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new 357b8dc add Blueshift, update Expedia and Rubicon Project
new 15a17ea Merge pull request #199 from druid-matt/patch-42
357b8dc is described below
commit 357b8dc6c8c21aa2c8f9ce84e5fc7b731b728ba3
Author: Matt Sarrel <[email protected]>
AuthorDate: Mon Jan 11 11:05:58 2021 -0800
add Blueshift, update Expedia and Rubicon Project
---
druid-powered.md | 18 ++++++++++++++----
1 file changed, 14 insertions(+), 4 deletions(-)
diff --git a/druid-powered.md b/druid-powered.md
index e962f95..c6ba5c0 100644
--- a/druid-powered.md
+++ b/druid-powered.md
@@ -69,6 +69,12 @@ BIGO selects Druid as an OLAP engine to analyze app(Like,
Bigolive, IMO, etc.) d
Billy Mobile is a mobile advertising platform, excelling in the
performance-based optimisation segment. We use Druid to power our real-time
analytics dashboards, in which our publishers, advertisers and staff can get
insights on how their campaigns, offers and traffic are performing, with
sub-second query time and minute granularity . We are using a
lambda-architecture aproach, ingesting the traffic in real time with
Tranquility and Storm, and a batch layer via a tight integration with H [...]
+## Blueshift
+
+Blueshift is an AI-powered customer data activation platform enabling CRM and
product marketers to intelligently manage their audiences and orchestrate
large-scale personalized messaging campaigns at scale. Blueshift offers
real-time campaign analytics in the product powered by Druid. Additionally, we
use the same analytics backend to power automatic traffic allocation
capabilities using Bayesian bandits, perform cohort analysis over multiple
dimensions, and generate internal reports to [...]
+
+* [We operate a multi-tenant Druid cluster in AWS. Additionally, we have
integrated our data lake (Hive/Hbase) with Druid to manage data
backfills.](https://imply.io/post/blueshift-scaling-real-time-campaign-analytics-apache-druid)
+
## Booking.com
* [Data Engineering At Booking.com Case
Study](https://www.youtube.com/watch?v=9GE3yiVo1FM)
@@ -177,6 +183,8 @@ eBay uses Druid to aggregate multiple data streams for
real-time user behavior a
Expedia built real-time customer segmentation into the Expedia Data Platform
using Druid as its core component. It helps business and data science teams
identify customers using many different criteria.
+* [Fast Approximate Counting Usind Druid and
Datasketch](https://medium.com/expedia-group-tech/fast-approximate-counting-using-druid-and-datasketch-f5f163131acd)
+
## FacilityConneX
One of our key goals at [FacilityConneX](https://www.facilityconnex.com/) is
to offer real-time insights that help our customers optimize their equipment or
processes, reduce cost, or prevent incidents, to ultimately improve our
customers business. This *real-time* requirement has always been a major
technical challenge to scale within our SaaS environment. FacilityConneX has
looked to **Druid** to help solve many of these challenging performance and
growth issues.
@@ -505,6 +513,12 @@ Retargetly is a Data Management Platform that enables
publishers and advertisers
We introduced Druid to our technology stack while developing our new supply
chain & logistics visibility and intelligence solution. Combining Druid with
other data storage, streaming & processing platforms & solutions for the IoT
sensor data and 3rd party data helped us design an effective solution for our
customers worldwide.
+## Rubicon Project
+
+Rubicon Project is the world’s largest independent sell-side advertising
platform that helps premium websites and mobile apps sell ads easily and
safely. Rubicon Project’s flagship reporting platform, Performance Analytics,
is built on Apache Druid and is used by thousands of companies across the
globe. Performance Analytics processed more than two trillion events per day
during Black Friday. Druid delivers analytics from this data with an average
response times under 600 ms, helping pub [...]
+
+* [Modernizing Rubicon Project’s Analytics Stack for Programmatic
Advertising](https://imply.io/post/modernizing-rubicon-projects-analytics-stack)
+
## Sage + Archer
We are using Druid as our single source of truth for both realtime statistics
and data analysis. Our clients can see and filter detailed metrics in our
[self-service DSP](https://www.sage-archer.com). The DSP is used for mobile and
digital-out-of-home advertising campaigns. Druid is powering both the front-end
and the optimization algorithms within the system.
@@ -613,10 +627,6 @@ Apache Druid’s speed and flexibility allow us to provide
interactive analytics
Tencent SCRM product use Druid for customer behavior analysis.
-## The Rubicon Project
-
-* [Modernizing Rubicon Project’s Analytics Stack for Programmatic
Advertising](https://imply.io/post/modernizing-rubicon-projects-analytics-stack)
-
## Time Warner Cable
TWC uses Druid for exploratory analytics.
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