Hey all

Yeah, I/we do have experience with them. Ours has been more positive
than Rachel's - though they obviously didn't find ways to make a good
contribution to her space or to the "movement" in Toronto overall, and
that in itself may say something. I've actually spent almost no time
in their space, so don;t know the degree to which they are trying to
build community and otherwise exemplify the 'spirit' of coworking.

In their defence, I will say that they have put together a lot of
programs in support of social and charitable ventures. They've baked
in some very green practices and find ways to bring programs and
support to entrepreneurs and social ventures. For a big bank, they
really are quite creative, flexible, and engaged on the community
level in Toronto.

In terms of public perceptions - to be honest, most people probably
don;t know anything about it, just as most people don;t know anything
about coworking. They have a very visible and attractive space on one
of Toronto's busiest strips, so I'm sure it's been a good marketing
play. But I agree with Rachel - I don;t think they would really call
themselves a coworking space or identify with the movement. They are a
hybrid and, all in all, an interesting addition to this emerging and
multi-faceted field.

My two cents...

:-)

Eli Malinsky
Centre for Social Innovation
Toronto, Canada

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