So Phillip, you say that those "people who bought this also bought ..." are based on ACTUAL purchases?
I would have thought that would be simple on a high traffic site like Amazon, but I was thinking more about the mere mortals in the ecommerce world? Sites that have a lot less traffic than Amazon. How do they do this cross-selling thing? Still based only on actual purchases? How would you set up such a thing in a new site? Cheers Mike Kear Windsor, NSW, Australia Adobe Certified Advanced ColdFusion Developer AFP Webworks http://afpwebworks.com ColdFusion, PHP, ASP, ASP.NET hosting from AUD$15/month On Wed, Apr 8, 2009 at 1:47 PM, Phillip Vector <[email protected]> wrote: > > 1) Find someone who bought product X. > 2) Find an order that person made. > 3) Pick a random item from that order. > 4) ????? > 5) Profit. > > On Tue, Apr 7, 2009 at 5:21 PM, Mike Kear <[email protected]> wrote: >> >> How do e-commerce sites do those "people who bought this also bought >> this .." selections for cross-selling? I have been doing this >> with a lot of work on the categories in my databases, so that when >> someone selects one item, they are shown several other (randomly >> selected) items in the same category. >> >> Is that the best way to do it? I guess a vast site like Amazon has >> enough traffic to very quickly assemble enough transactions that they >> can actually HAVE a 'people who bought this also bought that' because >> for even very new items, its highly likely that someone will have >> bought it. But what about lesser sites where new items might not make >> sales for a day or two? How do they assemble this information? >> >> Is it in the categorising? Product keywords? A random sele ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~| Adobe® ColdFusion® 8 software 8 is the most important and dramatic release to date Get the Free Trial http://ad.doubleclick.net/clk;207172674;29440083;f Archive: http://www.houseoffusion.com/groups/cf-talk/message.cfm/messageid:321434 Subscription: http://www.houseoffusion.com/groups/cf-talk/subscribe.cfm Unsubscribe: http://www.houseoffusion.com/cf_lists/unsubscribe.cfm?user=89.70.4
