-Caveat Lector-

Dave Hartley
http://www.Asheville-Computer.com
http://www.ioa.com/~davehart


>NEWS FROM THE LIBERTARIAN PARTY
>2600 Virginia Avenue, NW, Suite 100
>Washington DC 20037
>World Wide Web: http://www.lp.org/
>=======================================
>For release: September 10, 1999
>=======================================
>For additional information:
>George Getz, Press Secretary
>Phone: (202) 333-0008 Ext. 222
>E-Mail: [EMAIL PROTECTED]
>=======================================

Study: Government's anti-drug commercials
make teenagers more curious about drugs

        WASHINGTON, DC -- A new study has discovered that teenagers who
watch anti-drug TV commercials become more "curious" about illegal drugs.
So why, the Libertarian Party asked today, are taxpayers being forced to
pay for those ads?

        "According to this study, the government is spending $195 million
a year of our money to tantalize teenagers about illegal drugs," said
Steve Dasbach, the party's national director. "Shouldn't Americans have a
choice about whether we want to fund what is essentially a 'Just Do It'
advertising campaign for drugs?"

        In a study released earlier this year, two researchers found that
teenagers who viewed anti-drug Public Service Announcements (PSAs) "were
more curious about using illicit drugs" than participants who didn't see
the PSAs.

        According to the authors of the study, assistant professor S.
Shyam Sundar at Penn State University and doctoral student Carson Wagner
at the University of Colorado (Boulder), students exposed to anti-drug
PSAs desired more "experimental knowledge" about drugs, not just
"knowledge about drug-related facts."

        And the study found the "mere mention" of illegal drugs in PSAs
created an "everybody's doing it" effect in teenagers -- and caused them
to "increase estimations" of the prevalence of drug use among their peers.

        These findings come at a crucial time, since the federal
government has sharply increased the amount of money it spends on
anti-drug commercials. Currently, the White House Office of National Drug
Control Policy and the Partnership for a Drug-Free America spend about
$195 million of taxpayers' money to broadcast anti-drug PSAs.

        Wouldn't it be tragic then, asked Dasbach, if that $195 million is
making America's drug problem worse?

        "According to this study, the government is effectively acting as
a tax-funded advertising agency for drug pushers," he said. "And,
unfortunately, there's nothing you can do about it. If a private anti-drug
organization was running these ads, you could threaten to withhold your
contributions. With the government, you don't have that option -- even if
politicians use your money to glamorize drugs to teenagers."

        But if government anti-drug television ads don't work, what does?

        Parents, said Dasbach. According to another recent study, children
who are warned about the potential dangers of drugs by their parents are
36% less likely to use marijuana than children whose parents don't discuss
the issue, and 56% less likely to use cocaine.

        "One concerned parent is more effective than $195 million in
government-funded advertising," noted Dasbach. "Given that information,
what is the real solution to the problem of drugs -- the government or
parents?"

        Interestingly, even the government has figured out the answer to
that question, he said. A new government-funded newspaper advertisement
states: "The most effective deterrent to drug use among kids isn't the
police, or prison, or politicians. [It] is their parents."

        That's an astonishing revelation from the government, said
Dasbach.

        "Let's see: The government admits police and prison are not an
effective deterrent. Does that mean politicians will promise to stop
arresting 700,000 people a year for marijuana crimes? And the government
admits politicians are not an effective deterrent. Does that mean we'll
get back the $195 million they wasted on anti-drug advertisements?" he
asked.

        If not, it proves one thing, said Dasbach: "Not even the
government pays attention to its anti-drug ads. So why should we expect
teenagers to do so?"

ed more "experimental knowledge" about drugs, not
just "knowledge about drug-related facts."

        And the study found the "mere mention" of illegal drugs in PSAs
created an "everybody's doing it" effect in teenagers -- and caused them
to "increase estimations" of the prevalence of drug use among their peers.

        These findings come at a crucial time, since the federal
government has sharply increased the amount of money it spends on
anti-drug commercials. Currently, the White House Office of National Drug
Control Policy and the Partnership for a Drug-Free America spend about
$195 million of taxpayers' money to broadcast anti-drug PSAs.

        Wouldn't it be tragic then, asked Dasbach, if that $195 million is
making America's drug problem worse?

        "According to this study, the government is effectively acting as
a tax-funded advertising agency for drug pushers," he said. "And,
unfortunately, there's nothing you can do about it. If a private anti-drug
organization was running these ads, you could threaten to withhold your
contributions. With the government, you don't have that option -- even if
politicians use your money to glamorize drugs to teenagers."

        But if government anti-drug television ads don't work, what does?

        Parents, said Dasbach. According to another recent study, children
who are warned about the potential dangers of drugs by their parents are
36% less likely to use marijuana than children whose parents don't discuss
the issue, and 56% less likely to use cocaine.

        "One concerned parent is more effective than $195 million in
government-funded advertising," noted Dasbach. "Given that information,
what is the real solution to the problem of drugs -- the government or
parents?"

        Interestingly, even the government has figured out the answer to
that question, he said. A new government-funded newspaper advertisement
states: "The most effective deterrent to drug use among kids isn't the
police, or prison, or politicians. [It] is their parents."

        That's an astonishing revelation from the government, said
Dasbach.

        "Let's see: The government admits police and prison are not an
effective deterrent. Does that mean politicians will promise to stop
arresting 700,000 people a year for marijuana crimes? And the government
admits politicians are not an effective deterrent. Does that mean we'll
get back the $195 million they wasted on anti-drug advertisements?" he
asked.

        If not, it proves one thing, said Dasbach: "Not even the
government pays attention to its anti-drug ads. So why should we expect
teenagers to do so?"


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The Libertarian Party
http://www.lp.org/ 2600 Virginia Ave. NW, Suite 100
voice: 202-333-0008 Washington DC 20037
fax: 202-333-0072



--------------F435EBD59353DBA2D0FDF1E1--

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