NETWORK WORLD NEWSLETTER:  DENNIS DROGSETH ON NETWORK/SYSTEMS 
MANAGEMENT
08/16/04
Today's focus:  Visual Networks comes full circle to focus on 
the enterprise

Dear [EMAIL PROTECTED],

In this issue:

* The story of Visual Networks
* Links related to Network/Systems Management
* Featured reader resource
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Today's focus:  Visual Networks comes full circle to focus on 
the enterprise

By Dennis Drogseth

The evolution of Visual Networks shows how a company can build 
from its strengths and learn from its failures. 

Visual Networks was one of the leading pioneers in service-level 
management in the mid-1990s with Visual UpTime, its Committed 
Information Rate product that assessed frame relay service-level 
agreement (SLA) compliance between service providers and their 
enterprise customers.  Visual extended UpTime to support ATM and 
eventually IP traffic, and later released IP Insight, which 
enabled Visual to support IP response time at the desktop for 
Internet provided services.

The two products fitted naturally as IP Insight's focus on 
clean, localized deployment with its desktop agents complemented 
UpTime's Analysis Service Element (ASE), a Data Service 
Unit/Channel Service Unit (DSU/CSU) for collecting network 
performance information between a router and the WAN cloud.   

However, Visual's exploration of root cause analysis with its 
Avesta acquisition proved more troublesome as it required a 
substantially enhanced service support organization for 
deployment. This repositioned Visual away from performance to 
focus across the full internal enterprise without necessarily 
reinforcing Visual's traditional sweet spot - performance 
management between the enterprise and the service provider. 

In these "times of troubles," which spanned the end of the 
dot-com boom at the end of the 1990s, Visual eventually 
jettisoned its root cause initiative and repositioned itself to 
harvest its successful service provider business, which was 
largely driven by service providers reselling UpTime to 
enterprise buyers.  It continued to broaden its functionality to 
support just about any type of network access, including class 
of service over IP/MPLS.

Beginning late last year and through the spring/summer of this, 
Visual has been introducing a series of developments that 
refocuses its business back to the enterprise. But this time it 
is capitalizing on its strengths in performance management and 
flexible deployment, while empowering the enterprise to govern 
critical business services in the face of service provider-WAN 
dependencies. 

Visual has added significant insights into application level 
behavior to make these native strengths better. The enhancements 
cumulatively provide enterprises with solid information for both 
troubleshooting and optimizing network investments as they 
introduce, maintain or enhance application services. 

The company has also announced a flexible means for purchasing 
functionality with UpTime Select so that an enterprise can 
choose, for instance, from modules such as WAN Troubleshooting 
and Back in Time Traffic Capture (for historical analysis), and 
class of service. The new application capabilities are also 
modular choices.  For instance, list pricing for Visual's 
Application Flows Module is $1,500 per site.  Pricing of the 
Application Summary Module is $500 per site, with a combined 
price of $1,700 for both modules.

Visual UpTime Select's application analyses include analysis of 
client-to-client, client-to-server, and server-to-server 
performance.  UpTime leverages packet analysis as well as port 
assignments to identify applications, and can drill down to 
individual application transactions (e.g., with an Oracle 
database).   Since Visual is committed to the enterprise market, 
and since it recognizes that application services are the 
ultimate and prime concern for that market, it will continue to 
aggressively enrich its application capabilities. 

EMA has been in dialog with a number of Visual enterprise 
customers in the last eight months.  These customers are 
strongly positive about Visual's ability to assess utilization, 
understand application-specific information on WAN connections, 
and manage to keep their own user populations (individual 
application bandwidth hogs or inappropriate traffic) and their 
service providers in line.  Of particular interest is the 
ability of UpTime to "see into carrier-related SLAs," including 
class of service, round trip delay, availability and packet 
delivery ratios. UpTime also provides rapid diagnostic insights 
into viruses and helps isolate problems, as well as assist in 
baselining and planning in times of mergers and consolidation, 
or simply help with adds, moves and changes.  

EMA believes that Visual's current market direction is the right 
one for its overall mix of product, value and culture.  While 
Visual will enhance its application management capabilities, it 
doesn't mean it is positioning itself to become the next BMC.  
Rather, Visual's core strengths coalesce well in an enterprise 
universe in which data center and WAN performance must combine, 
and in which applications are increasingly a geographical, 
rather than localized phenomenon that are no longer isolated and 
apart from, but dependent on and are citizens of the network.

RELATED EDITORIAL LINKS

Visual Networks
http://www.visualnetworks.com/

Windows users put on defensive by SP2
Network World, 08/16/04
http://www.nwfusion.com/news/2004/081604xpsp.html
_______________________________________________________________
To contact: Dennis Drogseth

Dennis Drogseth is a vice president with Enterprise Management 
Associates <http://www.enterprisemanagement.com/>, a leading 
analyst, market research and IT consulting firm based in 
Boulder, Colorado, focusing exclusively on all aspects of 
enterprise management. Dennis has extensive experience in 
service level management and network management platforms and 
products. He is actively researching trends in management 
software and changing IT roles internationally. His 22-plus 
years of experience in high-tech includes positions at IBM and 
Cabletron. He is widely quoted in the press and is a speaker at 
many industry events. He can be reached via e-mail 
<mailto:[EMAIL PROTECTED]>.
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ARCHIVE LINKS

Archive of the Network/Systems Management newsletter:
http://www.nwfusion.com/newsletters/nsm/index.html 
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Identity management best practices: User provisioning and 
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