24 maj 2012 14.48 Paulo Diovani suggested:
Styling and scripting it for mobile devices. ;D
That's just a part of a whole strategy.
I'd say it's the old "content out" approach that yields the best
starting point. Already there are choices whether the same content
should be available for the mobile audience as the full screen users
and if you split up your audience even finer, in different sizes and
capabilities of "smart phones" and "simple cellular phones" you have
even more to decide already on the content level.
Usually, it pays off to think mobile first for content. As in "simple
cellular phones". Then build from there.
When you have decided the content matters, you probably have to decide
if the presentation are going to be different for different device
user groups. If different content and/or different presentation is
going to be in use you'll have to investigate how you are going to
target the devices, with different sites altogether and/or media
queries and similar techniques.
So in a nutshell, let the content and expected users decide. To not
develop for mobile is lazy and very old school IMHO. But sometimes
there's just not enough money to do it the whole way. If not it's good
if you and the customer knows what the trade-off is.
/MiB
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