Space: Apache OpenOffice Community (https://cwiki.apache.org/confluence/display/OOOUSERS) Page: AOO 4.x - Logo Explorations (https://cwiki.apache.org/confluence/display/OOOUSERS/AOO+4.x+-+Logo+Explorations)
Edited by Michael Acevedo: --------------------------------------------------------------------- h2. *Creative Brief* How might we update or enhance our product visual identifier/logo to best reflect our brand? h2. Brand Attributes The Apache OpenOffice brand reflects the following attributes: * global * open * transparent * accessible * clean * strong * leader * approachable * innovative * modern * sharp * usable * lightweight h2. Visual Elements The following visual elements are associate with the Apache OpenOffice products: * globe, orb, circle * document, page, square, rectangle * transparent materials * letter O & O * apache feather * gulls, page curls * document, book, booklet h2. Brainstorming No wrong answers here, just a collection of sketches realizing the visual elements. h5. Kevin Grignon - Concepts !Concept 03 - Sketch.JPG|thumbnail,border=1! !Concpet 04 - Sketch.JPG|thumbnail,border=1! !Concpet 05 - Sketch.JPG|thumbnail,border=1! !Concpet 06 - Sketch.JPG|thumbnail,border=1! !Concpet 07 - Sketch.JPG|thumbnail,border=1! !Concpet 08 - Sketch.JPG|thumbnail,border=1! !Concpet 09 - Sketch.JPG|thumbnail,border=1! !Concept 09 - Medium Fidelity.png|thumbnail,border=1! - docs - transparent !Concpet 10 - Sketch.JPG|thumbnail,border=1! h5. Lucas Filho - Concepts !Proposta_Logo_Splash_Aoo.png|thumbnail,border=1! *Graham Lauder* \- *Graphical Text for Logo text* This is another example of a text graphic created in inkscape used instead of some type of typeface. It's a San Serif type font and can be modified as an svg. !OpenOfficeText.png|border=1! PNG version: !OOLogoText.png|border=1! h6. Michael Acevedo - Concept Logo for AOO 4 (12-15-2012) This logo proposal changes makes use of a new font and logo scheme to present the word OpenOffice by updating the orb as a flat surface and placing a "donut" hole (which represents the open nature of AOO as an open source project) in the orb along with our trademark gulls effectively making it an "O" which anchors the words "Open" and "Office" but with the use of a single "O". The logo also makes use of a new typeface. !AOO 4 LOGO.jpg|border=1! h2. Notes - consider a logo content, as seen in Flex - Apache OpenOffice is a continuation of OpenOffice.org, consider retaining aspects of previous OpenOffice logo for continuity - consider including Apache in logo h2. Test Sample document attachment: [^sample_document.odt] Change your notification preferences: https://cwiki.apache.org/confluence/users/viewnotifications.action
