On 16 Jul 2007, at 19:49, Ryan Prior wrote:

I like the tagline "Your phone, your way." The idea is that we are putting the consumer in control - this line may mean different things to a techie and non-techie, but that's okay - it ties in with the spirit of freedom.


Maybe, but then I think all the marketing is academic without the software being there and working. Good planing is needed in the development stage as well as at the point where you sell the product :)

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