(http://www.washingtonpost.com/) 


Muslim radio show talks up the  taboo
By Raja Abdulrahim
Saturday, May 29, 2010; B02 
LOS ANGELES As jazz music played, setting a relaxed mood, radio hosts Amir  
Mertaban and Mohamad Ahmad chatted casually with guest Isaac Yerushalmi.  
The show could have dissolved into a heated argument between two Muslims 
and  a Jew, but during the inaugural run of "Boiling Point" on what's billed 
as the  nation's first Muslim talk-radio station, Mertaban was absorbed with 
more  mundane matters.  
Still wearing his burgundy Fairplex shirt from his day job as a manager for 
 the Los Angeles County Fair, Mertaban looked over the show's introduction. 
He  glanced at Yerushalmi's biography and a few reminders he had jotted 
down.  
"Okay, I can't use the word 'freakin,' " he said to no one in particular.  
In the control room, Nour Mattar, one of the founders of One Legacy Radio,  
clicked off some of the banned words. "I mean we're cool, but we still have 
 Islamic character and morals, especially since we have a lot of kids, 16, 
17,  listening in. We don't want them to think this is okay." The hosts of 
"Boiling  Point" -- a show that purports to take "taboo topics to the boiling 
point" --  are allowed one "What the heck" a show, said Ahmad, a UCLA law 
school graduate.  
One Legacy Radio is an online broadcast that officially launched on 
_http://www.onelegacyradio.com_ (http://www.onelegacyradio.com/)  in November 
from 
a nondescript  studio in an office park off the 5 Freeway in Irvine, Calif., 
with four weekly  shows. Its three founders -- Muslims in their late 20s 
and early 30s who grew up  in Britain and the United States -- have slowly 
increased the station's  programming while trying to strike a balance between 
religious sensibilities and  a more edgy, youth-driven conversation.  
Although some of the programming is conventional, such as a show about  
converts and one devoted to parenting, "Boiling Point" and the religiously  
challenging "Face the Faith" are more provocative. The station owners are even  
working on a Muslim version of "Loveline," the often sexually charged 
syndicated  call-in show.  
It's an area the American Muslim media largely avoid and one the station  
owners' parents have shied away from or deemed un-Islamic.  
"One Legacy is the fingerprint of the young Muslim ummah [community] -- it  
basically personifies the kind of ummah that we have right now," said 
Yasmin  Bhuj, 31, a founder and marketing director who is married to Mattar. 
"If 
the  generation before us did a radio station, it would be unrecognizable to 
what One  Legacy is." Mattar said the station receives e-mails daily from 
young Muslims  thanking them for tackling issues that are relevant to them.  
"These are taboo topics that people don't talk about, but in Islam, you are 
 allowed to talk about it," said Mattar, 32.  
Taboo is a word heard often around the studio. The goal of the station and  
its founders isn't to ruffle religious feathers -- although that might 
happen --  but to create an outlet for the younger generation of Muslims in the 
United  States whose parents mostly emigrated from parts of the Middle East 
and South  Asia in the 1970s and '80s.  
Saeed Khan, a history professor at Wayne State University who specializes 
in  Muslim identity in the West, said many first-generation immigrants 
believed that  Islam would act as a sort of divine shield against such societal 
ills as drug  abuse and infidelity within the Muslim community.  
Outlets like One Legacy, he said, have cropped up because of the limits of  
existing Muslim media.  
During a January taping of "Objection!" -- about political issues and civil 
 rights -- Reem Salahi interviewed a man whose brother, a U.S. citizen, has 
been  held for several years in solitary confinement awaiting trial by the 
U.S.  government. In the control room, Mattar and his brother Sami Matar 
(who spells  his last name differently) sat at the console while browsing an 
online store for  better radio equipment.  
The studio has a slightly thrown-together look: prayer rugs draped over  
regular office tables and mismatched chairs. Most of the walls are painted 
deep  purple and covered with sound-absorbing foam. Electric guitars, two ouds 
(Middle  Eastern guitars) and a Middle Eastern drum lean against a rack.  
On a wall there's a print by British street artist Banksy of a smiley-faced 
 grim reaper, which with a long black veil pulled over its head resembles a 
 Muslim woman wearing a hijab.  
In an adjacent office, Mattar runs his online company, which sells laptop  
computer parts and funds the station's slim $7,000-a-month budget -- enough 
to  pay for three part-time employees. They hope to begin selling radio ads 
soon.  Someday, they hope, the station will be profitable.  
Mattar, Bhuj and Mohammad Harake formed One Legacy Media in 2008 to publish 
 Islamic books, CDs and DVDs, and hold educational seminars, the first of 
which  was about marriage.  
That's when they came up with the idea of a Muslim radio station. Years 
ago,  they considered broadcasting from a low-frequency radio station with a 
maximum  radius of 40 miles but then decided it wasn't practical. In early 
2009, they  decided to take advantage of the rising popularity of online 
broadcast and  cellphone radio apps.  
For much of the first year, the station streamed only Koran and religious  
lectures.  
"Seven to 10 listeners a day, max," said Harake, 26, the sales and  
promotional director.  
"A day? A month," Mattar said.  
Since then, they have added iPhone, BlackBerry and Android apps. Mattar  
wouldn't disclose listenership numbers but said that the figure has doubled 
each  month and that about 4,000 people have downloaded one of their cellphone 
apps.  
The boldest addition to their lineup is likely to be what Harake likes to  
call "Muslim Loveline." The show would be far less raunchy that the 
syndicated  show but would address such topics as pornography and premarital 
sex, 
both  banned by Islam.  
The hosts have a laundry list of topics to get their listeners riled up:  
polygamy, temporary marriages, Shiite and Sunni relations, and finding a 
spouse.  
They had expected listeners to object to their pro-Israeli guest on their  
first show, but the feedback was entirely positive. The conversation mostly  
revolved around recent events at the University of California at Irvine 
between  Muslim and Jewish students but ended in a non sequitur.  
"Before you go, we talk about all the differences, we took it to the 
boiling  point, the house is burning down right now -- I have to call the fire  
department, but let's talk about something that is very similar," Ahmad said 
to  Yerushalmi.  
"You're not doing this, for crying out loud," interjected Mertaban.  
"I am doing this, I am gonna go there," Ahmad said, launching into a  
long-winded, meandering introduction that ended with a simple question to  
Yerushalmi: "Is your mother trying to find you a good Jewish girl?"  
Mertaban jumped in: "Check it out, actions to words. You should marry a 
crazy  Palestinian woman that is hard-core anti-Israel just to make a 
statement." 
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