roger.
i like that.

now off to pencil drawing land... i love pencil drawing...

later
:) tw

On 8/10/05, Matthew Small <[EMAIL PROTECTED]> wrote:
> Yes, an outline is exactly what I had in mind.  Just a corner of the
> apartment building would bring more weight to the side and make it feel
> balanced, in addition to making the whole page feel more targeted at the
> apartment rental.
> 
> Matthew Small
> Web Developer
> American City Business Journals
> 704-973-1045
> [EMAIL PROTECTED]
> 
> 
> -----Original Message-----
> From: Tony Weeg [mailto:[EMAIL PROTECTED]
> Sent: Wednesday, August 10, 2005 10:10 AM
> To: CF-Community
> Subject: Re: interface critique
> 
> i played with that last night... and bringing a REAL world object into
> the design kinda took away from the "light airy feel"
> 
> maybe a pencil sketch of one?
> 
> tw
> 
> On 8/10/05, Matthew Small <[EMAIL PROTECTED]> wrote:
> > I'd like to see an attractive apartment building in the area to the right
> of
> > the tree. The building should be only partially visible.
> >
> > Matthew Small
> >
> >
> >
> > -----Original Message-----
> > From: Tony Weeg [mailto:[EMAIL PROTECTED]
> > Sent: Wednesday, August 10, 2005 9:53 AM
> > To: CF-Community
> > Subject: Re: interface critique
> >
> > WOW!
> >
> > great critique.  exactly what anyone who is a designer wants to hear.
> >
> > good intelligent critiqueing!
> >
> > thank you kevin.
> >
> > more iterations coming tonight :)  ill send up another version this
> evening.
> >
> > not that anyone will be holding their breath, but in case you can look,
> > thanks!
> >
> > tw
> >
> > On 8/10/05, Kevin Graeme <[EMAIL PROTECTED]> wrote:
> > > Well the description of "Flash site" was less to describe the tech
> > > than to describe the light on useful presentation and high on abstract
> > > aesthetic. It just doesn't feel like the site is trying to sell me on
> > > apartments. Sorry.
> > >
> > > If you do keep the design concept, there are some things that could
> > > use help. The size of the content block (under the tree area) doesn't
> > > match the contents. Whitespace is good, but all the space under the
> > > text and buttons and none on top makes them feel crammed to the
> > > top.The large margin between the text and buttons makes the margins of
> > > the text and left edge and buttons and right edge feel cramped. And
> > > then the space between the two buttons is yet another unmatched,
> > > arbitrary space. They don't all need to be pixel perfect matches, they
> > > just need to complement each other and they don't right now.
> > >
> > > I think the rounded corner box around the descriptive text is too
> > > much. It becomes effect for the veneer of design instead of something
> > > that enhances the design. I think you would be better served dropping
> > > the extra box around the description, filling the area with more text
> > > to fill the space and give the text more leading to make it breathe.
> > > If you do that, I would bring the left side in more giving it more
> > > margin there instead of extending the right side to fill that gap.
> > >
> > > I'd also like to see a bit more distinction between the header/accent
> > > text and the body text. The "Welcome to..." text doesn't pop. I really
> > > like the handling of the button text though. The large text with tight
> > > kerning of the name with the all lowercase, tracked out "apartments"
> > > in the green is really nice. The bottom bar of contact info is pretty
> > > good too. I like the "contact davis realty" being a focal point but
> > > the inconsistent handling of the other text just makes me a little
> > > squirmy. I think the wide tracked url and the really tight "for
> > > information" provide too much contrast. And since numbers always go to
> > > the cap height and most of your text is x-height, the numbers feel
> > > heavier than the rest even though they look like they're technically
> > > the same size. I'd also consider making the "click below for more
> > > information" a light color, weight, smaller or something. It's not
> > > content text but it attracts the eye too much right now, distracting
> > > from the important parts.
> > >
> > > Those are all fine-tweaking details though. They aren't major issues,
> > > just finesse. What I get hung up on is the overall floaty-ness of it.
> > > The clouds are beautiful and I really like the way they blend into the
> > > white background with the blue trapped in the middle creating an
> > > interesting figure-ground relationship and setting the body to have a
> > > margin/padding of 0 to lose the top white margin enhances that. But
> > > the content bar at the bottom feels just...incomplete. It's floating
> > > there in space. Here, the white background is working against the
> > > design and on larger monitors that problem is more pronounced. I know
> > > this is an isolated jpg though, so there may be something you intend
> > > that isn't coming across here. If you ARE trying to have it actually
> > > have the feel of land floating in mid-air then I would have the design
> > > of the content box reflect that instead of being a simple rectangle.
> > >
> > > I also notice that on an 800x600 display, there is no content other
> > > than the clouds, tree and a sliver of "ground". The rest is "below the
> > > fold". I know there aren't many 8x6 displays out there anymore, but
> > > the way the content fits makes it seem almost intentional. It's
> > > actually a really neat effect if this was a portfolio site. But for
> > > what appears to be a brochure site, not having the name above the fold
> > > is probably not a good idea.
> > >
> > > Don't take these comments as a blistering critique or anything. You're
> > > taking some risks with the design and that's cool to see (it's
> > > certainly been a while since I've done so.) I'm just not sure the
> > > approach sells apartments. I'm by no means saying you need to go back
> > > to the drawing board. I think you could iterate the design a bit more
> > > and see if it comes together.
> > >
> > > Cheers and good luck!
> > >
> > > -Kevin
> > >
> > > On 8/9/05, Tony Weeg <[EMAIL PROTECTED]> wrote:
> > > > interesting... and i concur.  (wasnt my aim... maybe looking
> > > > at all those flash 8 sites has me in a flash state of mind)
> > > >
> > > > is that a negative thing? i dont know?
> > > >
> > > > remember 99% of the clients are not tech heads so im not sure that
> > > > correlation would be present?
> > > >
> > > > thank you :)
> > > > tony
> > >
> > >
> >
> >
> >
> >
> 
> 
> 
> 

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