Federal Manager's Daily Report 
Wednesday, September 22, 2004
 
Published by FEDweek, the federal government's largest
information resource with now over one million weekly 
readers to its electronic newsletters.
 
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In Today's Issue:
1. In Face of Worker Losses, SSA Revamps Hiring Strategy 
2. OPM Announces Inspection, Enforcement Merger 
3. Union Survey Raises Doubts About �One Face at the Border� 
Initiative
4. Save $40 on Your Next Getaway 
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1. In Face of Worker Losses, SSA Revamps Hiring Strategy 
Facing the prospect of loosing over half of its workforce 
in the next ten years -- up to 38,000 employees -- the Social 
Security Administration estimated it needed to hire 3,000 
workers yearly through the next several years and launched 
an aggressive recruitment campaign aimed at both reshaping 
its workforce and compensating for retirement waves, 
according to a case study from the Partnership for Public 
Service�s online "solutions center."
 
It said the new strategy has enabled it to hire more than 
3,400 employees per year for the past three years, with 
2003 bringing in 4,700 new hires. 
 
In 2002, SSA launched its campaign with the theme of making 
a difference -- personally and for other people -- and 
emphasizing careers rather than merely jobs. It tailored its 
message to veterans, persons with disabilities and Hispanics, 
initially focusing on three critical occupations: claims 
representatives, teleservice center representatives and 
information technology specialists.
 
"SSA also constructed a resource-rich intranet that provides 
materials and support for the approximately 1,500 SSA 
managers, human resources specialists and new employees who 
serve in the SSA recruitment cadre," said the study. 
 
It said SSA has attempted to remain on message by ensuring 
that recruiters speak with "one voice" and are equipped 
with the latest materials by posting them to the internal 
recruitment site -- and that the use of automated systems 
have helped it cut its hiring time in half. 
 
It has also attempted to leverage its employees� personal 
connections, encouraging workers to recruit friends and 
acquaintances and providing yet another internal site to 
help them do so. 
 
"SSA has been a leader in using a full range of competitive 
and excepted service appointments, including the 
outstanding scholar program and Spanish bilingual and 
bicultural appointing authorities, the federal career 
intern program, temporary and term appointments, 
reinstatement of former federal employees and preference 
for veterans with compensable disabilities," said the report. 
 
It said SSA has also tailored compensation flexibilities 
for vacant positions such as "paying for interviews, 
above-minimum starting salary and or travel to first 
duty station, recruitment bonuses and special pay rates."
 
2. OPM Announces Inspection, Enforcement Merger 
The Office of Personnel Management has issued a new 
occupational series and a related qualification standard 
that brings several inspection and enforcement functions 
at the Department of Homeland Security under a single series. 
 
OPM called the "one face on the border" series -- covering 
18,000 employees - an improvement of the overall DHS 
business plan and said the new series and standard reflect 
"the real-life duties of federal employees who serve on 
the front-lines."
 
It said the creation of the customs and border protection 
officer position -- series 1895 -- brings former immigration 
inspectors from the Immigration and Naturalization 
Service -- series1816 -- Department of Customs inspectors -- 
series 1890 -- and Department of Agriculture inspectors -- 
436 -- under one occupational series. 
 
These positions were transferred to DHS in March 2003 and 
OPM says the new series will integrate the functions they 
serve as well as create cross-training opportunities.
 
3. Union Survey Raises Doubts About �One Face at the 
Border� Initiative
Customs and border protection inspectors and border patrol 
agents have raised doubts about the Department of Homeland 
Security�s "one face at the border" initiative, according 
to a telephone survey conducted by Hart Research on behalf 
of the National Border Patrol Council and National Homeland 
Security Council of the American Federation of Government 
Employees. 
 
Roughly half -- 53 percent -- of the 500 respondents say the 
initiative has had a negative impact while 17 percent said 
it has been a positive development. One CBP inspector 
complained that after 9/11, meeting and greeting has taken 
priority over law enforcement and that DHS is trying to 
"mesh three jobs into one," according to AFGE. 
 
"Front-line border protection personnel believe that 
reforming pay and personnel rules will make it harder for 
them to accomplish their mission," said the survey in which 
63 percent said a DHS hiring freeze would have a negative 
effect on countering terrorism while 9 percent said the 
effect would be positive. 
 
Again, nearly half of respondents -- 52 percent -- felt that 
efforts to consolidate employee unions and change personnel 
regulations would make it harder to accomplish their 
mission of protecting the country, versus 8 percent that 
said consolidation would make easier.
 
The survey said 60 percent of border protection personnel 
felt that "morale is low among the people they work with," 
and that 45 percent said they considered leaving their jobs 
at some point in the past two years, with 33 percent of 
those citing poor management as the reason.
 

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