*Title: Content Strategist Location:
Charlotte, NC **Duration: Long term *
*Skills:*
· *Hands-on experience in developing content strategy*
· *Analysis and interpretation of business requirements and ability
to synthesize into component or pattern needs*
· *Understanding of business rules and can work in highly complex
environments*
· *Past technical writing experience*
· *Ability to transpose technical requirements into customer facing
copy*
· *Responsive design / Break point knowledge*
· *AA compliance with ADA standards is required*
· *iRise experience preferred*
· *Provide leading edge content recommendations that fit clients’
business objectives and audience needs.*
· *Manage strategic/complex projects with minimum supervision.*
· *Use a combination of data analysis, user research, benchmarking,
and content audits to make content decisions and orchestrate content
development*
· *Analyze clients’ current-state online channels and discern
implications for content creation, distribution, and maintenance.*
· *Generate insightful observations, but able to synthesize these
findings into key takeaways and recommendations for attention-deficient
audiences.*
· *Determine how best to achieve clients’ goals through content
selection, acquisition, and maintenance-- considering marketing efforts in
all media.*
· *Conduct competitive audits of site content, taking into
consideration business needs and audiences goals.*
· *Actively lead client and internal meetings and presentations
around content, and supervise the work of other Content
Strategists/copywriters.*
· *Be able to consult with account and project management teams
about scoping out needed deliverables and timings to accomplish the
deliverables.*
· *Set guidelines for the editorial tone, style, and voice of all
content;*
· *Develop and/or oversee content inventories, gap analyses and
content mapping documentation;*
· *Create taxonomies and metadata frameworks for grouping and
tagging content;*
· *Ensure content conforms to Search Engine Optimization best
practices;*
*Desired Skills and Experience*
• *Experience working in a digital agency.*
• *Strong critical thinking and strategic problem-solving
skills*
• *Demonstrated ability to lead content strategy across the
entire web development process*
• *Degree in related field, such as English, journalism,
technical writing*
• *Advanced proficiency in the MS Office Suite, and working
knowledge of UX design tools*
• *Experience with content management systems, digital asset
management, databases and SEO best practices;*
• *Excellent oral, written communication and presentation
skills (you must be able to tell a story and command an audience,
regardless of the audience or the brand);*
• *Ability to approach and communicate with a wide range of
personalities and know exactly what questions will deliver the desired
content;*
• *Experience working with a CMS platform*
• *Intermediate HTML and/or XML skills*
*Thanks,*
*Amit Sharma*
*Sr. Resource Executive*
*Net2Source Inc.*
*Tel: (201) 340.8700 x 458 | Fax: (201)-221-8131*
*GTalk/ Ymgr*: amitsharma.rgtalent
*Mail id : [email protected] <[email protected]>*
*Website: **www.net2source.com* <http://www.net2source.com/>
*Microsoft Gold Certified Partner | Cisco Certified Premier
Partner | Oracle Gold Partner | IBM Business Partner | ISO 9001:2008
Certified Company | NASSCOM Certified Company | E-Verified Employer*
*.*
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