On Thu, Dec 07, 2006 at 11:25:38AM +1000, Scott Barnes wrote:
> On 12/6/06, Ryan Sabir <[EMAIL PROTECTED]> wrote:
> >
> > How many of you are developing sites in XHTML these days? Is it
> > worth the extra effort?
>
> SOE is supposedly the ducks nuts as to why. Yet, you'd have to be a
> moron to expect Google to differentiate between XHTML vs HTML as in
> the end, content is the one commodity google and co want initially.
> 
> I've read many a debate on it, but in the end the browsers are smart
> enough and will continue to evolve to the fact that tag prediction and
> differentiating between Style vs Semantically Correct tagging has
> probably become a moot point these days and usually reserved for the
> HTML purists out there.

I'll throw in my purist $0.02 here, and no doubt regret having done so
(I usually do).

I've not yet read an informed point of view that argued that Google And
Friends *bias* their scoring systems towards XHTML, or even valid HTML.
If you've got a link, I'd appreciate the chuckle.  I think there's
little doubt though that they would like to extract all possible content
from whatever document you publish and classify it as best they can.
The argument tends to be more along the lines that an automatic process
is *better able* to extract and classify content from valid, well-formed
HTML that follows a known set of rules.  XHTML is better yet again
because of the increased signal-to-noise ratio.  Semantically correct
markup simply conveys more information about the document contents.

No doubt there'll be a number of different experiences from those on
this list arguing for and against this conjecture.  This seems to be the
nature of the heavy wizardry of SEO.  However my own intuition is that
the search engines whose algorithms do not currently use semantic markup
to better classify content could only justify this with that argument
that there's not enough content out there which is semantically
organized.  You'd have to be a moron to think that they wouldn't make
use of this extra information to improve their indexing and
categorization, in order to improve the effectiveness and efficiency of
their product. ;)

-T

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