Whew! It's not easy, but then it's not that hard either. It takes work and bodies. If you're not great at marketing, then it wouldn't hurt to find some coworkingish people, either in CollabLab or out, to help. We opened with ten, which was our target number. Since we've been up and down. Right now we could use a couple of more people.
We found the best way to get the word out was through progressive/ green/community-minded email newsletters and websites. Don't give up on Craigslist, it's still working for us, but it takes time. Good luck! Anthonh On Feb 20, 8:26 am, turbo2ltr <[email protected]> wrote: > CollabLab is open, we had our grand opening on wednesday. Two people > showed up, which is fine. It was great to have them and both were > happy to see a coworking space in the area. I didn't expect to have a > full house by any means, and one of the reasons I did this was simply > to see if there was a market in this particular area. I still think > there is a market, but the word needs to get out. > > Obviously the biggest draw to a coworking space is the people. But if > there are no people to start with, the people won't come. It's a > catch 22. Now I remember someone here saying that "if you build it, > they will come - in time" so it wasn't completely unexpected. > > My biggest issue right now is (and, I'll admit, has always been) that > I suck at marketing. Twitter has been the biggest marketing channel > I've used so far (Thanks Curtis!), I have a craigslist ad up (which > isn't doing anything), and I plan to do a flier campaign at the local > starbucks among other marketing ideas. But I feel what is really > going to draw the crowds (8 will make me happy, lol) are events. From > what I can see, a lot of the presentation type events that happen in > coworking spaces are presented by people in the coworking space > itself. Well, again, need people to get people. > > I feel like quite the idiot, but I wouldn't even know where to start > to try and arrange a presentation by someone. I guess I feel a little > "out of the loop", which again, even in my other companies, has been a > problem, and one of the prime reasons I wanted to open a coworking > space! I've been working in isolation for 8 years..my personal > network is dismal. > > So any input or ideas on where to go from here would be much > appreciated. > > -Mikewww.collablab.net --~--~---------~--~----~------------~-------~--~----~ You received this message because you are subscribed to the Google Groups "Coworking" group. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [email protected] For more options, visit this group at http://groups.google.com/group/coworking?hl=en -~----------~----~----~----~------~----~------~--~---
