Salvete!

> While it's a really good idea to make sure your library's website is
> prominent on your institution's page (because I think that does send a
> strong signal, even to students, that your library is important to your
> campus), the really big question is how easily your students will be able
> to find your web page by googleing "University X Library", or 
> "University X
> JSTOR" or "University X Ebsco."
> 

    ++ to this section of your argument. Kids today and their Google machine. 
My alma mater not only comes up first, the flavours of Library are all right 
there. UIUC++.


> When a student has an assignment and their professor tells them they have
> to use "the library", they'll probably Google you - they won't 
> try to
> navigate links from the university web page.  I agree with Cary that your
> *current* students/users will probably not be going that route. So ensuring
> your page and its content is easily Google-able and search-engine optimized
> (and not hidden behind a portal!) is key.
> 

    I do still think that time well spent in layout, organisation, and 
navigation is time well spent. This is true in especial when I find meself 
trapped in the jungle with only a touch to see me through. Having the user go 
back to Google every time they think up summat new does *not* save their time. 
I cannot count the number of times I have to perform some sort of arcane ritual 
to naturally find the hours and location of whatever thing I'm looking to find 
in meatspace. If I *know* that I'm visiting the right website to find certain 
information and I can't manage to find it within the page, I'm pretty sure that 
Karen Coyle can hear me sigh and see me facepalm. Looking at you irritating 
town website, looking at you.

Cheers,
Brooke

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