-Caveat Lector-

>From http://www.commondreams.org/kosovo/views/schechter2.htm

Covering Wars At Home and Abroad:
The Kosovo-Columbine Connection
By Danny Schechter
April 29, 1999

   Had the Marine Corps recruiter not gotten hung up on the fact that
Columbine H.S. student Eric Harris lied about taking an anti-depressant, he
may very well have been on his way by now to the front lines of Kosovo, the
real war he reportedly preferred to fight instead of creating his own. The
bombs bursting in air over Serbia and the bombs planted in high school
corridors in Colorado may have differed in scale -- and impact -- but there
are eerie parallels between 1999's two biggest news stories.

   It is a connection that is rarely made in the media , but the fact is
that wars overseas often intensify wars at home. The Vietnam experience was
not that long ago. The absurdity of President Clinton lecturing students
about the power of non-violence while NATO, under his command, relies on
violence was not lost on many journalists -- especially in other countries.

   In both cases, violence has been the method of choice. Frustrated by an
inability to bring Milosevic to heel through a rather convoluted diplomatic
process., NATO launched missiles rather than stepping up less violent
sanctions. Unable to make peace with their schoolmates who they felt
victimized by, the self styled Trench Coat Mafia launched its own "cleansing
" offensive, to wipe out the other cultural groupings which it had
demonized. The macho, the testosterone, the war is the only road to peace
option was in play in both situations. At Columbine High, the perpetrators
committed suicide in a library where they had seemingly no time to read and
get some perspective on their disaffection. In the former Yugoslavia, it is
the Government which seems to be bent on suicide with the co-complicity of
its miscalculating NATO adversaries with their far ineffective air campaign.

   Perhaps that's why the news coverage of both events followed a similar
trajectory. On both stories, the networks deployed regiments of
correspondents with the assignment of providing saturation coverage.

   In both cases, the analysis of causes were downplayed in favor of images
of the action -- constantly replayed helicopter footage of students fleeing
their school in horror in one instance, endlessly recycled footage of
refugees fleeing in horror in the other. In both cases, the genre has been
crime and punishment. In Kosovo, that has meant an almost exclusive focus on
Milosevic's criminality, with barely any examination of the role the West
played over the years in looking the other way and not consistently
challenging the pervasive human rights abuses.

   At Colorado, and in communities across America, young people are
virtually ignored by a media more interested in selling them products than
engaging their concerns. The video games they buy, the slasher movies they
consume, and the TV shows like MTV's "celebrity death match" are all
manufactured by corporate America which does very little to provide other
programming about positive role models and alternatives to conflict. This
Beavis and Butthead culture has been fostered by a dumbing down of TV
programming -- a calculated strategy that media companies have no interest
in critiquing in any serious way. How many times have you seen the
suggestion that there is a link between media violence and real world
violence brushed off --despite all the studies that document a connection.

   The Kosovo story has been presented with two essential images -- fires in
the sky, and lines of displaced people on the road or in camps. It has been
relatively bloodless and stage managed with well tested propaganda
techniques on both sides. NATO bombs Serb TV after it shows the consequences
to civilians of the growing number of collateral damage' incidents. This
language is as dehumanized as much of the coverage. The Serbs in turn muzzle
the brave voices of their independent media while the media here the critics
and even the victims who are shown but rarely heard. The confusing vote on
the issue in the American Congress -- where a majority voted for and against
the war at the same time mirrors media coverage that lacks depth, context
and background.

   In Colorado meanwhile, most of the coverage initially highlighted the
military style SWAT squad police operation which looked like it might have
been taking place in the Balkans. There were endless human interest stories
about the bravery of the police, the tragedy of the families who had lost
children, and the shocked community who though "it can't happen here." Give
us a break. There has been a form of low intensity warfare between
generations and cultures within America for years that has been ignored by
educators and media alike. Getting kids to conform as a form of
socialization is what many schools do with their standardized tests.
emphasis on team sports and reinforcing gender roles.

   Ultimately, both Columbine and Kosovo are treated as entertainments --
with their dramatic footage, conflicts, characters, and narrative story
telling style journalism. These are stories tailor made for news magazines
that prefer emotion to information. What we are learning from all of this is
that we won't learn very much. The lessons of Vietnam are lost on the NATO
Generals who are bombing Kosovo to save it. The lessons of the lessons are
children are learning is more obscure. Meanwhile at the networks the ratings
are up.



###
Danny Schechter, executive producer of Globalvision, is the author of "The
More You Watch, The Less You Know " just out in paperback from (Seven
Stories Press) and the forthcoming "News Dissector."(Electron Press). He has
won awards for TV coverage of the Balkans and youth issues.




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