eric wrote:
> jack wrote:
>> what are the major problems you face in monetizing j?

> Years ago we probably should
> have pursued the open source path and built up a consulting/support
> business.

i don't think open-source means more adoption.  i suspect that 99% of
gcc users just want it to work and have no interest in the internals.

> For various reasons I didn't want to go that route and stuck with
> a product strategy.

this works for microsoft, oracle, kx...

> The core problem is we're great nerds who are pathetic at
> marketing/sales/planning/etc.

yup, i know the feeling :)  i work for mysql (who now are owned by
oracle).  actually, i work for one of the more profitable parts of
mysql called "mysql cluster".  it's profitable because it was born
in the telco market by ericsson and has developed features and
market share in the telco arena.

this is much like kx's story -- just replace 'telco' with 'trading'.

off the top of my head, i'd say you could do well to expose more
maths and stats students to j in the hope that they might use it
in their careers.  i notice you include quite a few universities in
your user base.  maybe you could displace mathematica or stats
software...

but i, too, am a nerd... and i'm sure i know less about making
money than you as i've mostly been an employee all my working
life.


ta, jack.
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