CNN Rejects Ad Celebrating Life
http://www.fidelis.org/press.aspx?pid=47

February 20, 2009
CHICAGO – CNN has rejected an uplifting and 
positive ad focusing on the historic inauguration 
of Barack Obama, submitted for the State of the Union Address on Feb. 24.

CNN claims the ad “suggests a position in favor 
of the advocacy message, without having permission of the persons involved.”

Burch reacted to CNN’s claims: “This is absurd. 
Our ad does not suggest that Barack Obama is 
pro-life. Instead, we make the obvious point that 
Obama’s mother gave birth to a child that 
ultimately became the 1st African American 
President. This is a fact, not an opinion.”

The standard CNN used to reject the ad did not 
prevent the network from airing a 2005 ad 
sponsored by the pro-abortion group NARAL that 
suggested that then Judge John Roberts supported 
violence against abortion clinics.

FactCheck.org described the NARAL ad: “An 
abortion-rights group is running an attack ad 
accusing Supreme Court nominee John Roberts of 
filing legal papers ‘supporting . . . a convicted 
clinic bomber’ and of having an ideology that 
‘leads him to excuse violence against other 
Americans’ It shows images of a bombed clinic in 
Birmingham, Alabama. The ad is false.’”

Several prominent pro-abortion supporters 
condemned the ad, including President Clinton’s 
Solicitor General Walter Dellinger. The 
commercial, which attributed views to John 
Roberts that were not his, was ultimately pulled 
from the air not by CNN, but by NARAL.

CNN issued a statement regarding the NARAL ad 
attacking John Roberts. It stated: “CNN says, it 
accepts advocacy advertising from responsible 
groups from across the political spectrum who 
wish to express their views and their opinions 
about issues of public importance, so the viewers 
can further research claims made within the ads.”

“CNN is willing to run ads insinuating that a 
federal judge supports violent criminal activity, 
but it won’t allow an ad celebrating the life of 
Barack Obama. It’s a double standard from bizarro world,” said Burch.

In an email to CatholicVote.org, Kathy 
Christianson of CNN’s Commercial Clearance 
Department announced that they would not sell a spot to run the Obama ad:

“CNN doesn’t accept advocacy ads that portray 
personal decisions in a manner that suggests a 
position in favor of the advocacy message, 
without having permission of the persons 
involved.  CNN is not accepting this particular 
advocacy ad because it deals with a highly 
personal and private matter and does so without the consent of those involved.”

“There is nothing objectionable in this positive, 
life-affirming advertisement. We never mention 
the word abortion. We show an ultrasound of a 
baby. And we congratulate Barack Obama on 
becoming the first African-American President. 
And we simply ask people to imagine the potential 
of each human life,” said Burch.

The ad aired on BET in Chicago on Inauguration 
Day. It has become an Internet hit with over 1.6 
million views since Jan. 20.  The ad was in the 
top 10 ‘most viewed’ category on YouTube on Inauguration Day last month.

The ad reads: “This child’s future is a broken 
home. He will be abandoned by his father. His 
single mother will struggle to raise him. Despite 
the hardships he will endure…this child…will 
become…the 1st African-American President.”  The 
ad concludes with the tagline, “Life: Imagine the 
Potential.”  The ad is the first of several ads 
in new campaign launched by CatholicVote.org.

The Obama ad can be viewed at CatholicVote.org, 
which is a project of the Fidelis Center for Law and Policy.
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