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From: Alamaine <[EMAIL PROTECTED]>
To: CTRL <[EMAIL PROTECTED]>
Sent: Fri, 25 Apr 2008 8:35 am
Subject: [ctrl] 'Disneyland' comes to Baghdad






















    

            
http://www.timesonline.co.uk/tol/news/world/iraq/article3802051.ece



>From The Times

April 24, 2008

'Disneyland' comes to Baghdad with multi-million pound entertainment park



The $1 million skateboard park will open in July. 200,000 skateboards will  

be shipped from the US and given away free to Iraqi children

Sonia Verma in Dubai



Llewellyn Werner admits he is facing obstacles most amusement park  

developers never have to deal with – insurgent attacks and looting.



When you are building an amusement park in downtown Baghdad, those risks  

come with the territory.



Mr Werner, chairman of C3, a Los Angeles-based holding company for private  

equity firms, is pouring millions of dollars into developing the Baghdad  

Zoo and Entertainment Experience, a massive American-style amusement park  

that will feature a skateboard park, rides, a concert theatre and a  

museum. It is being designed by the firm that developed Disneyland. “The  

people need this kind of positive influence. It’s going to have a huge  

psychological impact,” Mr Werner said.



The 50-acre (20 hectare) swath of land sits adjacent to the Green Zone and  

encompasses Baghdad’s existing zoo, which was looted, left without power  

and abandoned after the American-led invasion in 2003. Only 35 of 700  

animals survived – some starved, some were stolen and some were killed by  

Iraqis fearing food shortages.



In the years that followed, the zoo and the surrounding al-Zawra park  

became an occasional target for insurgent attacks. But in recent months,  

families have begun to return cautiously for weekend picnics. Renovations  

have already begun on the zoo, with cages being repainted and new animals  

arriving, including ostriches, bears and a lion.



Mr Werner, who has been sold a 50-year lease on the site by the Mayor of  

Baghdad for an undisclosed sum, says that the time is ripe for the  

amusement park. “I think people will embrace it. They’ll see it as an  

opportunity for their children regardless if they’re Shia or Sunni.  

They’ll say their kids deserve a place to play and they’ll leave it alone.”



Ali al-Dabbagh, a spokesman for the Government, is equally optimistic:  

“There is a shortage of entertainment in the city. Cinemas can’t open.  

Playgrounds can’t open. The fun park is badly needed for Baghdad. Children  

don’t have any opportunities to enjoy their childhood.” Mr al-Dabbagh  

added that entry to the park would be strictly controlled.



The project will cost $500 million (£250 million) and will be managed by  

Iraqis. Under the terms of the lease, Mr Werner will retain exclusive  

rights to housing and hotel developments, which he says will be both  

culturally sensitive and enormously profitable. “I wouldn’t be doing this  

if I wasn’t making money,” he said. “I also have this wonderful sense that  

we’re doing the right thing – we’re going to employ thousands of Iraqis.  

But mostly everything here is for profit.”



A $1 million skateboard park, the first phase of the development, will  

open in July. Parts for 200,000 skateboards and materials to build ramps  

will be shipped from America to Iraq for assembly at state-owned factories  

and distributed free to Iraqi children along with helmets and knee pads.



The larger entertainment park, designed by Ride and Show Engineering Inc,  

will follow in phases, part of a strategy launched two years ago by the  

Iraqi Government and the US to attract private investment into the  

country’s 192 state-owned factories.



The factories were closed in 2003 by Paul Bremer, then the head of the  

Coalition Provisional Authority, who believed that private enterprise  

would take their place. Instead, industries withered and half a million  

skilled workers were left jobless.



A task force headed by Paul Brinkley, Deputy Under Secretary of Defence  

for Business Transformation, is now attempting to revive Iraq’s factories  

– a task undermined by persistent violence.



But Mr Werner, whose company manages several hundred million dollars of  

equity, sees Iraq as a great opportunity. “Iraq to me is an open field. I  

have never in my life seen an opportunity with the potential that Iraq has  

with its skilled workforce and oil reserves.” He has begun partnerships  

with several Iraqi factories in the last year, investing tens of millions  

of dollars in joint ventures. But the Baghdad Zoo and Entertainment  

Experience could prove the most ambitious. General David Petraeus, head of  

US forces, is said to be a “big supporter” of the project, according to Mr  

Brinkley.



“There are all sorts of investment opportunities all over Iraq. But it’s  

not just hydrocarbons. Half the Iraqi population is under the age of 15.  

These kids really need something to do,” Mr Brinkley said.



City break



— Before the invasion there were two amusement parks in Baghdad, one in  

Rusafaa and one in Karf. They now only open on public holidays



— Al-Zawra park and its zoo, (the site of the new park), are among the  

city’s most popular attractions. There are fountains, sculptures, coffee  

shops and children’s playgrounds



— The Cross Swords park, a favourite meeting place before the invasion, is  

now locked inside the green zone



— On warm evenings, Iraqis flock to the city’s three lakes, al-Habanya,  

al-Therthar and al-Razaza



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Grand Forks, ND, US of A

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