First off, this might seem crass, but nobody cares about our industry, and they shouldn't have to. The stories that you need to tell are about what you do for your members. Who are your members? What do they do? How does belonging to your space improve that? Look for those stories.
We participate with our local Chamber of Commerce by advocating with them on issues that matter to freelancers and single-person businesses. We actively tell stories that resonate with the memberships of both groups. Our local economic development officers understand the impact that our space has on the city and region/county, and are also starting to understand how important the indy workforce is to the economic health of our community. We built that understanding through stories. We support the local tech, writing, and graphic design communities by hosting meetup events. Those people, who are not all members, see how we support and encourage their personal and professional passions. The story is found in our shared interests. There's a bunch of other communities not mentioned here, but the approach is the same; we find stories that resonate with them, and then get involved where it makes sense. If it doesn't, then we just don't pay attention to them. More than a couple sentences, I know. But there you have it :D TT ------------------- Trevor Twining > On Sep 8, 2016, at 4:55 PM, Bernie J Mitchell <[email protected]> > wrote: > > I am rubbish it this but I bet Trevor from http://coworkniagara.com/ does ;-) > > Have a remarkable day > > Bernie J Mitchell > 0777 204 2012 > > Do you use Trello? > > Sent from my mobile device > > *Unless we agree otherwise, this email conversation is confidential. > > >> On 7 September 2016 at 20:39, Cat Johnson <[email protected]> wrote: >> Hi everyone >> >> I'm working on a blog post to help coworking space operators educate their >> extended communities about coworking. While not all spaces struggle with >> lack of awareness around the industry, for some, it's a big issue. >> >> Do you have a tip to share? Something that has worked well for you? >> >> Just a sentence or two will do and I'll link to your space in the post. >> >> Thanks! >> Cat >> -- >> Visit this forum on the web at http://discuss.coworking.com >> --- >> You received this message because you are subscribed to the Google Groups >> "Coworking" group. >> To unsubscribe from this group and stop receiving emails from it, send an >> email to [email protected]. >> For more options, visit https://groups.google.com/d/optout. > -- Visit this forum on the web at http://discuss.coworking.com --- You received this message because you are subscribed to the Google Groups "Coworking" group. To unsubscribe from this group and stop receiving emails from it, send an email to [email protected]. For more options, visit https://groups.google.com/d/optout.
