> I do not believe the foundation as such should restrict a specific projects
> ability to market it self as long as it is not directly deceiving nor
> outright lying.
I contend that the wording is used expressly for the purpose of deceiving
Eclipse user base into thinking that Che is the future roadmap for the
traditional Eclipse IDE.
People wouldn’t object if Che marketed itself based on merits of it’s features
or even if it had a slogan, such as:
“Eclipse Che, the next generation IDE”
Since “IDE” is understood to be a generic term, everyone in the industry would
read that statement as a marketing promotion.
Since “Eclipse IDE” is not understood by vast majority of people familiar with
the brand to be a generic term, the wording is easily interpreted as a
statement of technical roadmap and seeds confusion in the marketplace.
I understand that there are some that wish “Eclipse IDE” to be a generic term,
but wishes don’t make fishes.
Just like Ford wouldn’t get away with marketing itself as the next generation
Chevy, Che shouldn’t be allowed to promote itself in this manner.
Of course, continued investment in the desktop IDE is paramount, but that
doesn’t mean that we should let the brand that some of us invested close to a
decade into deteriorate.
Thanks,
- Konstant
From: Max Andersen
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