Perhaps a better investment of Macromedia's resources would be to create applications with a bigger potential user base. A blogging application is kind of useless to most people. We frequently come across them (blogs) because of the nature of our work, but something like a Newletter Manager, an Events Manager, a Web Photo Album would appeal to a wider audience.
Sorry I can't offer a specific answer to your question! (I have a DevNet subscription, but -like most people- have no use for a blog).
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