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     new 92bf598e [Blog] Important Announcement: Apache Fury is Now Apache Fory 
(#256)
92bf598e is described below

commit 92bf598e2b1708d03c6d50a5f9b9292bfb5c7274
Author: Shawn Yang <[email protected]>
AuthorDate: Sat Jun 7 23:22:57 2025 +0800

    [Blog] Important Announcement: Apache Fury is Now Apache Fory (#256)
    
    add blog for renaming: `Important Announcement: Apache Fury is Now
    Apache Fory`
    
    ---------
    
    Co-authored-by: tison <[email protected]>
---
 blog/2025-06-06-fury_renamed_fory.md | 55 ++++++++++++++++++++++++++++++++++++
 1 file changed, 55 insertions(+)

diff --git a/blog/2025-06-06-fury_renamed_fory.md 
b/blog/2025-06-06-fury_renamed_fory.md
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@@ -0,0 +1,55 @@
+---
+slug: fury_renamed_to_fory
+title: Important Announcement - Apache Fury is Now Apache Fory
+authors: [chaokunyang]
+tags: [fury]
+---
+
+![Apache Fory Logo](https://fory.apache.org/img/navbar-logo.png)  
+Our new identity: Fast Serialization Framework **FOR Y**ou
+
+## Announcement
+
+**The Apache Fury team is now officially announcing that Apache Fury has been 
renamed to Apache Fory**, effective immediately. This transition impacts all 
project components including code repositories, package names, documentation, 
and communication channels.
+
+## Why This Change Is Necessary
+
+This transition is required to resolve naming conflicts identified by the ASF 
Brand Management. Following massive discussions and a formal vote, this change 
ensures compliance with ASF's guidelines.
+
+The new name "Fory" preserves phonetic similarity to "Fury" while establishing 
a distinct identity aligned with ASF standards.
+
+## Technical Changes and Impact
+
+This transition requires updates across the ecosystem:
+
+- **Java packages** migrated from `org.apache.fury` to `org.apache.fory`
+- **Class names** migrated from `XXXFury/FuryXXX` to `XXXFory/ForyXXX`
+- **GitHub repositories** renamed to `apache/fory` (code) and 
`apache/fory-site` (website)
+- **Downstream integrations** (Quarkus-Fury, Camel-Fury) require dependency 
updates
+- **Mailing lists** transition to `@fory.apache.org`
+
+## Migration Support
+
+To facilitate this transition:
+
+- Existing Apache Fury release document remains intact at [v0.10 
document](https://fory.apache.org/docs/0.10/docs/introduction/)
+- Critical URL redirects in place
+
+## Why "Fory"?
+
+The name was chosen by prioritizing:
+
+- Phonetic similarity to "Fury"
+- No existing trademark conflicts
+- Preservation of our technical identity
+- Short, memorable, and globally pronounceable
+
+## Our Commitment
+
+We recognize the burden this places on our users, especially those with deep 
integrations. Please know:
+
+- All existing issues and PRs have been migrated
+- Performance benchmarks remain consistently superior
+- Release cycles continue uninterrupted
+
+This rename represents our commitment to respecting intellectual property 
while maintaining technical excellence. We're grateful for your patience and 
continued trust as we navigate this transition together.


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