http://www.abc.net.au/science/news/stories/s881312.htm

Colour vision means pheromones unnecessary
Tuesday, 17 June  2003 
  
 Female Old World primates � like orangutans � use sexual displays to
indicate they are ready for mating
  
Forget about using those expensive sprays to try and attract the opposite
sex � humans don't have the ability to detect pheromones, and American
research concludes it is due to our colour vision.

The research, undertaken by Assistant Professor Jianzhi Zhang from the
University of Michigan in the USA, involved a comparison of the genes of
primates that can see colour and those that can't. It seems that males
developing colour vision negated the need for pheromones to attract
mates.

Pheromones are water-soluble chemicals released by an individual as a
signal to others of the same species. They are used for social and
reproductive behaviour and in land-based animals they are mainly sensed
by an organ called the vomeronasal organ (VNO). But humans and other
primates only have remnant VNOs, so they have no or very little ability
to detect pheromones.

Instead of using a chemical signal, Old World monkeys and hominids use
visual signals such as sexual swelling to indicate sexual readiness. They
can do this because they have colour vision, which they developed when
they split with the New World monkeys about 23 million years ago.

While female New World monkeys (tamarins, saki, squirrel, owl and spider
monkeys) have full colour vision, the males don�t because the colour
vision gene sits on the X chromosome. But their Old World cousins
(humans, chimpanzees, gorillas, orangutans, gibbons, baboons and
guerezas) have two copies of the gene and both males and females can see
in colour. 

"Colour vision made pheromones unnecessary," said Zhang. Once males have
full colour vision, they are able to sense the subtle colour changes of
female sexual skins. Females of many Old World monkeys and hominids are
known to develop a prominent reddening and swelling of their sexual skin
surrounding the perineum around the time of ovulation. In contrast New
World monkeys do not have true sexual skin. 

The researchers used two genes in mice whose only role is to transmit
pheromones and tried to establish the activity of those genes in
primates. They found that although humans and some apes still carry genes
that should create pheromone receptors in our noses, they have mutated to
the point that they are merely pseudogenes, and don't function any more. 

The research is published in today's issue of the journal Proceedings of
the National Academy of Sciences.

Visual signalling is more effective at a distance than pheromones because
it is very clear which individual is sexually swelling, whilst pheromones
can drift around in the wind before reaching their intended recipient.

Humans do respond to some pheromonal signals. The well documented cases
of women living together who synchronising their menstrual cycles is due
to pheromones from one woman influencing the hormones of the other women
in the household.


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