-Caveat Lector-   <A HREF="http://www.ctrl.org/">
</A> -Cui Bono?-

(Now they can sell previously infected meat, and no one will get sick (at
least not right away. --SW)

Stores may sell more irradatied meats starting Tuesday

 Copyright � 2000 Nando Media
 Copyright � 2000 Associated Press


By PHILIP BRASHER

WASHINGTON (February 21, 2000 6:39 p.m. EST
http://www.nandotimes.com) - Ground beef that's been irradiated to kill
deadly bacteria could start showing up in supermarkets next month. New
rules that allow the irradiation of raw beef, pork and lamb take effect
Tuesday.

To its advocates, irradiation could be one of the biggest advancements in
food safety since the pasteurization of milk.

"Most people are ready," said Christine Bruhn, director of the Center for
Consumer Research at the University of California-Davis. "They are sick
and tired of hearing of cases of food-borne outbreaks."

Most meatpackers intend to start small, testing irradiated ground beef in
select markets to see how it sells. Colorado Boxed Beef Co., a Florida
processer, is expected to be the first to test the market by distributing
through grocery chains in the Southeast.

The company had to recall 359,000 pounds beef products in November
1998 because of possible contamination with the deadly E. coli bacteria,
and Florida officials have been promoting irradiation heavily.

Initially, irradiated meat is likely to be most popular with hospitals and
nursing homes because of the danger E. coli poses to patients with
weakened immune systems. But its use there could generate interest from
consumers, said Tim Willard, a spokesman for the National Food
Processors Association.

The meat is expected to cost an extra three to five cents per pound but the
price is likely to drop as it becomes more widely available.

"We view this as a consumer choice issue. The consumer will ultimately
determine the success," said Gary Mickelson, a spokesman for the
nation's biggest beef processor, IBP Inc. He said the company has not yet
set a startup date for test maketing the irradiated patties but expects to
start sometime this year.

Excel Corp., the industry's No. 2 firm, plans to start shipping treated beef to
its food service customers the first week of March.

Irradiation has long been allowed for poultry, as well as fruits, vegetables
and spices. But it is seldom used on poultry, partly because the primary
poultry pathogens aren't as dangerous as E. coli and chicken processors
haven't thought it was worth the expense, say industry experts.

One big recall for E. coli, by contrast, can devastate a meatpacker
financially.

The irradiation is done by three methods - gamma rays, X-rays, or electron
beams. In addition to eliminating E. coli, the treatment can significantly
reduce levels of other pathogens, including listeria, salmonella and
campylobacter. The food isn't radioactive, and while there is a slight loss of
nutrients, the food is largely unchanged, according to the Food and Drug
Administration.

FDA also is considering allowing irradiation for hot dogs, luncheon meats
and other ready-to-eat products.

Special labels are required, carrying the international symbol of irradiation,
known as a "radura," and a statement that they were treated. The symbol,
colored green on a white background, depicts two leaves resting in a
semicircle, with a green dot above it beneath a broken-lined semicircle.

E. coli can cause serious illness and sometimes death, especially in
children and the elderly. An estimated 73,480 people are infected every
year, and about 600 cases are fatal, according to the federal Centers for
Disease Control and Prevention.

"This is an extra layer of food safety," said Mark Klein, a spokesman for
Excel, which blasts beef carcasses with steam to kill E. coli. "We definitely
view it as an additional tool and not a replacement for other technologies or
food safety programs."

Irradiation had to be approved by both USDA, which is responsible for
ensuring the safety of meat, and the Food and Drug Administration, which
has authority over food additives. The FDA approved irradiation for red
meat in 1997, and the USDA followed last
December.
-----------------

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