Hi everyone, just wanted to promote our presentation at the upcoming Change Weekly Meeting <http://change.washington.edu/about/events/>: Starbus Business Models. The semester may have come to a close, but this talk will hopefully be a fun and entertaining look at the process of taking a current Change research project and evaluating business models to support it.
We will discuss a semester-long effort that took the Starbus work as the foundation for a marketing plan project at Foster Business School (for an Advanced Marketing class). The takeaways will include "What happens when research projects are vetted for profitability?", "What's the difference between ethnographic research and market research?", and "Which is harder: Talking to Kyrgyz marshrutka drivers or MBA students?" Same location and time as always: Paul Allen Center (CSE) Rm 303, Noon-1pm, Thursday June 11th <http://change.washington.edu/about/events/>. -------------- next part -------------- An HTML attachment was scrubbed... URL: <http://changemm.cs.washington.edu/mailman/private/change/attachments/20090606/702b7b86/attachment.html>
