Hi DeWitt
Your observations echo my experience with Google -- Google currently
does not have strategic interest in solving internet identity, but are
interested in deploying a solution if and when it presents itself.
Other players have varying degrees of strategic interest in solving
internet identity -- and you may be right that those are the ones that
are in that business, or see strategic advantage to participating in
having the problems resolved.
The question to the board is what role do we think the Foundation
should play that reflects the desires of are nascent community.
-- Dick
On 22-May-08, at 10:00 AM, DeWitt Clinton wrote:
Very interesting!
Having watched how discussions around OpenID have spread around
Google, I've seen a lot more uptake on (1) rather than (2). In
general, technologies that attract users or make life better for
users tend to get people excited, whereas the second bucket (one I
may be personally attracted to, as it is), tends to get a resounding
"so what?" and requires a ton more advocacy and hand-holding.
Interestingly, this pattern is consistent at all levels of the
company, from engineers to execs alike.
Very few people seem to care about "solving the problem of internet
identity," outside those few that are in the business of solving the
problem of internet identity.
-DeWitt
On Thu, May 22, 2008 at 9:45 AM, Dick Hardt <[EMAIL PROTECTED]> wrote:
fellow board members:
Reviewing the material that Beale gleaned from the interviews, the
focus has been on what do we need to do to get adoption of OpenID
today and what are the barriers to adoption. The messaging they came
back with was assuming that OpenID is ready for mainstream adoption,
we just need to correctly message about it.
We need to decide if we are focused on:
(1) getting adoption of the current technology, or
(2) getting people together to solve the broader internet
identity
problems using the current technology as a starting point.
If the first one, then we can have the following messaging:
- Leadership
using OpenID shows the world you are forward thinking
- Efficiency
using OpenID will save you money
- Growth
using OpenID will get you more users
If the second, we can have the following messaging:
- Leadership
participating in the Foundation shows the world you are part
of the
solution for solving internet identity
- Efficiency
participating in the Foundation unites your efforts with
others
- Growth
participating in the Foundation will provide you with identity
solutions that allow you to grow your business
NOTE: I made up these phrases on the fly to indicate the tone -- let's
not spend time discussing if they are the right words!
Personally, I am aligned with (2) and with the following items from
the Internet Identity Workshop page [1]
....
User-centric identity is the ability:
* To use one's identifier(s) on more then one site
* To control who sees what information about you
* To selectively share presence and profile information
* To maintain multiple identities and personas in the contexts
you wish
* To aggregate attention, navigation, and purchase history from
the sites and communities you frequent
* To move and share your personal data, relationships, documents,
and other publications as you wish
[1] http://iiw.idcommons.net/index.php/Iiw2008a
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