I know I should not respond to this thread, I know I should not respond to this thread, I know I should not respond to this thread, but .... arrrgghhh!!!!!
For what it is worth, I agree, there should have been a big flashy banner. And I voiced this opinion before we shipped. Not that I thought it would make any difference whatsoever to CF sales (it did not, and CF sales are pretty darned good BTW, heck they are up since we did not run the banner!), but the reason I said that we needed it was that if we did not run one we'd keep hearing "look, it is proof that CF is unloved". And although these recurring threads prove that I was right, that apparently was insufficient reason to place a banner there. Oh, this may surprise some of you, but Macromedia sells lots and lots of products, and every product team wants banner space and marketing real estate, and most can't get everything they want. It's reality. Dedicated DW users feel that DW does not get enough banner space, just like dedicated CF users feel that CF does not get enough banner space ... you get the idea. So what to do? Not all products get (nor should get) the exact same type of marketing, teams have to do what works best for them. And for CF roadshows (including the tours that someone mentioned earlier), tons of customer calls, big wide-open beta programs, and lots of face-to-face interaction has proven to be far more effective than banner ads. And CFMX7 sales to date prove that we did exactly what we needed to do (and thus plan on doing lots more of it). And yes, I still think we should have ran banner ads, just so we'd not be having this very distracting conversation yet again. --- Ben -----Original Message----- From: dave [mailto:[EMAIL PROTECTED] Sent: Tuesday, May 03, 2005 2:27 PM To: CF-Talk Subject: Re: CFMX: Dissed by Breeze and FlashLite? Alex says: "I was referring to a product CREATED BY Macromedia" Holy shit!!! MM created coldfusion???? Damn and to think they been telling us all these years that they bought it from Alaire, I can't believe I fell for their lies!! Oh wait, I think you mean they took the space out of the name to make it coldfusion from cold fusion, I gotcha now, good catch u sly fox ;) "Absolute, unabated hogwash" no shit!! but in reference to you not Sean, I have a "gut" feeling Sean may have inside info to why things are ;) And if you don't like it, boo hoo 2 u! I understand you would like to see it advertised more but obviously MM knows WTF they are doing with it, I mean after all it has been around longer than really anything else and really isn't faltering, for gawds sakes it isn't a panty ad, you don't got to see it all the time to keep your morning salute! ---------------------------------------- From: Alex Sherwood <[EMAIL PROTECTED]> Sent: Tuesday, May 03, 2005 9:34 AM To: CF-Talk <[email protected]> Subject: Re: CFMX: Dissed by Breeze and FlashLite? Sean Corfield wrote: >On 5/2/05, Alex Sherwood wrote: > > >>When CFMX7 was launched, I queried as to why the only marketing on >>MM's site was a small picture and some text in the center "Products" column. >> >> > >I just spoke with the web producer responsible for managing >ColdFusion-related content on the site. He said that the blue >"speedometer" promo badge for CFMX 7 was featured on the homepage (and >you'll have seen it all over the CF-related pages on the site). He also >said that certain international macromedia.com homepages included a >full FMA (rotating banner ad) for CFMX 7. > >Remember that Macromedia has a lot of products and therefore a lot of >"competition" for FMA and promo badge space - marketing has to balance >each and every campaign in order to get the most bang for their buck, >so to speak... > > Absolute, unabated hogwash. Notice I wasn't asking why CFMX didn't get top billing 100% of the time, I was asking why CFMX 0% exposure at the top of the page. If I recall correctly, it was that same old tired Volvo banner that ran for WEEKS before the launch of CFM that was still showing. Are you telling me that showing the CFMX banner to 1 in 5 visitors would hurt the sales of the products?! > >I get pretty ticked off by certain CFers feeling "slighted" every time >that Flash or Breeze or whatever gets a mention but CF is not mentioned >in the same article. Someone recently complained that the news article >about Flash on mobiles (Stephen Elop's piece, I think) didn't mention >ColdFusion but did mention Dreamweaver. It was a news item aimed at the >business market and so it pushed the business value of Flash on mobiles >and mentioned a reference point that those business users might >recognize (Dreamweaver). There would have been no point in mentioning >CF in such an article. Try not to get blinded by your own personal >evangelism about CF (or any other technology)! > > >And, yes, stop being so paranoid, OK? :) > > Forgive me for being a little obtuse here, Sean, but this, too, is drivel. The comparison is totally irrelevent. I was referring to a product CREATED BY Macromedia, MARKETED by Macromedia and SOLD by Macromedia. I wasn't suggesting that MACR mention CFMX on the Flash product pages. Nor was I stating that CFMX should be mentioned in the same breath as Flash or other IDE tools. I just found it odd that on the launch day of a brand new server product, hyped for MONTHS with all kinds of hush-hush NDAs and the like, that it woul get more than a 60x60 pixel image of a speedometer to launch it. I think the lack of fanfare reflects MM's view of the product, and what direction it would take when Adobe takes over. No paranoia here, just some observations from someone who's used ColdFusion from the 3.0 days. 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