> "The 2010 IKEA catalog, now arriving at doorsteps around the world,
> reveals the company's choice to change all typography to the Microsoft
> font..."
> http://idsgn.org/posts/ikea-says-goodbye-to-futura/

Bingo!  We have a winner.

"IKEA spokeswoman Camilla Meiby responds to AP (Aug 31, 2009): 

We're surprised, but I think it's mainly experts who have expressed their
views, people who are interested in fonts. I don't think the broad public is
that interested."

It's like worrying about what the Trekkies will think about the new brand of
toilet paper on all Federation starships in the movies.


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