According to Wikipedia, custard powder is as follows:

Bird's Custard

Bird's Custard (a
brand name
) is the original version of what is known generically as custard
powder. It is a
cornflour
 (US cornstarch)-based powder which thickens to form a
custard
-like sauce when mixed with
milk
 and heated to a sufficient temperature. Bird's Custard was first
formulated and first cooked by
Alfred Bird
 in 1837, because his wife was
allergic
 to
eggs,
[1]
 the key ingredient used to thicken traditional custard.

In some regions, such as some parts of the
United Kingdom
, the popularity of this type of dessert is such that it is simply
known as "custard." In such cases, general usage of the word may be
more likely to refer
to the "Bird's" custard rather than to the traditional egg-based variety.

In recent years, "instant" versions (containing powdered milk and
sugar and requiring only hot water) and ready-made custard in tins,
plastic pots and cartons
have also become popular.

A food and drink survey carried out in 2000 found 99% of customers
recognised the brand,[citation needed]
 which accounts for 45% of the custard consumed in the
UK.
[citation needed]
 Bird's Custard is also exported to several countries around the
world, including the United States, where it is popular among several
ethnic groups. Many
ethnic and specialty stores across the United States sell the
product.[citation needed]
 In
Canada
, Bird's Custard can often be found in many popular grocery supermarkets.

In addition to the Bird's brand, generic cornflour-based custards are
widely available.

hth
Jennifer

On 5/15/11, Sandy! <[email protected]> wrote:
>       What is this custard powder, and where! Can you purchase it?
>
> -----Original Message-----
> From: [email protected]
> [mailto:[email protected]] On Behalf Of Donald
> Sent: Sunday, May 15, 2011 2:22 PM
> To: cooking dark
> Subject: [CnD] Victoria Day Empire Cookies
>
>
> In Canada this coming weekend is known as Victoria Day  long weekend at
> which we celebrate our current queens birthday  even though she was really
> born in April.  Victoria Day is from Queen Victoria of the 19th century who
> was also our queen.  It now is used to  mark the beginning of summer in the
> 20th century.
> Empire Cookies
>
> 3 Cups all purpose flour, sifted before measuring
>
> 1/4 tsp baking soda
>
> 1/4 tsp cream of tartar
>
> pinch of salt
>
> 2 tablespoons custard powder
>
> Blend above ingredients together.
>
>
>
> ½ pound butter or shortening
>
> 1 egg
>
> 3/4 cup white sugar
>
> Cream above ingredients together.
>
> Add blended flour to creamed ingredients.
>
> Roll into 1/4 inch thickness and cut into round shapes. *Be careful and do
> not blend extra flour into the dough if you are dusting your rolling
> surface.
>
> Place onto ungreased cookie sheet. * I use parchment paper.
>
> Bake at 350 for 10 minutes.  Let cool.
>
> Sandwich two cookies together with thin layer of raspberry jam. *1/4 or 1/2
> teaspoon depending on your cookie size.   Coat top cookie with vanilla icing
>
> sugar glaze/frosting and decorate with cherry quarter or silver ball in the
> centre of the cookie.
>
>
>
>
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