I don't agree completely. I think going after the individual developers is key long 
term. Many individual developers become key players in larger organizations as they 
grow professionally, and often even start their own successful organziations. My 
previous employment being a key example, which now employs over 50 CF developers, but 
started as just two people hacking out code in CF. Those two people drive the 
technology choice for a mid sized successful organization now, which over time has 
amounted to large amounts of money spent in Macromedia's direction, and employes  
dozens of our CF compatriats gainfully!

Yes do focus on the 'little guy'!!

- Calvin

-----Original Message-----
From:  Jeffry Houser 
Date:  10/21/04 8:10 am
To:  CF-Talk 
Subj:  Re: CF developer numbers

Ben ( and all of MM),

  Things that you are most known for doing (speaking at user groups / 
conferences) would be considered by many as "preaching to the choir."  If 
you tell a ColdFusion developer about ColdFusion, that doesn't count as 
getting the word out.

  I can't speak intelligently on any other form of "getting the word out" 
that MM is doing.  Aside from the CFDJ, I've never seen an ad for CF.  But, 
then again I've never seen an ad for .NET or Java or PHP either.

  Someone else said that MM should be going after smaller developers.  If I 
were MM, I don't know if I'd spend money trying to convert individual PHP 
developers.  In many cases higher-up folks will be making decisions based 
on political reasons (someone told me x technology is good, so build this 
project in x technology).

  In many cases, I come into the development picture long after the 
technology is chosen, and have no say in the technology.

At 05:02 AM 10/21/2004, you wrote:
>Subject: CF developer numbers
>From: "Ben Forta" <[EMAIL PROTECTED]>
>Date: Wed, 20 Oct 2004 22:51:30 -0400
>Thread: 
>http://www.houseoffusion.com/cf_lists/index.cfm/method=messages&threadiid=36074&forumid=4#182135
>
>Interesting thread, on a whole bunch of levels.
>
>A few comments, and then an open question ...
>
>1) Lots of messages imply that MM is not working on getting the word out
>there. And I know for a fact that that is not true, it is what I do  almost
>full-time, and others work at it too. Maybe many are not seeing it, I'll get
>back to that in a moment.



--
Jeffry Houser, Web Developer, Writer, Songwriter, Recording Engineer
AIM: Reboog711  | Phone: 1-203-379-0773
--
My Books: <http://www.instantcoldfusion.com>
My Recording Studio: <http://www.fcfstudios.com>
My Energetic Acoustic Rock Band: <http://www.farcryfly.com>
--
When did Reality Become TV 




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