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Propaganda for the Masses:
Reflections on Hitler's use of Emotions
in Order to Manipulate Reason and Public Opinion.
Part One.
By Rick Smith
Oct. 4, 2001
http://educate-yourself.org/cnpropagandaforthemasses4oct01.html
 While the world is still in the grips of an emotional frenzy in
the wake of the terrorist attacks on New York and Washington, it is
worth
considering some of Adolf Hitler's observations on how such emotions
are
used to manipulate people. Emotional responses have been the source
of
untold suffering and bloodshed throughout the course of human
history.
As natural as emotions are, they are easily manipulated by external
forces
and can be used to control reason and action. Communications and
propaganda
experts have been aware of this fact for a very long time. Hitler
understood
this only too well. That Hitler was a monster can hardly be
questioned; the fact that he possessed a kind of mad genius and a
keen understanding
of how the masses think (or, rather, do not think) is equally
unquestionable.
 Hitler referred to emotion as a kind of doorway or "gateway" into
the more suggestible regions of the human heart and mind; once this
door
has been opened it is possible to "get inside" of people's heads and
direct
their responses and actions. In the wake of the economic collapse in
Germany
and the humiliations heaped upon the German people after World War I,
Hitler
was able to use the emotions that emerged from these events to
manipulate
public opinion and, ultimately, to lead his people into a terrible
and
destructive war. Where emotion was lacking, such as in the case of
the
Jewish question, events were staged or phony stories planted in order
to
fire people's emotions in the direction that the government wanted to
go. That a tyrant like Hitler was aware of and effectively used such
knowledge
should put all of us on guard. No intelligent person should allow
himself
or herself to be goaded into blindly supporting the actions of
government
merely because their emotions tell them so. What is right can only be
determined
in a state of emotional calm.
 Once your emotions are turned off, you can turn to the task of
analyzing the causes, effects, and solutions to the problems that
face
you. There is nothing inherently wrong with emotion, it is a
necessary
part of the human psyche; it is that which has allowed us to develop
a
sense of empathy for our fellow human beings. There is, for instance,
nothing
wrong with feeling emotion for the innocent victims of the World
Trade
Center attack, but one must also grant the same emotional sympathy to
the
sufferings of the innocent people that have been killed worldwide by
the
decisions and actions of the global super powers. Only fools allow
themselves to guided by their emotions; to do so is to allow yourself
to become a
mindless puppet of those who still practice Hitler's advanced
techniques
of manipulation. With the advent of television and mass communication
devices,
modern propaganda has become much more subtle, effective, and
powerful.
I am thus providing below a few snippets of Hitler's observations on
the
power of propaganda and of the crucial role that emotion plays in any
effective
propaganda campaign. By educating oneself in the techniques of
propaganda,
the reader stands a better chance of operating as a free and
independent
agent (rather than just as a part of a gigantic mindless mass).
 In the end, the reader should remember that propaganda is used
as much today as it ever was, and perhaps even more; if we allow
ourselves
to be manipulated by the spinmasters we could be led to the same
unspeakable
end that the German people faced. Let us sincerely try to avoid
subjecting
ourselves to lessons that, in a better world, should have been
learned
years ago. I would also like to warn my readers to be wary of the
those
who would stage and fabricate events designed to create emotional
responses,
as Hitler once did, in order to facilitate what would otherwise be
unpopular
agendas. To think that such ideas are mere "conspiracy theory" is to
make
a conscious decision to ignore history. Powerful people manipulate
the
masses quite consciously and quite deliberately, they always have,
and
probably always will (unless the masses wise up). A brief perusal of
the
writings of such people as Walter Lippmann, George Creel, Edward
Bernays,
and other influential government advisers should make this painfully
clear;
western academics and politicians have learned from the mass mind
manipulation
techniques employed by the Nazis, and incorporated them into newer,
subtler,
and better techniques. Propaganda for the Masses is the first part in
what
I hope to be an ongoing effort designed to lift the proverbial veil
of
global deception. Consider the excerpts provided below and then ask
your
self how these might apply to the modern world:
Excerpts from Adolf Hitler's Mein Kampf:
"All great movements are popular movements, volcanic eruptions of
human passions and emotional sentiments, stirred either by the cruel
Goddess
of Distress or by the firebrand of the word hurled among the masses
...
Only a storm of hot passion can turn the destinies of peoples ... It
alone
gives its chosen one the words which like hammer blows can open the
gates
to the heart of a people ...
 "The function of propaganda does not lie in the scientific training
of the individual, but in calling the masses' attention to certain
facts,
processes, necessities, etc., whose significance is thus for the
first
time placed within their field of vision. The whole art consists in
doing
this so skillfully that everyone will be convinced that the fact is
real,
the process necessary, the necessity correct, etc. But since
propaganda
is not and cannot be the necessity in itself, since its function,
like
the poster, consists in attracting the attention of the crowd, and
not
in educating those who are already educated or who are striving after
education
and knowledge, its effect for the most part must be aimed at the
emotions
and only to a very limited degree at the so-called intellect...The
more
modest its intellectual ballast, the more exclusively it takes into
consideration
the emotions of the masses, the more effective it will be...
 "The art of propaganda lies in understanding the emotional ideas
of the great masses and finding, through a psychologically correct
form,
the way to the attention and thence to the heart of the broad masses.
The
receptivity of the great masses is very limited, their intelligence
is
small, but their power of forgetting is enormous. In consequence of
these
facts, all effective propaganda must be limited to a very few points
and
must harp on these slogans until the last member of the public
understands
what you want him to understand [or believe]...
 "The war propaganda of the English and Americans were
psychologically
sound. By representing the Germans to their own people as barbarians
and
Huns, they prepared the individual soldier for the terrors of war,
and
thus helped to preserve him from disappointments. After this, the
most
terrible weapon that was used against him seemed only to confirm what
his
propagandists had told him; it likewise reinforced his faith in the
truth
of his government's assertions, while on the other hand it increased
his
rage and hatred against the vile enemy For the cruel effects of the
weapon,
whose use by the enemy he now came to know, gradually came to confirm
for
him the 'Hunnish' brutality of the barbarous enemy, which he had
heard all about; and it never dawned on him for a moment that his own
weapons
possibly, if not probably, might be even more terrible in their
effects...
 "The function of propaganda is, for example, not to weigh and
ponder the rights of different people, but exclusively to emphasize
the
one right which it has set out to argue for. Its task is not to make
an
objective study of the truth, in so far as it favors the enemy, and
then
set it before the masses with academic fairness; its task is to serve
our
own right, always and unflinchingly...
 "The broad mass of a nation does not consist of diplomats, or
even professors of political law, or even individuals capable of
forming
a rational opinion; it consists of plain mortals, wavering and
inclined
to doubt and uncertainty. As soon as our own propaganda admits so
much
as a glimmer of right on the other side, the foundation for doubt in
our
own right has been laid. The masses are then in no position to
distinguish
where foreign injustice ends and our own begins."


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