unsubscribe cfsewingcircle On 8/9/06, Scott Barnes <[EMAIL PROTECTED]> wrote: > > Probably because someone like Darren sold them on it? > > I get pitches thrown at me weekly from some xyz supplier touting xyz > technology and i always seem to stop them in their tracks by asking the > following: > > What are you trying to do? change my business process or implement software? > > If you combine for example Coldfusion + FLEX 2 + Flex Builder, all know how > easy it is to have a top-down RIA solution in a matter of minutes. The > reason you all know, is because someone beside you told you so or you saw > the presentations on it online/WebDU etc. You were informed because it was > preaching to the choir. > > Take that exact same concept and now apply it to a seasoned .NET house and > convince them of the power. If you succeed, you're quite the salesperson. > > Microsoft.NET has large marketing budgets, which strategically focus on the > middle management tier, to sell them on _level0 concepts about the .NET > eco-system. They see it and immediately relate to it, as typically most .NET > applications (client-side) look and feel like the Outlook client they are > used to or a typical windows application. > > ASP, CFM + ASP appear as hygiene - some wouldn't even know the separation of > what the difference between HTML and Server-side is? they see a web page and > that's enough. > > So, sell to the developers then? Yet (look above) the only reason you have > another developers attention is simply because they have a yearning to move > onto the next step in their career or they heard from a friend that > "FLASH/FLEX/CF/APOLLO" is awesome. Word of mouth sells software, not RAD > thorium's. The RAD approach simply is the final nail in convincing someone > who's on the fence, but I dare say that it would be a small % of cases where > a company switches direction based on a comparison matrix done between CF + > other? > > At QR, we have a centralised approach to a decentralised problem. > Discussions about which technology to adopt is futile effort, simply put > "who gives a rats whats ticking underneath.." A lot of the time we are > blindsided by adopting a technology we probably shouldn't have, and as a > result we hit the panic buttons, outsource and look for someone to draw from > this legacy and create a different perspective for end-users to use. I've > lost count of the number of seeds I've planted around the place (from the > Chief level down to the coalface) on the power of Adobe. It goes un-noticed, > probably because I suck at selling but more so because I'm not solving an > immediate need. All i am telling them is there is a different flavour to the > problem they are having, it may be faster to fix but in the end the problem > doesn't go away. > > Robin touted sell CF Solutions to the business, which is true (ahh I'm > agreeing with Robin hehe). If you were to walk up to me tomorrow and say > "Scott, I have a CRM solution that will allow you to get an insight into > both your customers and their habits amongst your various sales channels" > the first question i'd ask (and I would) "How much an when". Once you've > answered those two questions and you succeed in getting my interest, i'll > then defer you to the IT Dept for further pre-sale checks. In the event they > flag you down with "can't be done, we luv ASP and this is built in CF so it > goes against our grain" - my response: > > "..I don't care, that's your problem, I'm running a business here, so here's > what we are going to do. You're now going to go find me an alternative to > the problem this company can solve in ASP. You have until Friday next week > to come back with at least 1. If you can't, then get on board the CF train > and lets keep moving.." > > > > > > > On 8/9/06, Barry Beattie <[EMAIL PROTECTED]> wrote: > > > > y'know I worked there for nearly two years and still don't know why > Alphabus chose CF. > > by rights they wouldn't have known what it meant, esp since it was CF5 > at the time. their expertise was in a propriatary 4GL language for > desktop-based client/server apps. > > I wonder what part of CF sold them? why not PHP? ASP (classic)? was it > the RAD? was it the Macromedia parentage and aligning with their > "Vision"? > > Darren, Gareth, Ben, Barnsey... any of you guys know? > > > > On 8/9/06, Charlie Arehart <[EMAIL PROTECTED]> wrote: > > > > > > That's a GREAT takeaway--and indeed mantra--for us, Robin: > > > > > > > > Don't try to sell the CF Platform to business. Sell CF Solutions to > > business. > > > > > > > > /charlie > > http://www.carehart.org/blog/ > > > > > > ________________________________ > > From: cfaussie@googlegroups.com [mailto:[EMAIL PROTECTED] On > > Behalf Of Robin Hilliard > > Sent: Tuesday, August 08, 2006 9:20 AM > > > > To: cfaussie@googlegroups.com > > Subject: [cfaussie] Re: CF vs ... > > > > > > > > On 08/08/2006, at 10:30 PM, Scott Barnes wrote: > > > > Robin, > > > > You assume there is rational conversations taking place at the management > > level along with Cost benefit realisation? Who here actively has had > > conversations about the two with management? > > > > Well, that was actually my job for a while, and it seemed to work (Telstra > > for example). Most of the stuff at that level is still FUD, and plenty of > > Microsoft partners (e.g. Accenture in Canberra) have a full time > occupation > > sowing it - they want to sell their services just as much as we do, and > > they're very good at it. But once you cut through the FUD people are > pretty > > receptive to the CF RAD message. > > > > > > Actually I'm really just banging the same old drum about selling business > > solutions instead of technologies. If what you sell is a person who can > > code in CF, you're not really talking to management at a level that they > can > > connect with - much as I wouldn't connect with a plumber who sold > themselves > > as a specialist fusion welder (Hmm, the other plumber told me that ".TIG" > is > > a better welding method, and he was going to do my office for me as well > in > > a bundle) rather than someone who could stop my pipes leaking in 20 > minutes > > for a hundred bucks. > > > > > > Don't try to sell the CF Platform to business. Sell CF Solutions to > > business. > > > > > > Robin > > > > > > > > > > ______________ > > > > > > Robin Hilliard > > Director - RocketBoots Pty Ltd > > Consulting . Software Licensing . Recruitment . Training > > http://www.rocketboots.com.au > > > > > > For schedule/availability call Pamela Higgins: > > w +61 7 5451 0362 > > > > m +61 419 677 151 > > f +61 3 9923 6261 > > e [EMAIL PROTECTED] > > > > > > or Direct: > > m +61 418 414 341 > > e [EMAIL PROTECTED] > > > > > > > > *** Worldwide Adobe Licensing - Volume discounts now start at one point > *** > > > > > > > > > > > > > > -- > Regards, > Scott Barnes > http://www.mossyblog.com > > > >
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