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gerben pushed a commit to branch update-intro
in repository 
https://gitbox.apache.org/repos/asf/incubator-annotator-website.git

commit 705a2bc98ff883984d9917eda5db1fae3968087f
Author: Gerben <[email protected]>
AuthorDate: Thu Jul 16 17:11:55 2020 +0200

    Update intro text
---
 content/index.html | 15 +++++++--------
 1 file changed, 7 insertions(+), 8 deletions(-)

diff --git a/content/index.html b/content/index.html
index 20ff6b2..5a11fa8 100644
--- a/content/index.html
+++ b/content/index.html
@@ -43,15 +43,14 @@
           </h3>
 
           <p>
-            We are currently seeking developers and community members 
interested in participating in the future of
-            annotation.
+            Growing out of the experiences with web annotation software (<a 
href="https://annotatorjs.org";>Annotator.js</a>, <a 
href="https://hypothes.is";>Hypothes.is</a>, and others), Apache Annotator is a 
collaboration between developers of annotation tools to bundle our efforts.
+          </p>
+          <p>
+            The goal is to help developers of annotation tools create their 
applications without having to reinvent the wheel, while applying a 
standards-driven approach based on the W3C’s <a 
href="https://www.w3.org/TR/annotation-model/";>Web Annotation data model</a>, 
in order to facilitate an ecosystem of interoperable annotation tools — ideally 
making annotations an integral part of the web.
+          </p>
+          <p>
+            We are currently working on a basic set of modules for core tasks 
such as anchoring annotations to their targets. We are always welcoming other 
developers and community members interested in participating in the future of 
annotation, so reach out to our mailing list or pop in on a call if you are 
interested!
           </p>
-          <p>Our intended focus areas are:</p>
-          <ul>
-            <li>A collaborative community for creating annotation related 
code</li>
-            <li>A future for Annotator.js-based projects and plugins</li>
-            <li>Enabling Web Annotation in Web browsers, Web Publication 
readers, and the servers that serve them</li>
-          </ul>
 
           <div class="ui divider"></div>
 

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