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http://www2.bc.edu/~okeefew/349/rfppixels.htm
Click Here: <A HREF="http://www2.bc.edu/~okeefew/349/rfppixels.htm";>Jul/Aug
00: Lying With Pixels</A>
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 Request for Proposal
MT 349 Fall 2002

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July/August 2000
Lying With Pixels
Seeing is no longer believing. The image you see on the evening news could
well be a fake -a fabrication of fast new video-manipulation technology.
By Ivan Amato
Last year, Steven Livingston, professor of political communication at George
Washington University, astonished attendees at a conference on the
geopolitical pros and cons of satellite imagery. He didn't produce evidence
of new military mobilizations or global pandemics. Instead, he showed a video
of figure skater Katarina Witt during a 1998 skating competition.
In the clip, Witt gracefully plies the ice for about 20 seconds. Then came
what is perhaps one of the most unusual sports replays ever seen. The
background was the same, the camera movements were the same. In fact, the
image was identical to the original in all ways except for a rather important
one: Witt had disappeared, along with all signs of her, such as shadows or
plumes of ice flying from her skates. In their place was exactly what you
would expect if Witt had never been there to begin with - the ice, the walls
of the rink and the crowd.
So what's the big deal, you ask. After all, Stalin's staff routinely
airbrushed persona non grata out of photos more than a half-century ago. And
Woody Allen ushered a variation on reality morphing into the movies 17 years
ago with Zelig, in which he inserted himself next to Adolf Hitler and Babe
Ruth. In films such as Forrest Gump and Wag the Dog, reality twisting has
become commonplace.
What sets the Witt demo apart - way apart - is that the technology used to
"virtually delete" the skater can now be applied in real time, live, even as
a camera records a scene and instantly broadcasts it to viewers. In the
fraction of a second between video frames, any person or object moving in the
foreground can be edited out, and objects that aren't there can be edited in
and made to look real. "Pixel plasticity," Livingston calls it. The
implication for those at the satellite imagery conference was sobering:
Pictures from orbit may not necessarily be what the satellite's electronic
camera actually recorded.
But the ramifications of this new technology reach beyond satellite imagery.
As live electronic manipulation becomes practical, the credibility of all
video will become just as suspect as Soviet Cold War photos. The problem
stems from the nature of modern video. Live or not, it is made of pixels, and
as Livingston says, pixels can be changed.
The best-known examples of real-time video manipulation so far are "virtual
insertions" in professional sports broadcasts. Last January 30, for instance,
nearly one-sixth of humankind in more than 180 countries repeatedly saw an
orange first-down line stretched across the gridiron as they watched the
Super Bowl. Princeton Video Imaging (PVI) in Lawrenceville, N.J., created
that line, stored it in a computer, and inserted it into the live feed of the
broadcast. To help determine where to insert the orange pixels, several game
cameras were fitted with sensors that tracked the cameras spatial positions
and zoom levels. Adding to the illusion of reality was the ability of the PVI
system to make sure that players and referees occlude the virtual line when
their bodies traverse it.
Last spring and summer, as PVI and rivals such as New York-based Sportvision
were airing virtual insertion products, including simulated billboards on
walls behind major league batters, a team of engineers from Sarnoff Corp. in
Princeton, N.J., flew to the Coalition Allied Operations Center of NATO's
Operation Allied Force in Vicenza, Italy. Their mission: transform their
experimental video processing technology into an operational tool for rapidly
locating and targeting Serbian military vehicles in Kosovo. The project was
dubbed TIGER, for "targeting by image georegistration." "Our goal was to be
able to fire precision-guided munitions at Serbian military vehicles - just
dial in the coordinates and the thing goes," explains Michael Hansen, a
young, caffeinated Sarnoff gadgeteer who can hardly believe he was helping
fight a war last year.
Compared to PVI's job, the military's technical task was more difficult - and
the stakes were much higher. Instead of altering a football broadcast, the
TIGER team manipulated a live video feed from a Predator, an unmanned
reconnaissance craft flying some 450 meters above Kosovo battlefields. Rather
than superimposing virtual lines or ads into sports settings, the task was to
overlay, in real time, "georegistered" images of Kosovo onto the
corresponding scenes streaming in live from the Predator's video camera. The
terrain images had been previously captured with aerial photography and
digitally stored. The TIGER system, which automatically detected moving
objects against the background, could almost instantly feed to the targeting
officers the coordinates for any piece of Serbian hardware in the Predator's
view. This was quite a technical feat, since the Predator was moving and its
angle of view was constantly changing, yet those views had to be
electronically aligned and registered with the stored imagery in less than
one-thirtieth of a second (to match the frame rate of video recording).

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Any video that has ever been recorded is becoming clip art that producers can
digitally sculpt into the story they want to tell.
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In principle, the targeting step could have been hotwired to precision guided
weapons. "We weren't actually doing that in Allied Force," Hansen notes. "We
were just telling targeting officers exactly where Serbian targets were and
then they would vector in planes to go strike the targets." That way the
human decision makers could pre-empt flawed machine-made decisions. According
to the Defense Advanced Research Projects Agency, TIGER technology was used
extensively in the final three weeks of the Kosovo operation, during which
"80 to 90 percent of the mobile targets were hit."
So far, real-time video manipulation has been within the grasp only of
technologically sophisticated organizations such as TV networks and the
military. But developers of the technology say it's becoming simple and cheap
enough to spread everywhere. And that has some observers wondering whether
real-time video manipulation will erode public confidence in live television
images, even when aired by news outlets. "Seeing may no longer be believing,"
says Norman Winarsky, corporate vice president for information technology at
Sarnoff. "You may not know what to trust."



The Sublime to the Ridiculous

A crude form of video manipulation already is happening in the satellite
imagery community. The weekly publication Space News reported earlier this
year that the Indian government releases imagery from its remote-sensing
satellites only after defense facilities have been "processed out." In this
case, it's not real-time manipulation and it's up front, like a censor's
black marker. But pixels are plastic. It is perfectly possible now to insert
sets of pixels into satellite imagery data that interpreters would view as
battalions of tanks, or war planes, or burial sites, or lines of refugees, or
dead cows that activists claim are victims of a biotech accident.
A demo tape supplied by PVI bolsters the point in the prosaic setting of a
suburban parking lot. The scene appears ordinary except for a disturbing
feature: Amidst the SUVs and minivans are several parked tanks and one
armored behemoth rolling incongruously along. Imagine a tape of virtual
Pakistani tanks rolling over the border into India pitched to news outlets as
authentic, and you get a feel for the kind of trouble that deceptive imagery
could stir up.
Commercial suppliers of virtual insertion services are too focused on new
marketing opportunities to worry much about geopolitics. They have their eyes
on far more lucrative markets. Suddenly those large stretches of programming
between commercials - the actual show, that is&emdash;become available for
billions of dollars worth of primetime advertising. PVI's demo tape, for
instance, includes a scene in which a Microsoft Windows box
appears&emdash;virtually, of course&emdash;on the shelf of Frasier Crane's
studio. This kind of product placement could become more and more important
as new video recording technologies such as TiVo and RePlayTV give viewers
more power to edit out commercials.
Dennis Wilkinson, a Porsche-driving, sports-loving marketing expert who
became CEO of 10-year-old PVI about a year ago, couldn't be happier about
that. Wilkinson's eyes gleam when he describes a (near) future in which
virtual insertion technology pushes advertisements to the personalized
extreme. Combined with data-mining services by which browsers' individual
likes, dislikes and purchasing patterns can be relentlessly tracked and
analyzed, virtual insertion opens up the ability to shunt personally targeted
advertisements over phone lines or cables to Web users and TV viewers. Say
you like Pepsi but your neighbor next door likes Coke and your neighbor
across the street likes Seven-Up&emdash;the kind of data harvestable from
supermarket checkout records. It will become possible to tailor the
soft-drink image in the broadcast signal to reach each of you with your
preferred brand.
Just 15 minutes up the road from PVI, Sarnoff's Winarsky is also
glowing&emdash;not so much about capturing market share as about the
transforming power of the technology. Sarnoff has a distinguished history in
that regard; the company is the descendant of RCA Laboratories, which started
innovating in television technology in the early 1940s and has given birth to
a plethora of media technologies. The color TV picture tube, liquid crystal
displays and high-definition TV all came, at least in part, from RCA qua
Sarnoff, which has five technical Emmys in its lobby.
The ability to manipulate video data in real time, he says, has just as much
potential as some of these forerunners. "Now that you can alter video in real
time, you have changed the world," he says. That may sound inflated, but
after looking at the Katarina Witt demo, Winarsky's talk of "changing the
world" loses some of its air of hyperbole.
Deleting people or objects from live video, or inserting prerecorded people
or objects into live scenes, is only the beginning of the deceptions becoming
possible. Pretty much any piece of video that has ever been recorded is
becoming clip art that producers can digitally sculpt into the story they
want to tell, according to Eric Haseltine, senior vice president for R&D at
Walt Disney Imagineering in Glendale, Calif. With additional video
manipulation technologies, previously recorded actors can be made to say and
do things they have never actually done or said. "You can have dead actors
star again in entirely new movies," says Haseltine.
Contemporary shots featuring footage of dead performers have been around for
several years. But the Hollywood illusion-craft that, for example, inserted
John Wayne into a TV commercial required painstaking, frame-by-frame
post-production work by skilled technicians. There's a big difference now,
says Haseltine: "What used to take an hour [per video frame], now can be done
in a sixtieth of a second." This dramatic speed-up means that manipulation
can be done in real time, on the fly, as a camera records or broadcasts. Not
only can John Wayne, Fred Astaire or Saddam Hussein be virtually inserted
into pre-produced ads, they could be inserted into, say, a live broadcast of
The Drew Carey Show.
The combination of real-time, virtual insertion with existing and emerging
post-production techniques opens up a world of manipulative opportunity.
Consider Video Rewrite technology, which its developers at the Interval Corp.
and the University of California, Berkeley first demonstrated publicly three
years ago. With just a few minutes of video of someone talking, their system
captures and stores a set of video snapshots of the way that a person's
mouth-area looks and moves when saying different sets of sounds. Drawing from
the resulting library of "visemes" makes it possible to depict the person
seeming to say anything the producers dream up&emdash;including utterances
that the subject wouldn't be caught dead saying.
In one test application, computer scientist Christoph Bregler, now of
Stanford University, and colleagues digitized two minutes of public-domain
footage of President John F. Kennedy speaking during the Cuban missile crisis
in 1962. Using the resulting viseme library, the researchers created "an
imations" of Kennedy's mouth saying things he never said, among them, "I
never met Forrest Gump." With technology like this, near-future political
activists conceivably will be able to orchestrate webcasts of their opponents
saying things that might make Howard Stern sound like a mensch.
Haseltine believes video manipulation techniques will quickly be carried to
their logical extreme: "I can predict with absolute certainty," he says,
"that one person sitting at a computer will be able to write a script, design
characters, do the lighting and wardrobe, do all of the acting and dialog,
and post production, distribute it on a broadband network, do all of this on
a laptop&emdash;and viewers won't know the difference."



The End of Authenticity

So far, the widely witnessed applications of real-time video manipulation
have been in benign arenas like sports and entertainment. Already last year,
however, the technology began diffusing beyond these venues into applications
that raised eyebrows. Last fall, for instance, CBS hired PVI to virtually
insert the network's familiar logo all over New York City&emdash;on
buildings, billboards, fountains and other places-during broadcasts of the
network's The Early Show. The New York Times ran a front-page story in
January raising questions about the journalistic ethics of altering the
appearance of what is really there.
The combination of real-time virtual insertion, cyber-puppeteering, video
rewriting and other video manipulation technologies with a mass-media
infrastructure that instantly delivers news video worldwide has some analysts
worried. "Imagine you are the government of a hypothetical country that wants
more international financial assistance," says George Washington University's
Livingston. "You might send video of a remote area with people starving to
death and it may never have happened," he says.
Haseltine agrees. "I'm amazed that we have not seen phony video," he says,
before backpedaling a bit: "Maybe we have. Who would know?"
It's just the sort of scenario played out in the 1998 movie Wag the Dog, in
which top presidential aides conspire with a Hollywood producer to televise a
virtually crafted war between the United States and Albania to deflect
attention from a budding Presidential scandal. Haseltine and others wonder
when reality will imitate art imitating reality.
The importance of the issue will only intensify as the technology becomes
more accessible. What now typically requires an $80,000 box of electronics
the size of a small refrigerator should soon be doable with a palm-sized card
(and ultimately a single chip) that fits inside a commercial video recorder,
according to Winarsky. "This will be available to people in Circuit City," he
says. Consumer gear for virtual video insertion is likely to require a
camcorder with a specialized image-processing card or chip. This hardware
will take signals from the camera's electronic image sensors and convert them
into a form that can be analyzed and manipulated in a computer using
appropriate software&emdash;much as photo editors at newspapers use Adobe
Photoshop and other programs to "clean up" digital image files. A home user
might, for instance, insert absent family members into the latest reunion
tape or remove strangers they would prefer not to be in the
scene&emdash;bringing Soviet-style historical revisions right into the family
den.
Combine the potential erosion of faith in video authenticity with the
so-called "CNN effect" and the stage is set for deception to move the world
in new ways. Livingston describes the CNN effect as the ability of mass media
to go beyond merely reporting what is happening to actually influencing
decision-makers as they consider military, international assistance and other
national and international issues. "The CNN effect is real," says James
Currie, professor of political science at the National Defense University at
Fort McNair in Washington. "Every office you go into at the Pentagon has CNN
on." And that means, he says, that a government, terrorist or advocacy group
could set geopolitical events in motion on the strength of a few hours' worth
of credibility achieved by distributing a snippet of well-doctored video.

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A government, terrorist or advocacy group could set geopolitical events in
motion with a snippet of well-doctored video
------------------------------------------------------------------------

With experience as an army reservist, as a staffer with a top-secret
clearance on the Senate's Intelligence Committee, and as a legislative
liaison for the Secretary of the Army, Currie has seen governmental
decision-making and politicking up close. He is convinced that real-time
video manipulation will be, or already is, in the hands of the military and
intelligence communities. And while he has no evidence yet that any
government or nongovernment organization has deployed video manipulation
techniques, real-time or not, for political or military purposes, he has no
problem conjuring up disinformation scenarios. For example, he says, consider
the impact of a fabricated video that seemed to show Saddam Hussein "pouring
himself a Scotch and taking a big drink of it. You could run it on Middle
Eastern television and it would totally undermine his credibility with
Islamic audiences."
For all the heavy breathing, however, some experts remain unconvinced that
real-time video manipulation poses a real threat, no matter how good the
technology gets. John Pike, an analyst of the intelligence community for the
Federation of American Scientists in Washington, D.C., says the credibility
risks are simply too great for governments or serious organizations to get
caught attempting to spoof the public. And for the organizations that would
be willing to risk it, says Pike, the news folks&emdash;knowing just what the
technology can do&emdash;will become increasingly vigilant.
"If some human rights organization popped up at CNN with some video,
particularly an organization they were not familiar with, I would think that
[CNN] would consider that radioactive," says Pike. Same goes for
nongovernmental organizations (NGOs). "No responsible director of an
established organization would authorize such a thing. And they would fire on
the spot anyone caught doing it. The stock-in-trade of NGO policy
organizations is that 'we tell the truth.'"
Even cool heads like Pike, however, concede that the media's fortress of
skepticism has an Achilles heel: the Internet. "The issue is not so much your
ability to get fake video on CNN, but to get it online," he says. That's
because so much Internet content is unfiltered. "This could play into the
phenomenon in the news production process where you would not replicate the
original report, but you might report that it was reported," says Pike. And
that could cascade into a CNN effect. "These are undoubtedly experiments that
will be done," Pike says.
The trouble is, says Livingston, it may only take a few such experiments to
forever make people question the authenticity of video. That could have
enormous repercussions for military, intelligence and news operations. An
ironic sociological consequence might emerge: a return to heavier reliance on
unmediated face-to-face communication. In the meantime, though, there will
undoubtedly be some interesting twists and turns as pixels become ever more
plastic.
Ivan Amato is a correspondent for National Public Radio and the author of
Stuff: The Materials the World Is Made Of a chronicle of cutting-edge
research in materials science.

------------------------------------------------------------------------
Links

Princeton Video Image
Sarnoff Corp.
Video Rewrite from Tim Bregler and Interval Research
Bregler's research @ UC-Berkeley
Tim Bregler's home page (Stanford)
Overview of Sarnoff's research for DARPA
Georegistration work at DARPA
John Pike- Federation of American Scientists


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Proposal Response
Your response is due in 2 weeks from date of receipt of this RFP and should
include the following components to be considered:

*   Table of contents
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meet the desired deadline or why it can't be met and what to do about it,
team structure, what responsibilities belong to Qwest Communications
International, other assumptions, etc.
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contacts
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due dates. Assume a specific start date)
*   Proposed price and payment schedule including any other specific terms
and conditions
*   Project Team Resumes (use your own or someone else's who you know. No
need to create a number of fictitious resumes for this. Assemble what you can
collect)





Of course, you will utilize a worksheet to develop the cost proposal. Include
this in your submission and presentation.
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