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$4,000 National Library Week grant available;
@ your library brand to promote role of librarians

U.S. libraries of all types are invited to apply for a $4,000 National
Library Week Grant for the best library promotion/public awareness
campaign during National Library Week (April 6-12, 2003) that promotes
the role librarians play in the 21st century. The grant is sponsored
by Scholastic Library Publishing and administered by the Public Awareness
Committee of the American Library Association (ALA). This year's
application deadline is October 15, 2002.

This is the first year that the Grolier Grant specifically will focus
on the work of librarians. In doing so, the grant supports The Campaign
for America's Libraries' goal of promoting librarianship as a profession
and also ties into ALA President Mitch Freedman's year-long initiative,
The Campaign for America's Librarians, which focuses on better salaries
and pay equity.

The Campaign for America's Libraries is a five-year public awareness
effort sponsored by ALA to speak loudly and clearly about the value of
libraries and librarians in the 21st century.  The campaign officially
launched to the public during National Library Week 2001 (April 1-7)
at a kickoff event in Washington, D.C., featuring First Lady Laura Bush.

Proposals must incorporate the @ your library brand. Libraries are
encouraged to be as imaginative and inventive as possible in developing
a local campaign or program for National Library Week that reflects
the work that librarians do on behalf of their users. For example,
libraries might wish to celebrate the role of librarians as in the
Information
Age with "The Ultimate Search Engine @ your library*" or with "Information
Experts @ your library*."  Libraries might also wish to recognize
those librarians who are active on campus, in their schools or community
with "Heroes @ your library." The brand, which is open-ended and provides
lots of room for creativity, should be used on any and all promotional
and publicity material to support National Library Week.

Members of the 2003 Grolier Grant Jury are: Amy Small, chair, manager
of external relations, Westchester (N.Y.) Library System; Leslie
Burger, director, Princeton (N.J.) Public Library; Karen Downing,
Foundation/Grants librarian, University of Michigan; Anne M. Turner,
director of libraries, Santa Cruz (Calif.) City-County Library System
and president, California Library Association; and Harriet
Selverstone, retired, Norwalk (Conn.) High School.

An application form and guidelines are available at
http://www.ala.org/pio/nlw/grolierapp.doc.
<http://www.ala.org/pio/nlw/grolierapp.doc. >   They are also available
from the ALA Public Information Office. Telephone: 800-545-2433, ext.
4020. E-mail: [EMAIL PROTECTED]

The winner will be notified at the end of December and announced at
the 2003 ALA Midwinter Meeting in Philadelphia.  Information on last
year's winner, the Omaha Public Library, and the winning application can be
viewed at http://www.ala.org/@yourlibrary/pressreleases.cfm#omaha.
<http://www.ala.org/@yourlibrary/pressreleases.cfm#omaha.>

For more information about The Campaign for America's Libraries, visit
the campaign's Web site at http://www.ala.org/@yourlibrary.
<http://www.ala.org/@yourlibrary.>

**********************************************
Mary Ellen Davis
Executive Director
Association of College & Research Libraries
ACRL/ALA
50 E. Huron St., Chicago, IL 60611
voice: 312-280-3248
fax: 312-280-2520
[EMAIL PROTECTED]
http://www.ala.org/acrl.html <http://www.ala.org/acrl.html>



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