
used to behave like an official LibreOffice or TDF spokesperson or
representative.
E) Local teams based on individual community members or supporters not
being approved as community members by the MC should use a logo that
contains "Supporter of" or "<team name> for" (e.g. "Venezuelan user
group for LibreOffice"). These logos should respect the branding
guidelines (especially background color and whitespace area), but are
more free in their design. The design team will provide a template for
such logos too.
I'd like to create drafts for each of these logos during the next days,
but perhaps you can already understand what I mean:
Official TDF/LibreOffice teams should get an official logo to identify
them. Individuals, supporters and non-official teams can use the
LibreOffice logo based on the branding guidelines (and on the trademark
policy), but not as approval for any official status - except the status
as TDF community member.
Best regards
Bernhard
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