Title: Manager, Software Development and Search Marketing

 

Responsibilities / Duties

Responsible for HANDS ON web applications development in the OneSky Jets
IT organization with an emphasis in online marketing, search
optimization and site usability. Oversee the activities of Jr. IT staff
members in developing web applications focused on the sale and execution
of private flights and brokered private jet charters, while ensuring
compliance with company safety standards and industry growth objectives.


The incumbent should be familiar with a variety of the concepts,
practices, and procedures such to provide increased web traffic and
organic search placement for relevant key terms as well as current hands
on experience in web applications development and Search Engine
Optimization (SEO) techniques. 

 

Oversee OneSky Jets online marketing direction. Provide strategic
planning and project leadership for all web properties and online
initiatives. The candidate will gain a thorough understanding of the
company's goals in the private charter marketplace as well as an
understanding of key site metrics so that they may translate their
understanding of paid and organic search to increased revenue. Plan and
execute online media campaigns including PPC placement, paid inclusion,
banner placements, emails, and lead generation. Prospect and negotiate
new online marketing partnerships with relevant travel industry
partners. Identify website enhancements and build tools that lead to
improved conversion rates and revenue per sale. Analyze campaign and
site usage data. Provide in-depth analysis of online campaign
performance and optimize/grow results based on findings. Plan,
implement, and maintain ongoing online creative strategies such as the
OneSky Jets affiliate program through a gained understanding of private
aviation.


Interacts with peers in operations, sales, and Sr. Management to
coordinate change and unify goals toward company growth and increased
margins. 

As a leader within OneSky Jets, participate in online strategy
development and work to expand partnerships in the private aviation and
luxury travel marketplace through networking and constant promotion of
company web properties. 



Requirements

 

*          Minimum of 5 years hands on internet based development
including participation in designing, developing, and deploying high
volume web applications utilizing Coldfusion and Microsoft SQL server. 

*          Extensive experience developing Coldfusion web applications,
and MS-SQL server scripts. 

*          Experience managing Google AdWords and Yahoo Search marketing
campaigns.

*          Experience with the design and execution of email marketing
campaigns.

*          Experienced in media buying for banner/web advertising.

*          Knowledge of Search Engine Optimization Techniques and
Organic Placement Strategies.

*          Minimum of 3 years leading web applications development teams
preferably within the online travel space. 

*          Strong verbal communication skills. Able to lead / facilitate
meetings and effectively resolve conflict. 

*          Ability to write clearly and concisely. 

*          Ability to work well with others, including end users, Sr.
Management, and subordinate IT staff. 

*          Self-motivated; can perform tasks without supervision. 

*          Strong, demonstrated quality focus and work ethic. 

*          Detail-oriented. Able to review own work and the work of
others to ensure a high degree of quality. 



Pluses

*          Familiarity and hands-on experience with the private
aviation, ground transportation, or general travel industry a plus. 

*          Experience with travel, lead generation and custom CRM
systems highly desirable. 



Education
Bachelor's degree in Computer Science, Management Information Systems,
or a related discipline, or commensurate experience in a professional
environment, required.

 

Please send Resume and Salary Requirements to [EMAIL PROTECTED]

 

 

 

 

 

 



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