That's either really fantastic growth or the most amazing stealth cellphone
commercial ever!!!!

On Fri, Apr 13, 2012 at 1:15 PM, Mike Pihlman <[email protected]>wrote:

> See the growth at AltamontCowork attached....FYI.
>
>
> On Fri, Apr 13, 2012 at 10:09 AM, Mike Pihlman 
> <[email protected]>wrote:
>
>> I know the pain.  and I did AltamontCowork the same way "open it and they
>> will come".  Three years later...I'm am still getting the word out, and
>> still hoping to bring in enough to break even (hmmm, a bank account with $$
>> in it is helpful!):
>>
>> 1. Craigslist ad every time you can renew it.
>> 2. The chamber sort of helps....if you are great at face-to-face
>> networking...even better.  Go to ALL the mixers...coffee's, evening mixers,
>> dances, socials, trade show,....etc.
>> 3. Join a local BNI chapter (it is expensive, but, they help other
>> members find business).
>> 4. Offer your one member an incentive to bring in others :-)
>> 5. Facebook (your personal page PLUS your business page)
>> 6. Google +, Twitter, LinkedIn, etc etc and keep at it.
>> 7. Blog about coworking and put links to that blog on everything in 5 and
>> 6.
>> 8. Talk to your local chamber....I have done that a few times.
>> 9. TIME.....in a normal economy (at least out here in depressed land) it
>> takes TWO years for people to get to know you, trust you, etc.  I am at
>> three years, but, I have long-time Tracy resident status which is helping
>> (since 1985).
>> 10. Put a magnetic sign on your car and go get Starbucks!  Then leave
>> your cards on the table...ooops.  :-)
>> 11. The BEST thing I ever did was talk to the building owner to let me
>> put a sign (actually two on the corner of the building).  I have gotten
>> over the years 8 or 9 members from those $50 signs.  (Our town made us take
>> down the A frame signs....arrrghhh...)
>> 12. We did this too:  On a quarter, we put a small label on one side with
>> our info on it...then dropped the quarters around town.  Similar with
>> pens....just drop them everywhere....
>> 13. I did TweetUps, DonutUP's, Pizza on the Patios...truthfully....all
>> those did was cost me money when people only showed up for free food.  But
>> your town might be different...
>>
>> Mike
>>
>>
>>
>>
>>
>> On Fri, Apr 13, 2012 at 9:25 AM, Franki Lindstrom 
>> <[email protected]>wrote:
>>
>>> Thanks so much! We own the building and thought this would be a great
>>> opportunity to use it. I will be getting in touch with all your
>>> recommendations!
>>>
>>>
>>> On Fri, Apr 13, 2012 at 12:12 PM, Alex Hillman <
>>> [email protected]> wrote:
>>>
>>>> I don't need to chime in when you beat me to it, Joshua :)
>>>>
>>>> All good stuff in here already, just a few additional reminders to make
>>>> the most of Joshua's great advice:
>>>>
>>>> The goal here isn't to get any members butts in seats, but to focus on
>>>> a group of ~10 people who are attracted to each other and can use your
>>>> space as a clubhouse. They'll become the main attraction moving forward (as
>>>> opposed to the space itself).
>>>>
>>>> As Joshua suggests, you can jump-start this process by finding clubs
>>>> (or other groups) who need a clubhouse.
>>>>
>>>> Also important is to realize that once you find this group, you may
>>>> have to change your business model to make more sense. You've got a bunch
>>>> of options on your website for membership, you might benefit from
>>>> simplifying. Giving people too many options confuses them into making
>>>> zero 
>>>> choices<http://en.wikipedia.org/wiki/The_Paradox_of_Choice:_Why_More_Is_Less>
>>>> .
>>>>
>>>> Remember, though, that it's not necessarily the first 10 people you can
>>>> convince to walk in the door, but their interest in *each other* instead
>>>> of the office itself that changes the game you're playing.
>>>>
>>>> -Alex
>>>>
>>>>
>>>> --
>>>> /ah
>>>> indyhall.org
>>>> coworking in philadelphia
>>>>
>>>> On Friday, April 13, 2012 at 11:55 AM, Joshua Marpet wrote:
>>>>
>>>>  Alex Hillman will probably chime in that you did it backwards.  And
>>>> he's probably right. I mean, hell, like I know what I'm talking about?  :)
>>>>
>>>> Alex has written some great stuff, and his premise was basically, "Get
>>>> a group together who want to be part of the community you want to build."
>>>> Then build the community and space to encompass them.
>>>>
>>>> I bastardized it.  Don't kill me, Alex.  :)
>>>>
>>>> ok, enough recrimination.  Let's talk positively.
>>>>
>>>> You have a space, with awesome stuff.  No members.  Now what?
>>>>
>>>> Have you located the local Linux Users Group?
>>>>
>>>> OWASP?
>>>> ISSA
>>>> ISACA?
>>>> Chamber of Commerce?
>>>> Rotary Club
>>>> etc.
>>>>
>>>> Invite them to meet inyour space.  Hey, free coffee!!!
>>>>
>>>> Free meeting space.
>>>>
>>>> Network the hell out of those meetings.
>>>>
>>>> After one or two, go and tell them, "Hey, your group should meet this
>>>> other group.  Similar people, differing aims, but wow, I think you all will
>>>> get along.  How about I set up a mixer, meet your counterpart type of
>>>> event?  Free coffee!!!"
>>>>
>>>> Infragard
>>>> ECTF
>>>> Federal Law Enforcement Officers Association
>>>> Certified Fraud Examiners
>>>> Society of Professional Investigators
>>>> Do a meetup for freelancers
>>>>
>>>> Sorry for rambling, this is off the cuff.
>>>>
>>>> Hope this helps.
>>>>
>>>> Oh!!! Anybody live in the local starbucks/mickeyD's, etc?  As in work
>>>> live, not homeless living.  Walk in, hand them a coupon for a free day
>>>> pass.  Free Coffee!!!
>>>>
>>>>
>>>>
>>>> On Fri, Apr 13, 2012 at 10:24 AM, Franki7225 <[email protected]>wrote:
>>>>
>>>> We opened 7225CoWorking in North Canton, Ohio in January. We have a
>>>> beautiful open space, cool whiteboard furniture, and 1 member. Being
>>>> the first space to open in our county,people just don't seem to be
>>>> "getting" it. We need suggestions,please! We have advertised in the
>>>> local paper and mailed out a hundred free day passes. We have the
>>>> space, the coffee, the wi-fi... Now we need members! Our website is
>>>> www.7225coworking.com    Thanks so much for your comments.
>>>>
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>>>>
>>>>
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>>>
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>>
>>
>>
>> --
>> Mike Pihlman
>> AltamontCowork / ForCarol.com, Inc.
>> 95 W. 11th Street, Suite 203
>> Tracy, CA 95376
>> Phone: 209-757-8862
>> Web: http://AltamontCowork.com <http://altamontcowork.com/>
>> Twitter: @AltamontCowork
>> Facebook: 
>> http://Facebook.com/AltamontCowork<http://facebook.com/AltamontCowork>
>> Drive Safe! Never Forget  http://ForCarol.com <http://forcarol.com/>
>>
>>
>
>
> --
> Mike Pihlman
> AltamontCowork / ForCarol.com, Inc.
> 95 W. 11th Street, Suite 203
> Tracy, CA 95376
> Phone: 209-757-8862
> Web: http://AltamontCowork.com <http://altamontcowork.com/>
> Twitter: @AltamontCowork
> Facebook: 
> http://Facebook.com/AltamontCowork<http://facebook.com/AltamontCowork>
> Drive Safe! Never Forget  http://ForCarol.com <http://forcarol.com/>
>
>  --
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>

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