On Fri, 29 Jan 2010 13:17:14 -0600, Stewart Marshall wrote:

>Apple has fond a marketing niche with the i format.  McDonald's has 
>done it with the Mc format.  (I read about a lawsuit recently where 
>they are attempting to shut down a young ladies fund raising 
>organization as it uses the Mc format for their name)
>
>It makes someone identify with them whenever they hear the i moniker.

So what happened to "iTV" (Apple TV)? was that name already taken?

>The question comes up did they do enough research about the name 
>before hand and did they have the right people involved.  Right now 
>it does not seem so.

I'm gonna go with "not so much". Especially in light of the Mad TV skit
already pointing out the obvious. Surely *someone* at Apple had seen
that already.

--
   R:\katan
---------------------------------------------------------
      SOYLENT GREEN IS PEOPLE!!!


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