I'm forwarding this because I think our access to media or lack thereof 
will be a major determinant in how successful we are in bringing about 
radical change.

   Aaron.

>
>                                  FAIR-L
>                     Fairness & Accuracy in Reporting
>                Media analysis, critiques and news reports
>
>
>
>
>
>ACTION ALERT:
>NAB 2000: Speak Out for Media Democracy
>
>August 30, 2000
>
>Commercial broadcasting has gone through stunning changes in recent years,
>as deregulation and consolidation have shifted the balance of power to a
>small handful of companies with interests and investments spread across the
>media landscape. Ironically, the changes have been most profound in radio, 
>a
>medium ideally suited to local ownership and diverse content.
>
>That historic shift has inspired citizens to gather in San Francisco in
>September for the annual radio convention of the National Association of
>Broadcasters (NAB), the principal lobbying and membership organization of
>the commercial broadcasting industry. Activists will take to the streets to
>voice their opposition to corporate management of the public's airwaves, 
>and
>to reopen the debate over who exactly should get access to this vital 
>public
>resource.
>
>
>How Did NAB Nab the Airwaves?
>
>Since the Telecommunications Act of 1996-- which was essentially bought and
>paid for by the NAB and other corporate media lobbies-- there has been a
>parade of media mergers. The most dramatic consolidation has occurred in 
>the
>radio industry, creating a handful of huge radio empires like
>Viacom/Infinity and Clear Channel.
>
>The damage to radio diversity is staggering: Over 4,000 radio stations have
>been bought up since the Telecom Act, and minority ownership of media
>declined about 9 percent in the two years following the Telecom Act, the
>largest drop since the federal government began tracking such data (USA
>Today, 7/7/98).
>
>The changes wrought by Telecom '96 should come as no surprise: The NAB is
>one of the top lobbying groups on Capitol Hill, and was intimately involved
>in crafting some of the legislation themselves.
>
>But the NAB still isn't satisfied, with broadcasters looking to deregulate
>the market even further. They're now pushing the FCC for an end to
>cross-ownership rules, which are all that prevent newspapers from being
>absorbed by the broadcast industry. They have already successfully lobbied
>to eliminate rules that prohibited a network from owning two stations in 
>the
>same city.
>
>
>What's at Stake?
>
>--Low Power Radio
>Against this backdrop of an increasingly consolidated media, low power 
>radio
>activists have been working for years to free the airwaves from the large
>broadcast companies. Through years of civil disobedience, activists
>eventually won a partial victory in January 2000, when the Federal
>Communications Commission (FCC) announced its plans to begin licensing low
>power stations in much of the country.
>
>Quick to counterattack, the NAB led a lobbying effort to get the FCC to
>reverse course. What was originally a plan to bring literally hundreds of
>new, non-commercial voices to the airwaves now faces an uphill battle on
>Capitol Hill.
>
>--Campaign Finance Reform
>Just like low power radio, campaign finance reform is an issue that has
>garnered support across the political spectrum. Because much of the money
>raised for political campaigns is given to corporate media to buy campaign
>advertising, the NAB has consistently opposed common sense campaign finance
>reform measures like free airtime for candidates.
>
>The gravy train for broadcasters keeps getting richer: One study found that
>House incumbents were spending 60 percent more on television and radio
>advertising in 1994 than they had just four years prior. Broadcasters work
>the other side of the political money game as well, donating millions of
>dollars in "soft money" to the major political parties.
>
>--"Public Interest" PR
>While long-standing FCC provisions mandate that broadcasters serve the
>public "interest, convenience or necessity," few licenses have been revoked
>for failure to provide public service. For their part, the broadcast
>industry wants you to know that they indeed perform a valuable service to
>the community.
>
>To prove their point, the NAB commissions an annual study that assigns a
>dollar figure to their public service. In 1998, the NAB's "Bringing
>Community Service Home" figured that commercial broadcasters provided 
>public
>services to the tune of $7 billion a year. Over half of that total, 
>however,
>is based on the dubious assumption that all the airtime given to PSAs could
>have been sold to paying advertisers; many PSAs air in hard-to-sell
>timeslots, like the middle of the night.
>
>A more concrete measurement of community service, by the Benton Foundation
>and Media Access Project, evaluated the programming offered by commercial
>media. They found that local public affairs shows made up less than one 
>half
>of one percent of the fare offered by commercial broadcasters. Thirty-five
>percent of the stations had no local news, and 25 percent had no local
>public affairs programming whatsoever.
>
>
>Fight Back!
>
>From the perspective of corporate media, the future looks brighter than
>ever. Time Warner CEO Gerald Levin (1/2/00, CNN) foresees a world where the
>media business is "more important than government... more important than
>educational institutions and non-profits." He added that corporate 
>dominance
>"is going to be forced anyhow because when you have a system that is
>instantly available everywhere in the world immediately, then the
>old-fashioned regulatory system has to give way."
>
>ACTION:
>Activists from around the country are heading to San Francisco in September
>to make their voices heard. If you can't make it, you can still contribute
>to the efforts to free the public airwaves from corporate domination.
>
>--Write to the Federal Communications Commission and demand that they 
>create
>common sense public interest requirements for broadcasters operating on the
>public airwaves.
>
>Chair William Kennard
>Federal Communications Commission
>445 12th St. SW
>Washington, D.C. 20554
>1-888-225-5322 (1-888-CALL FCC)
>mailto:[EMAIL PROTECTED]
>
>--Write to the National Association of Broadcasters to let them know that
>citizens of a democracy demand more substance from the broadcasting
>conglomerates than they are currently delivering. The broadcasters get free
>access to the airwaves-- what does the public get in return?
>
>National Association of Broadcasters
>Edward O. Fritts, President and CEO
>1771 N Street, NW
>Washington, DC 20036
>Phone: 202-429-5300
>Fax: 202-775-3520
>mailto:[EMAIL PROTECTED]
>
>
>For more background on the NAB and the broadcast industry, see:
>http://www.fair.org/nab.html
>
>For more about the demonstrations in San Francisco, see:
>http://www.mediademocracynow.org
>
>                                ----------
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