* * * * * * * * * * * * REMINDER * * * * * * * * * * * * *
 
On the days that I don't publish, like today, you will
receive Bill Bonner's DAILY RECKONING. This will help you
to keep pace with the changes in the markets.  Bonner and
I agree on most things in the field of economics, so the
two letters will reinforce each other.
 
* * * * * * * * * * * * * * * * * * * * * * * * * * * * *

How Do You Like Them Apples?

The Daily Reckoning

Paris, France

Monday, November 15, 2004

---------------------

*** Disappearing into No-Man's Land... mass thinking
requires less thought... 

*** Well, how did I get here?... the tragedy and comedy of
it all... the contrarian's choice... 

*** It's finally getting interesting... the sick man of
Europe... Americans go incognito - as Canadians... and
more!

---------------------

You have a clear choice, dear reader.

This is an election where you get what you deserve, not
what your idiot neighbor deserves.

This is a war where you can you can go AWOL without get
court-martialed.

Stocks are rising. So is gold. Take your pick. If you think 
the Bush/Greenspan program of spending, debt and war will
work - buy some defense stocks. Or just buy the S&P.

The great mass of investors are voting for stocks...  (and
houses). 

They're like poor soldiers, in the trenches, fixing
bayonets and preparing to go "over the top" into No-Man's
Land. Most of them will be casualties. But the masses much
prefer the comfort of staying in ranks and doing what they
are supposed to do rather than taking the risk of thinking
for themselves.

So much the better. That is the delicious thing about
markets... the more people all think the same thing, the
less people actually think at all. And the more people
favor the same investment... the more bargains are left in
other areas.

Last night, we went with Jules to see the new
Franco-American film, The Long Engagement. The poor French
soldiers in World War I were dying by the millions. Stuck
in the trenches, up to their knees in cold mud and water,
many started to think. They must have wondered, "What the
heck am I doing here?"

The best thing that could happen to a soldier was to be
wounded in just the right way. It had to be severe enough
to take him out of the war... but not bad enough to kill
him. Bullet wounds to the hand became popular. "You've got
a ticket home," soldiers said to their friends who were
lucky enough to get shot in the hand. Everyone was jealous
of the man who go to go back to private life with his
honor, his wits, and his body more or less intact. But
after a while, anyone with a wounded hand was suspected of
doing it himself. Doctors would inspect for powder burns.
If they found evidence, the poor man would be executed.
Then, inventive soldiers found they could get the enemy to
inflict the wound, simply by holding a lit cigarette above
the trench at night.

But wars are tragic examples of collective action; the
punishment for desertion is death. Markets, on the other
hand, are comedies; you can say goodbye to the trenches at
any time. 

When should you cut and run? It depends. Often the masses
can be right for a very long time - as a trend gets
underway and then is amplified. Generally, you would have
done well simply buying stocks from 1975-2000. That you
would do well for another 25 years seems very unlikely. You 
were better off taking leave of your friends in the late
'90s... and getting into gold.

Near the end of a long and popular trend, gold is the
contrarian's choice. It is a way of saying, "I don't think
is going to work out the way the masses expect. Count me
out."

In the late '90s gold sank below $260 an ounce... as the
Dow headed over 12,000. This was the best possible moment
to desert. It was an opportunity to make what we believed
then (and still do) was the Trade of the Decade - sell
stocks, buy gold. So far, this trade has gone very well.
Gold has risen by almost 2/3. The Dow has fallen... but not 
remarkably so. 

Over the summer not much happened at all. Now it is getting 
more interesting. Both the Dow and Gold are rising. Most
people still believe in stocks... in Greenspan... in
Bush... in the great American consumer economy... in
debt... and in the dollar. A much smaller, but growing,
group wonders, "What the heck are we doing here?" It is
getting out of the dollar... out of stocks... out of U.S.
bonds (the trend is now down)... out of debt and even out
of town.

Where does it go? Into gold. 

Eventually, gold, too, will make a public spectacle of
itself. People will buy it too late, and for the wrong
reason - because it is going up. The price will climb above 
$500 per ounce... maybe to $1,000... or beyond. Then, we'll 
have another good chuckle as lumps line up to buy the
stuff. But for now, people who are buying gold are still
doing it for the right reason and at the right time. The
slaughter of the innocents in stocks is still ahead. That
will be a good time not to be in stocks. Owners of gold
will be glad to be out of them... whatever gold's price.

We'll stick with our Trade of the Decade... at least until
it becomes popular. 

[Ed. Note: James Boric reported on Tuesday that small-cap
stocks are set to outpace their large-cap peers for a fifth 
straight year. Over that time frame, the Russell 2000 has
averaged a 7.41% return for small-cap investors, compared
to an annual loss of 1.3% for large-cap investors who
dumped their money into the S&P 500.  Check out these five
investment strategies, as used by the late, great Tweedy
Brown, that have been proven successful for the last
hundred years... 

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More news, from our currency counselor:

--------------

Chuck Butler, reporting from the Everbank trading desk in
St. Louis... 

"There is one thing, though, that does separate me from all 
the other speakers in New Orleans...  I'm much more
conservative about the dollar then they all seem to be. I
believe this is nothing more than a weak dollar trend that
once China, Japan and the rest of Asia decide to allow
their currencies to get stronger vs. the dollar, the
deficit problem will begin to work itself out, and after a
few years, all will be better." 

For more currency news, check out today's issue of 

The Daily Pfennig
http://dailyreckoning.com/body_headline.cfm?id=4263

--------------

Bill Bonner, back in Paris... 

*** This weekend, we took a little jaunt down to Madrid.

For much of the 20th century, Spain was considered the
"sick man of Europe." While France and Germany boomed in
the '60s and '70s, Spain remained such a backwater, that
many thought the country was more properly seen as an
outpost of Latin America rather than a part of Europe.

But then came the end of the Franco regime, the European
Union, and a great invasion of tourists and retirees. Spain 
is now one of the most dynamic countries in Europe. While
Germany's property lost value over the last seven years,
property prices in Spain rose as fast as those in America.
In certain areas - such as Madrid, Barcelona, and coastal
regions - prices have gone up even faster.

Driving into Madrid from the airport, the first thing you
notice are two big, lopsided modern buildings - one on each 
side of the road - that look like they might fall on the
highway. Then, you are soon in a big, bustling city that
bears little resemblance to the Franco years. Across from
our office is a Rolls Royce dealer. Very fancy shops line
the streets. Everything looks prosperous.

"Everybody I talk to here seems to hate America," said a
friend. "Well not hate, exactly. But they despise the Bush
Administration. It has nothing to do - at least not
directly - with the terrorist bombing in Madrid. The
Spanish know a lot more about terrorism than Americans.
They lived through a civil war in the '30s. And then
terrorism from the Basques that went on for decades. They
can live with terrorism. No, they just think that Bush is a 
na�ve and dangerous man."

*** Meanwhile, back in England, the weekend paper has a
story about Americans in London. After the Bush victory,
say the Americans interviewed, the English seem to have
become more hostile. Many report being mocked and
challenged in pubs. One woman says she tells people she is
Canadian.

But if Americans are ill-treated anywhere in Europe, your
editor has never noticed it.

*** "Americans are afraid of terrorism," say the pollsters. 
The fear is so jacked up by the media, politicians and
generals, it is to the point where the average man could
see his house firebombed, his children abducted and his
wife raped before his eyes. "Terrorists threaten our 'way
of life'," said President Bush. "Terrorists put the U.S.
Constitution at risk," added the Chairman of the Joint
Chiefs of Staff. 

The actual risk of being a victim of terrorism is as remote 
as say, the risk of drowning in your own bathtub. You
wonder why people get so worked up about it. Even in
Israel, a person is 4 times as likely to die in a traffic
accident as in a terrorist attack. 

To get the rest of the story, click here:

A False Sense of Insecurity
http://dailyreckoning.com/body_headline.cfm?id=4264&tp=a

*** Addison Wiggin reporting from Beijing, China:

"You can smell the opportunity here."

We were riding in the back of a shuttle bus on our way to
the Imperial Palace - 'the most expensive restaurant in
Asia.' The gentleman, an American, sitting next to me was
taking a whiff of Beijing for the first time. He was the
CFO of an upstart firm who'd managed to get their hands on
what could prove to be the largest field of natural gas in
the world.

We'd just finished our last day of meetings in China. The
management team of a new Chinese steel firm was taking 22
of us out to lunch at the Imperial Palace...  hence the
shuttle bus.

China, today, is like a case study in crowd behavior. A few 
days earlier, having just finished a tour of the hutong
district in Beijing - a 700 year-old residential area - our 
group of investors was mobbed by vendors. Cheap trinkets... 
 cashmere sweaters...  silk scarves, you name it. Once a
price gets set...  every body jumps in and buys. 

Before we knew it, we had purchased a handful of silk bags. 
"What are these things?" we asked after walking away from
the crowd. "We have no idea." Came the reply "but they're
cheap." 

The same mentality pervades our meetings. In more than a
few cases, people were jotting down investor relations
phone numbers before even asking what the companies being
presented sold or produced. As soon as they heard the entry 
price...  they were in.

"You can really smell the opportunity here," the gentleman
sitting next to me on the bus said again under his
breath... 

"Are you sure that isn't just smog?" we thought, under our
breath.


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---------------------

The Daily Reckoning PRESENTS: The Mogambo is feeling pretty 
despondent.  Not only did he not win the recent
presidential election, now he has to give us some very bad
news.  Could it be that he isn't going to win the Nobel
Prize either?  Read on... 

HOW DO YOU LIKE THEM APPLES?
by The Mogambo Guru

The Presidential election is all over, The Mogambo did not
win, and my legal challenge went nowhere. Alas, and you can 
tell by the way I use that word that I have some bad news,
the result was something else entirely, and it was due to
the Mogambo Unknown Alternate Option (MUAO), which is my
new theory that I hope will snag that elusive Nobel Prize,
because to tell you the truth, I could really use the
million dollar prize money that accompanies the award. 

And the reason that we could all use a few extra bucks is
that our incomes, which you will notice have not actually
gone down in raw dollars and cents, have nevertheless NOT
kept pace with the rise in prices for the last five years
in a row! Our incomes all went down in terms of buying
power, and so we can only afford to buy less and less
stuff! And if you want a Mogambo News Flash (MNF), I will
tell you that as gloomy as this sounds, our incomes will
not keep pace with prices for the next umpteen years in a
row, either! How do you like THEM apples?

As predicted, I see a number of hands shoot into the air,
as the news media reporters all have a question, and this
little guy stands up in the back of the room, and says,
"Yes, I have a question, Mogambo! I have a three-part
question. The first part is, are you aware that nobody pays 
any attention to you, and the second part of my question
is, why don't you just shut the hell up? And the third part 
of my question is, does this have anything to do with the
falling of the dollar?" 

My answer to the first part is yes, to the second part is
because I don't want to, and you are not heavily armed
enough to make me, and the third part is another yes.

In fact, the dollar has fallen to new lows against other
currencies, as the laughably incompetent buttheads at the
horrid Federal Reserve with their stupid little economic
theories that are always wrong, keep creating more and more 
credit and money to try and keep this malignant economy
from imploding on itself. 

All that new money immediately devalues all the rest of the 
money. Thus, devalued money has less buying power. Which
means that things will cost more. Which means you can buy
less stuff. This is stuff you want to buy, things you could 
have bought, and things you would have bought, if your
income had gone up, in dollars and cents, to offset the
decline in buying power of each dollar. Which it didn't. 

And when considering the fact that a lot of what we buy are 
imports (i.e. oil), then a falling dollar means that either 
imports will cost more in dollars and cents, or foreigners
will make less profits. When they exchange those dollars
back into their local currency, they will end up with less
foreign currency in their grubby little foreign hands. And
then they have to go home and fight the rush-hour traffic,
and by the time they get home they have a splitting
headache. They are hardly inside the front door, when they
realize, all they have to do it raise prices! 

And that is not the end of our troubles! Oh, no! Now I have 
to re-write that entire sentence to read, "And when
considering the fact that a lot of what we buy are imports
(i.e. oil), then a falling dollar means that either imports 
will cost more in dollars and cents, or... well, there is
no other option."

And now you ask me, "What is so bad about a falling
dollar?" The answer is simple: Things cost more, and you
don't have more money to pay the higher prices. And what's
more, foreigners would have to be real morons to buy our
debt, seeing as how they are guaranteed to get back less
purchasing power than they paid for the debt! And you can
say what you want about foreigners, but you just can't rely 
on them to be stupid, no matter how much it would benefit
us Americans. Plenty of them are stupid, of course, just as 
there are plenty of Americans that are really stupid. You
just can't RELY on them to be stupid and to keep being
stupid.

And this brings us to the Big Important News That Makes The 
Mogambo Very Nervous (BINTMTMVN): China is saying, with
some increasing frequency, that it plans to "create a more
flexible exchange-rate mechanism.'' This means that they
will soon no longer support the dollar at the current peg
to the Chinese yuan. This is in response to the idiots here 
in America and the International Monetary Fund, and lots of 
other idiots in lots of other places that think that
altering the current the peg between the yuan and the
dollar is a good thing (GT). It is not. It is a Bad Thing
(BT), as you will soon see.

And you don't have to listen to this idiot Mogambo, you can 
instead listen to Randall Forsyth, who writes this week's
Up & Down Wall Street column for Barron's. Commenting on
this exact same thing, he notes, "It should be remembered
that most of the major market breaks have begun in the
currency market, most recently in 1987." And if you take
the time to go and look at charts of the market averages,
you will notice that in 1987 it was very, very ugly, and
when lines go sweeping down like that, they make my heart
go boompa loompa loomp. And while you are there looking at
this chart, take the time to look around, and notice that
we are now near the top of a big, big rise in the market
averages, and there is about to be a change in the currency 
market. A big, ugly change. A change that will not be to
our advantage from the perspective that it will make things 
cost more. A lot more. It makes you think. And that makes
you nervous. 

The idea that this is NOT a bad thing, but is instead a
good thing, in case you are not all that up-to-speed on
idiotic economic theories, is that a dollar that is more
worthless will make our exports cheaper. Foreigners will
say, "You mean I can buy a copy of Hot Naked Babes for a
few of these worthless green scraps of paper you call
'dollars' which I can pick up by the basketful for peanuts? 
What a deal!" 

Now this cute little theory may be nice for some dinky
little country whose entire economy is less than what we
Americans spend on waxed paper per year. But we are a third 
of global GDP, and the cute little theory does not work
anymore. The whole rest of the world is not big enough to
buy even a tiny fraction of what we would need to export to 
get things into balance. For one thing, all those
foreigners live in tiny little houses and they do not have
nearly enough closet space to buy that many American
products!

Regards,

The Mogambo Guru
for The Daily Reckoning

Editor's Note : Richard Daughty is general partner and COO
for Smith Consultant Group, serving the financial and
medical communities, and the editor of The Mogambo Guru
economic newsletter, an avocational exercise the better to
heap disrespect on those who desperately deserve it.

The Mogambo Guru is quoted frequently in Barron's, The
Daily Reckoning and other fine publications. If you're
inclined to read more, you'll find the whole Mogambo here:

Lost in a World of Stupidity
http://dailyreckoning.com/body_headline.cfm?id=4265

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