I think part of the problem is that it is an open source system that
doesn't have a fund for advertising. I think if we simply saw some
commercials on tv talking about Perl, or telling about all it's success
stories. Heck even if they're just like the Intel commercials simply
saying "Yeah, here we are. We're Perl. We're cool. Yeah, so like us."
It wouldn't take many to make a difference.
Perl isn't completely without commercial allies. Being the dominant publisher of Perl related texts, it has certainly been in O'Reily's interest to promote its use. That aside, over the last 10 years, the number of shared CGI scripts written in perl and available to the web developing community is vast. I'm sure it dwarfs all other languages. What Perl is really lacking is a widely recognized, widely accessible certification program. When you hire Java programmers they walk in the door with papers proving that somebody said they know what they're doing. Perl is generally practiced outside this whole vetting process. That makes less technically experienced bosses woozy with fear. You know you're a genius with Perl, but no 3rd party has printed up a certificate telling your employer this.
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