-Caveat Lector-

from:
http://www.consortiumnews.com/050499b.html
<A HREF="http://www.consortiumnews.com/050499b.html">The Consortium</A>
-----
May 4, 1999

Television Wars

By Don North
In April 23rd at 2:06 AM Belgrade time, as NATO was preparing for its
50th anniversary celebration in Washington D.C., two cruise missiles
struck the Radio Televizija Srbija (SRT) headquarters in Belgrade.

About 150 civilian journalists, producers, technicians and janitors were
working the nightshift when the missiles hit with what NATO called
"surgical precision."

The building's four stories collapsed to the ground, sandwiching
offices, television equipment, transmitters and people into a pile of
smoldering rubble only 15 feet high.

TV screens throughout Serbia went blank in the middle of a Houston,
Texas, TV station's interview with Yugoslav President Slobodan
Milosevic. Firemen rushed to the scene to remove the injured. One
technician trapped by tons of concrete could be extracted only by the
amputation of both legs.

As the smoke and dust settled, at least 16 people were confirmed dead,
another 19 injured and others were missing and feared buried in the
rubble. But NATO's premeditated attack on a civilian media target did
little to drive SRT off the air.

By daylight, alternate transmitters had been activated and Serb TV was
back on the air again. That morning, a blond woman was reading the
morning news and calmly placed the devastation of SRT several minutes
down the lineup of top news stories.

Few foreign journalists had believed that NATO actually would bomb SRT.
But the Serbs did -- and were prepared.
The Clinton administration and NATO made no apologies for the civilian
dead. "Serb TV is as much a part of Milosevic's murder machine as his
military," said Pentagon spokesman Kenneth Bacon. "The media is one of
the pillars of Milosevic's power machine. It is right up there with
security forces and the military."

The reaction to the SRT bombing was muted within many U.S. news
organizations. Elsewhere, however, journalists and humanitarian
organizations, including Amnesty International and Reporters Without
Borders, condemned the strike against SRT.

Notable was a terse letter to NATO's Secretary General Javier Solana
from the New York-based Committee to Protect Journalists. "NATO's
decision to target civilian broadcast facilities not only increases the
danger for reporters now working in Yugoslavia but permanently
jeopardizes all journalists as noncombatants in international conflicts
as provided for in the Geneva Conventions. It represents an apparent
change in NATO policy only days after your spokesman Jamie Shea offered
assurances that civilian targets would be avoided."

>From Belgrade, the Association of Independent Electronic Media in
Yugoslavia, a leading voice of Serbian anti-Milosevic sentiment, also
condemned the attack. "History has shown that no form of repression,
particularly the organized and premeditated murder of journalists, can
prevent the flow of information, nor can it prevent the public from
choosing its own sources of information," the groups said.

The New York Times quoted a senior Serb journalist saying he thought
NATO had crossed an ambiguous moral line: "The people who were there
were just doing their jobs. They have no influence on the content or on
Milosevic. I hate Serb television. [But] we can differentiate between
big lies and little ones." [NYT, April 24, 1999]

Yugoslav officials said NATO was trying to destroy the free marketplace
of ideas and insure that just one side's "propaganda" could be
disseminated.

There is no doubt that SRT was a propaganda organ for Milosevic and his
regime. Since the NATO bombing campaign began on March 24, SRT also had
deeply offended NATO's sensibilities with its graphics.

The NATO symbol was regularly shown turning into a Nazi swastika and
Madeleine Albright grew Dracula teeth in front of burning buildings.

While highlighting the suffering from NATO air attacks, SRT ignored the
tens of thousands of Albanian refugees fleeing Kosovo with their tales
of rape and execution. SRT repeatedly showed video clips of old scenes:
Milosevic meeting Serbian church leaders, Russian envoys and the Kosovo
Albanian leader Ibrahim Rugova.

But the station also broadcast to the world dramatic images of
destruction caused by the NATO bombing and gave credible estimates of
civilian casualties. SRT scooped the world press when it disclosed that
a NATO aircraft had killed scores of Kosovar refugees in a bombing
attack.

After SRT broadcast the scenes of the civilian carnage, NATO
flip-flopped through the next 24-hour news cycle. NATO's first response
was: "We didn't do it, the Serbs did it." That changed to "we did bomb
the column, but the Serbs killed the refugees." Finally, NATO accepted
fault and apologized.

Still, NATO's glib cockney spokesman, Jamie Shea, pushed the edges of
Orwellian doublespeak when he declared that the pilot had "dropped his
bombs in good faith."

Later, NATO played an audio-tape supposedly of the pilot in question.
But it turned out that the recorded pilot was involved in a completely
different operation. The real tape was withheld.
The SRT bombing, however, was no mistake. Internally, NATO had been
debating for weeks whether or not to destroy Serb television.

Shea even suggested that the network might be spared if it would begin
broadcasting at least six hours of Western news reports reflecting
NATO's views. Ironically, SRT had been broadcasting many of NATO's
pronouncements, albeit focusing on the misstatements and contradictions.

Still, though the bombing of SRT may have been aimed at the Milosevic
propaganda machine, it also set back American and other foreign TV
efforts to document the siege of Belgrade. Most of the video broadcast
on international TV showing the results of bombing raids was obtained
from SRT.

Even before the SRT attack, NATO's struggle to control the information
flow had riled many leading Western media outlets.

On April 9, editors and executives of seven major U.S. news
organizations -- including The New York Times, The Washington Post and
CNN -- protested to Defense Secretary William Cohen and urged him to
loosen controls on information about the air strikes.

"Detailed information about the allied operation is vital to an informed
public discussion of this matter of national interest," the letter said.
"On many days, the state-controlled Yugoslav media has been more
specific about NATO targets than the United States or NATO."

Historically, of course, the U.S. military has always been uncomfortable
with American journalists reporting from behind enemy lines. Many senior
U.S. officers are veterans of the Vietnam War and believe that American
journalists should tailor their reporting to support the cause.

In that vein, Harrison Salisbury, the famous war correspondent for The
New York Times was hailed for his reporting from the siege of Leningrad
in World War II, when the Soviet Union was allied with the United
States.

But when Salisbury became the first correspondent from a major U.S.
newspaper to report from Hanoi during the Vietnam War, he was denounced
as disloyal. In December 1966, Salisbury wrote, "Whatever the
explanation, one can see United States planes are dropping an enormous
weight of explosives on purely civilian targets." His work earned him
the nickname "Ho Chi Salisbury" at the Pentagon.

CNN's Peter Arnett smuggled a satellite phone into Baghdad and reported
live during the Persian Gulf War. His stories included moving
first-person accounts of civilian targets destroyed by U.S. air attacks.
In Washington, Arnett was subjected to insults as traitorous "Baghdad
Pete."

Some similar tensions -- though not as severe -- have surfaced in the
current war for Kosovo. In the case of the SRT attack, however, U.S.
officials were careful not to worsen relations with the American news
media by accidentally killing U.S. correspondents.

In mid-April, about a week before the cruise missiles were launched, the
White House reportedly tipped off the CNN brass about the impending
attack of SRT headquarters. CNN bosses called Belgrade and ordered CNN�s
people out of the SRT building where they had been preparing TV reports
for a month.

Other reporters, however, did not get the word, or chose not to believe
it. The London Independent's Robert Fisk, an intrepid Western reporter,
said he was invited to the doomed building for coffee and orange juice
by Goran Matic, a Serb government official. Matic was convinced that the
TV studios were next on NATO's target list.

"Yet, oddly, we didn't take him seriously," Fisk reported. "Even when
the air raid siren sounded, I stayed for another coffee. � Surely NATO
wouldn't waste its bombs on this tiresome station with its third-rate
propaganda and old movies, let alone kill its staff. Once you kill
people because you don't like what they say, you change the rules of
war."

The content of SRT broadcasts also was more complicated than NATO has
asserted.

Besides serving as a Serb government voice, SRT was a center of cultural
identity for the Serb nation. With the destruction of SRT headquarters,
thousands of tapes and films have now been crushed to rubble, videos
that once helped tell the Serbs and their children who they are -- and
provide some small comfort in their difficult lives.

Among the tapes smashed and burned was a program that I produced called
"Servus, Adieu, Shalom," a documentary tracing the long history of
Viennese Jews, their persecution, their suffering in the Holocaust and
their community's resurgence in recent years.

The film was my donation to the UNESCO video bank. It was translated
into the Serb language and distributed by UNESCO to SRT and other Balkan
TV stations strapped for funds to buy quality programs.

My tape was being used in Belgrade as part of international efforts to
encourage the region's ethnic groups to overcome their historic hatreds.

There is also the question whether NATO's briefings, aired live by CNN
and other Western all-news networks, constitute propaganda as dubious as
what appeared on SRT. On April 20, for instance, Shea reported that
ethnic Albanian boys were forced to give blood for Serb casualties.

Though highly inflammatory, the allegation was made without attribution
and without verifiable details. On April 22, Serbian Health Minister
Leposava Milicevic denied Shea's report, and Shea did not respond.

The mix of NATO propaganda and the selection of Serb targets also may
represent a broader psychological warfare campaign against the Serb
people. Gen. Wesley Clark, the American NATO commander, announced that
NATO was seeking targets to "see to it that the morale of the people in
Serbia continues to erode."

Since the April 23 bombing, SRT transmissions have jumped from one site
to another in hopes of avoiding the next bombs. Now, high on NATO's
target list is Politico Television, another outlet of Milosevic's power
structure in downtown Belgrade.

The London Guardian interviewed a 29-year-old tape editor, Vena Ducic,
who was working the nightshift there along with about 100 other
employees. "I am terrified," Ducic said. "But I have two boys, so if I
give up my job what do we do tomorrow?"

Beyond breaking the Serbs� will, however, the attack on SRT was a blow
to the world's ability to view unfettered information, even when it is
interspersed with propaganda.

Paul Scott Mowrer, a correspondent for the Chicago Daily News during
World War I, understood the need for a maximum flow of news at a time
when human lives are in the balance. He wrote: "In this nation of ours,
the final political decisions rest with the people. And the people, so
that they may make up their minds, must be given the facts, even in time
of war, or perhaps, especially in time of war."

Don North is a veteran war correspondent who has covered conflicts
around the world since Vietnam in the 1960s.

Back To Front Page.
-----
Aloha, He'Ping,
Om, Shalom, Salaam.
Em Hotep, Peace Be,
Omnia Bona Bonis,
All My Relations.
Adieu, Adios, Aloha.
Amen.
Roads End
Kris

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