User: jpmcc   
Date: 2009-06-18 05:00:11+0000
Modified:
   marketing/www/planet/atom.xml
   marketing/www/planet/barchart.png
   marketing/www/planet/downloads.gif
   marketing/www/planet/index.html
   marketing/www/planet/opml.xml
   marketing/www/planet/piechart.png
   marketing/www/planet/rss10.xml
   marketing/www/planet/rss20.xml

Log:
 Planet run at Thu Jun 18 06:00:13 BST 2009

File Changes:

Directory: /marketing/www/planet/
=================================

File [changed]: atom.xml
Url: 
http://marketing.openoffice.org/source/browse/marketing/www/planet/atom.xml?r1=1.2004&r2=1.2005
Delta lines:  +30 -30
---------------------
--- atom.xml    2009-06-17 23:00:37+0000        1.2004
+++ atom.xml    2009-06-18 05:00:07+0000        1.2005
@@ -5,10 +5,30 @@
        <link rel="self" 
href="http://marketing.openoffice.org/planet/atom.xml"/>
        <link href="http://marketing.openoffice.org/planet/"/>
        <id>http://marketing.openoffice.org/planet/atom.xml</id>
-       <updated>2009-06-17T23:00:39+00:00</updated>
+       <updated>2009-06-18T05:00:26+00:00</updated>
        <generator uri="http://www.planetplanet.org/";>Planet/2.0 
+http://www.planetplanet.org</generator>
 
        <entry>
+               <title type="html">Eccles cake in Shoreditch</title>
+               <link 
href="http://ooo-speak.blogspot.com/2009/06/eccles-cake-in-shoreditch.html"/>
+               
<id>tag:blogger.com,1999:blog-4649039904546083564.post-3131720890077326755</id>
+               <updated>2009-06-17T20:11:56+00:00</updated>
+               <content type="html">Just had an &lt;a 
href=&quot;http://en.wikipedia.org/wiki/Eccles_cake&quot;&gt;Eccles 
cake&lt;/a&gt; at &lt;a 
href=&quot;http://www.stjohnbreadandwine.com/home/&quot;&gt;St. John Bakery and 
Wine&lt;/a&gt; and it was extraordinary. I had never had one before, and that 
was surely my loss. Actually, the restaurant itself is fairly 
extraordinary.&lt;br /&gt; &lt;div 
class=&quot;blogger-post-footer&quot;&gt;&lt;img width=&quot;1&quot; 
height=&quot;1&quot; 
src=&quot;https://blogger.googleusercontent.com/tracker/4649039904546083564-3131720890077326755?l=ooo-speak.blogspot.com&quot;
 /&gt;&lt;/div&gt;</content>
+               <author>
+                       <name>oulipo</name>
+                       <email>[email protected]</email>
+                       <uri>http://ooo-speak.blogspot.com/</uri>
+               </author>
+               <source>
+                       <title type="html">ooo-speak</title>
+                       <subtitle type="html">Mostly on OpenOffice.org, FOSS, 
and everything else.</subtitle>
+                       <link rel="self" 
href="http://ooo-speak.blogspot.com/feeds/posts/default"/>
+                       <id>tag:blogger.com,1999:blog-4649039904546083564</id>
+                       <updated>2009-06-18T05:00:17+00:00</updated>
+               </source>
+       </entry>
+
+       <entry>
                <title type="html">OpenOffice.org in Education: Using 
OpenOffice.org for Entrepreneurial Training</title>
                <link 
href="http://ooomarketing.blogspot.com/2009/06/openofficeorg-in-education-using.html"/>
                
<id>tag:blogger.com,1999:blog-4887643299605448632.post-7675159138884344780</id>
@@ -68,7 +88,7 @@
                        <title type="html">jpmcc's shared items in Google 
Reader</title>
                        <link rel="self" 
href="http://www.google.co.uk/reader/public/atom/user/06203502505240591501/state/com.google/broadcast"/>
                        
<id>tag:google.com,2005:reader/user/06203502505240591501/state/com.google/broadcast</id>
-                       <updated>2009-06-17T23:00:22+00:00</updated>
+                       <updated>2009-06-18T05:00:16+00:00</updated>
                </source>
        </entry>
 
@@ -92,7 +112,7 @@
                        <title type="html">jpmcc's shared items in Google 
Reader</title>
                        <link rel="self" 
href="http://www.google.co.uk/reader/public/atom/user/06203502505240591501/state/com.google/broadcast"/>
                        
<id>tag:google.com,2005:reader/user/06203502505240591501/state/com.google/broadcast</id>
-                       <updated>2009-06-17T23:00:22+00:00</updated>
+                       <updated>2009-06-18T05:00:16+00:00</updated>
                </source>
        </entry>
 
@@ -160,7 +180,7 @@
                        <subtitle type="html">Mostly on OpenOffice.org, FOSS, 
and everything else.</subtitle>
                        <link rel="self" 
href="http://ooo-speak.blogspot.com/feeds/posts/default"/>
                        <id>tag:blogger.com,1999:blog-4649039904546083564</id>
-                       <updated>2009-06-16T17:00:21+00:00</updated>
+                       <updated>2009-06-18T05:00:17+00:00</updated>
                </source>
        </entry>
 
@@ -184,7 +204,7 @@
                        <title type="html">jpmcc's shared items in Google 
Reader</title>
                        <link rel="self" 
href="http://www.google.co.uk/reader/public/atom/user/06203502505240591501/state/com.google/broadcast"/>
                        
<id>tag:google.com,2005:reader/user/06203502505240591501/state/com.google/broadcast</id>
-                       <updated>2009-06-17T23:00:22+00:00</updated>
+                       <updated>2009-06-18T05:00:16+00:00</updated>
                </source>
        </entry>
 
@@ -317,7 +337,7 @@
                        <title type="html">jpmcc's shared items in Google 
Reader</title>
                        <link rel="self" 
href="http://www.google.co.uk/reader/public/atom/user/06203502505240591501/state/com.google/broadcast"/>
                        
<id>tag:google.com,2005:reader/user/06203502505240591501/state/com.google/broadcast</id>
-                       <updated>2009-06-17T23:00:22+00:00</updated>
+                       <updated>2009-06-18T05:00:16+00:00</updated>
                </source>
        </entry>
 
@@ -388,7 +408,7 @@
                        <subtitle type="html">Mostly on OpenOffice.org, FOSS, 
and everything else.</subtitle>
                        <link rel="self" 
href="http://ooo-speak.blogspot.com/feeds/posts/default"/>
                        <id>tag:blogger.com,1999:blog-4649039904546083564</id>
-                       <updated>2009-06-16T17:00:21+00:00</updated>
+                       <updated>2009-06-18T05:00:17+00:00</updated>
                </source>
        </entry>
 
@@ -408,7 +428,7 @@
                        <subtitle type="html">Mostly on OpenOffice.org, FOSS, 
and everything else.</subtitle>
                        <link rel="self" 
href="http://ooo-speak.blogspot.com/feeds/posts/default"/>
                        <id>tag:blogger.com,1999:blog-4649039904546083564</id>
-                       <updated>2009-06-16T17:00:21+00:00</updated>
+                       <updated>2009-06-18T05:00:17+00:00</updated>
                </source>
        </entry>
 
@@ -441,7 +461,7 @@
                        <title type="html">jpmcc's shared items in Google 
Reader</title>
                        <link rel="self" 
href="http://www.google.co.uk/reader/public/atom/user/06203502505240591501/state/com.google/broadcast"/>
                        
<id>tag:google.com,2005:reader/user/06203502505240591501/state/com.google/broadcast</id>
-                       <updated>2009-06-17T23:00:22+00:00</updated>
+                       <updated>2009-06-18T05:00:16+00:00</updated>
                </source>
        </entry>
 
@@ -461,27 +481,7 @@
                        <title type="html">jpmcc's shared items in Google 
Reader</title>
                        <link rel="self" 
href="http://www.google.co.uk/reader/public/atom/user/06203502505240591501/state/com.google/broadcast"/>
                        
<id>tag:google.com,2005:reader/user/06203502505240591501/state/com.google/broadcast</id>
-                       <updated>2009-06-17T23:00:22+00:00</updated>
-               </source>
-       </entry>
-
-       <entry>
-               <title type="html">Value : Notes on Foss 2009-05-25</title>
-               <link 
href="http://ooo-speak.blogspot.com/2009/05/value-notes-on-foss-2009-05-25.html"/>
-               
<id>tag:blogger.com,1999:blog-4649039904546083564.post-6589002475932314814</id>
-               <updated>2009-05-25T17:12:48+00:00</updated>
-               <content type="html">India&amp;#x2019;s Nano is selling the 
top-end model, not the lower end. I&amp;#x2019;m not surprised. We see this 
pattern in other consumer goods, outside of India, too. The iPhone wins not 
just because it works well, but because it&amp;#x2019;s the (supposedly more 
costly) Apple brand. Quality, status, these two are rolled into the package 
represented by the brand. One is not judging the value of the object (and 
implicitly the value of one&amp;#x2019;s judgement) on price alone; that would 
be vulgar and counterproductive. Rather, one is implicitly making the claim 
that one can afford value, with the tacit hint that the cheaper things lack 
actual value. &lt;br /&gt;&lt;br /&gt;In thin clients I&amp;#x2019;ve seen 
this; and in Foss, the same narrative. Because thin clients (a better term is 
needed!) are seen as the cheaper version of a packet laptop (or even leaner 
netbook, and in comparison to the iPhone--please, let&amp;#x2019;s not utter 
them in the same sentence), and because Foss is seen as the poor 
man&amp;#x2019;s costly proprietary software, neither can win: both lose by 
virtue of their perceived--not actual--value. It doesn&amp;#x2019;t matter 
that, say, OpenOffice.org is superior to proprietary equivalents in many areas, 
or that, I have no doubt, the Nano is more than adequate for the needs of the 
typical driver in India and elsewhere. The perceived value of these and their 
kind is that they are, in a word, &amp;#x201c;cheap.&amp;#x201d; &lt;br 
/&gt;&lt;br /&gt;(Digression 1: English has that wonderful word; French does 
not--it&amp;#x2019;s bon march&amp;#x00e9;, as if you got a good bargain--and 
in Spanish, it&amp;#x2019;s barato, again, hinting at a good bargain. English 
reduces the logic to &amp;#x201c;cheap,&amp;#x201d; a term that implies value 
as good as the price and hints that you could have done so much better, had you 
only not been such a miser and so cheap. We are, in English, so often what we 
buy. I&amp;#x2019;d be interested to learn what other languages say about their 
culture of the marketplace, and if they have single, pithy words like, 
&amp;#x201c;cheap.&amp;#x201d;)&lt;br /&gt;&lt;br /&gt;(Digression 2: 
I&amp;#x2019;m hardly discounting the appeal of the inexpensive and even cheap, 
which when spun right works. EBay has made billions by emphasizing value you 
can afford; and I live a long block away by the unbelievably gaudy Honest 
Ed&amp;#x2019;s, which &lt;em&gt;loudly&lt;/em&gt; proclaims itself as selling 
cheap things--but that is to say, good deals. Cheap, when spun right, sells. No 
one wants to be taken for a fool, no matter how much you can afford it.)&lt;br 
/&gt;&lt;br /&gt;So, what we&amp;#x2019;ve done with OpenOffice.org is to focus 
on other elements: it&amp;#x2019;s quality, which is to say, it&amp;#x2019;s 
real value, using, whenever possible, actual examples. I started doing this a 
couple of years ago, at a large conference, when I emphasized that the reason I 
use OOo is not because it&amp;#x2019;s free--cheap--but because it gives 
freedom; not because it does only what I need, but because I can add to it, 
modify it, make it mine in a way i cannot with proprietary software. I use 
Firefox, I explained, not because it is cheap and I didn&amp;#x2019;t have to 
pay anything for it. All browsers (with a couple of interesting exceptions) are 
like that: free. Rather, I use it because it does things Safari cannot; and 
because it gives me freedoms closed source software, however open the APIs may 
be, does not. I use it, in short, because it is a better commodity and it is a 
commodity that transcends its status as merely a thing lying there with the 
trace of its making inaccessible.&lt;br /&gt;&lt;br /&gt;Like all Foss, Firefox 
and OpenOffice.org proclaim their community and that community is 
accessible.&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;div 
class=&quot;blogger-post-footer&quot;&gt;&lt;img width=&quot;1&quot; 
height=&quot;1&quot; 
src=&quot;https://blogger.googleusercontent.com/tracker/4649039904546083564-6589002475932314814?l=ooo-speak.blogspot.com&quot;
 /&gt;&lt;/div&gt;</content>
-               <author>
-                       <name>oulipo</name>
-                       <email>[email protected]</email>
-                       <uri>http://ooo-speak.blogspot.com/</uri>
-               </author>
-               <source>
-                       <title type="html">ooo-speak</title>
-                       <subtitle type="html">Mostly on OpenOffice.org, FOSS, 
and everything else.</subtitle>
-                       <link rel="self" 
href="http://ooo-speak.blogspot.com/feeds/posts/default"/>
-                       <id>tag:blogger.com,1999:blog-4649039904546083564</id>
-                       <updated>2009-06-16T17:00:21+00:00</updated>
+                       <updated>2009-06-18T05:00:16+00:00</updated>
                </source>
        </entry>
 

File [changed]: barchart.png
Url: 
http://marketing.openoffice.org/source/browse/marketing/www/planet/barchart.png?rev=1.221&content-type=text/vnd.viewcvs-markup
File [changed]: downloads.gif
Url: 
http://marketing.openoffice.org/source/browse/marketing/www/planet/downloads.gif?rev=1.226&content-type=text/vnd.viewcvs-markup
File [changed]: index.html
Url: 
http://marketing.openoffice.org/source/browse/marketing/www/planet/index.html?r1=1.2011&r2=1.2012
Delta lines:  +16 -15
---------------------
--- index.html  2009-06-17 23:00:37+0000        1.2011
+++ index.html  2009-06-18 05:00:07+0000        1.2012
@@ -36,8 +36,23 @@
 <a href="rss20.xml"><img src="rss2.gif" alt="Link to RSS 2 feed" /></a>
 </div>
 
-<p><em>Bloggings on marketing topics by project members - see <a 
href="#disclaimer">disclaimer</a>.<br />Last updated: June 17, 2009 11:00 PM 
GMT</em></p>
+<p><em>Bloggings on marketing topics by project members - see <a 
href="#disclaimer">disclaimer</a>.<br />Last updated: June 18, 2009 05:00 AM 
GMT</em></p>
 
+<h2>June 17, 2009</h2>
+<h3>
+<a href="http://ooo-speak.blogspot.com/"; title="ooo-speak">
+Louis Suarez-Potts</a>&nbsp;:&nbsp;
+<a href="http://ooo-speak.blogspot.com/2009/06/eccles-cake-in-shoreditch.html";>
+Eccles cake in Shoreditch</a>
+</h3>
+<p>
+Just had an <a href="http://en.wikipedia.org/wiki/Eccles_cake";>Eccles cake</a> 
at <a href="http://www.stjohnbreadandwine.com/home/";>St. John Bakery and 
Wine</a> and it was extraordinary. I had never had one before, and that was 
surely my loss. Actually, the restaurant itself is fairly extraordinary.<br /> 
<div class="blogger-post-footer"><img width="1" height="1" 
src="https://blogger.googleusercontent.com/tracker/4649039904546083564-3131720890077326755?l=ooo-speak.blogspot.com";
 /></div></p>
+<p>
+<em><a 
href="http://ooo-speak.blogspot.com/2009/06/eccles-cake-in-shoreditch.html";>by 
oulipo ([email protected]) at June 17, 2009 08:11 PM BST</a></em>
+</p>
+<br />
+<hr />
+<br />
 <h2>June 16, 2009</h2>
 <h3>
 <a href="http://ooomarketing.blogspot.com/"; title="OpenOffice.org Marketing 
Blog">
@@ -413,20 +428,6 @@
 <br />
 <hr />
 <br />
-<h3>
-<a href="http://ooo-speak.blogspot.com/"; title="ooo-speak">
-Louis Suarez-Potts</a>&nbsp;:&nbsp;
-<a 
href="http://ooo-speak.blogspot.com/2009/05/value-notes-on-foss-2009-05-25.html";>
-Value : Notes on Foss 2009-05-25</a>
-</h3>
-<p>
-India&#x2019;s Nano is selling the top-end model, not the lower end. 
I&#x2019;m not surprised. We see this pattern in other consumer goods, outside 
of India, too. The iPhone wins not just because it works well, but because 
it&#x2019;s the (supposedly more costly) Apple brand. Quality, status, these 
two are rolled into the package represented by the brand. One is not judging 
the value of the object (and implicitly the value of one&#x2019;s judgement) on 
price alone; that would be vulgar and counterproductive. Rather, one is 
implicitly making the claim that one can afford value, with the tacit hint that 
the cheaper things lack actual value. <br /><br />In thin clients I&#x2019;ve 
seen this; and in Foss, the same narrative. Because thin clients (a better term 
is needed!) are seen as the cheaper version of a packet laptop (or even leaner 
netbook, and in comparison to the iPhone--please, let&#x2019;s not utter them 
in the same sentence), and because Foss is seen as the poor man&#x2019;s costly 
proprietary software, neither can win: both lose by virtue of their 
perceived--not actual--value. It doesn&#x2019;t matter that, say, 
OpenOffice.org is superior to proprietary equivalents in many areas, or that, I 
have no doubt, the Nano is more than adequate for the needs of the typical 
driver in India and elsewhere. The perceived value of these and their kind is 
that they are, in a word, &#x201c;cheap.&#x201d; <br /><br />(Digression 1: 
English has that wonderful word; French does not--it&#x2019;s bon 
march&#x00e9;, as if you got a good bargain--and in Spanish, it&#x2019;s 
barato, again, hinting at a good bargain. English reduces the logic to 
&#x201c;cheap,&#x201d; a term that implies value as good as the price and hints 
that you could have done so much better, had you only not been such a miser and 
so cheap. We are, in English, so often what we buy. I&#x2019;d be interested to 
learn what other languages say about their culture of the marketplace, and if 
they have single, pithy words like, &#x201c;cheap.&#x201d;)<br /><br 
/>(Digression 2: I&#x2019;m hardly discounting the appeal of the inexpensive 
and even cheap, which when spun right works. EBay has made billions by 
emphasizing value you can afford; and I live a long block away by the 
unbelievably gaudy Honest Ed&#x2019;s, which <em>loudly</em> proclaims itself 
as selling cheap things--but that is to say, good deals. Cheap, when spun 
right, sells. No one wants to be taken for a fool, no matter how much you can 
afford it.)<br /><br />So, what we&#x2019;ve done with OpenOffice.org is to 
focus on other elements: it&#x2019;s quality, which is to say, it&#x2019;s real 
value, using, whenever possible, actual examples. I started doing this a couple 
of years ago, at a large conference, when I emphasized that the reason I use 
OOo is not because it&#x2019;s free--cheap--but because it gives freedom; not 
because it does only what I need, but because I can add to it, modify it, make 
it mine in a way i cannot with proprietary software. I use Firefox, I 
explained, not because it is cheap and I didn&#x2019;t have to pay anything for 
it. All browsers (with a couple of interesting exceptions) are like that: free. 
Rather, I use it because it does things Safari cannot; and because it gives me 
freedoms closed source software, however open the APIs may be, does not. I use 
it, in short, because it is a better commodity and it is a commodity that 
transcends its status as merely a thing lying there with the trace of its 
making inaccessible.<br /><br />Like all Foss, Firefox and OpenOffice.org 
proclaim their community and that community is accessible.<br /><br /><br 
/><div class="blogger-post-footer"><img width="1" height="1" 
src="https://blogger.googleusercontent.com/tracker/4649039904546083564-6589002475932314814?l=ooo-speak.blogspot.com";
 /></div></p>
-<p>
-<em><a 
href="http://ooo-speak.blogspot.com/2009/05/value-notes-on-foss-2009-05-25.html";>by
 oulipo ([email protected]) at May 25, 2009 05:12 PM BST</a></em>
-</p>
-<br />
-<hr />
-<br />
 <a id="disclaimer" name="disclaimer"></a>
 <p><em>Disclaimer: all views expressed on this page are those 
 of the individual contributors, and may not reflect the views of the 

File [changed]: opml.xml
Url: 
http://marketing.openoffice.org/source/browse/marketing/www/planet/opml.xml?r1=1.2004&r2=1.2005
Delta lines:  +1 -1
-------------------
--- opml.xml    2009-06-17 23:00:38+0000        1.2004
+++ opml.xml    2009-06-18 05:00:08+0000        1.2005
@@ -2,7 +2,7 @@
 <opml version="1.1">
        <head>
                <title>Marketing Planet</title>
-               <dateModified>Wed, 17 Jun 2009 23:00:40 +0000</dateModified>
+               <dateModified>Thu, 18 Jun 2009 05:00:26 +0000</dateModified>
                <ownerName>Marketing Project</ownerName>
                <ownerEmail>[email protected]</ownerEmail>
        </head>

File [changed]: piechart.png
Url: 
http://marketing.openoffice.org/source/browse/marketing/www/planet/piechart.png?rev=1.149&content-type=text/vnd.viewcvs-markup
File [changed]: rss10.xml
Url: 
http://marketing.openoffice.org/source/browse/marketing/www/planet/rss10.xml?r1=1.769&r2=1.770
Delta lines:  +8 -8
-------------------
--- rss10.xml   2009-06-16 23:00:12+0000        1.769
+++ rss10.xml   2009-06-18 05:00:08+0000        1.770
@@ -13,6 +13,7 @@
 
        <items>
                <rdf:Seq>
+                       <rdf:li 
rdf:resource="tag:blogger.com,1999:blog-4649039904546083564.post-3131720890077326755"
 />
                        <rdf:li 
rdf:resource="tag:blogger.com,1999:blog-4887643299605448632.post-7675159138884344780"
 />
                        <rdf:li 
rdf:resource="tag:blogger.com,1999:blog-4887643299605448632.post-6793350226421939452"
 />
                        <rdf:li 
rdf:resource="tag:google.com,2005:reader/item/7dc2f4f19d6c62ef" />
@@ -32,11 +33,17 @@
                        <rdf:li 
rdf:resource="tag:blogger.com,1999:blog-4649039904546083564.post-4201241808110432115"
 />
                        <rdf:li 
rdf:resource="tag:google.com,2005:reader/item/78154ce7426b0c6a" />
                        <rdf:li 
rdf:resource="tag:google.com,2005:reader/item/d1a38e6f8a4c00f9" />
-                       <rdf:li 
rdf:resource="tag:blogger.com,1999:blog-4649039904546083564.post-6589002475932314814"
 />
                </rdf:Seq>
        </items>
 </channel>
 
+<item 
rdf:about="tag:blogger.com,1999:blog-4649039904546083564.post-3131720890077326755">
+       <title>Louis Suarez-Potts: Eccles cake in Shoreditch</title>
+       
<link>http://ooo-speak.blogspot.com/2009/06/eccles-cake-in-shoreditch.html</link>
+       <content:encoded>Just had an &lt;a 
href=&quot;http://en.wikipedia.org/wiki/Eccles_cake&quot;&gt;Eccles 
cake&lt;/a&gt; at &lt;a 
href=&quot;http://www.stjohnbreadandwine.com/home/&quot;&gt;St. John Bakery and 
Wine&lt;/a&gt; and it was extraordinary. I had never had one before, and that 
was surely my loss. Actually, the restaurant itself is fairly 
extraordinary.&lt;br /&gt; &lt;div 
class=&quot;blogger-post-footer&quot;&gt;&lt;img width=&quot;1&quot; 
height=&quot;1&quot; 
src=&quot;https://blogger.googleusercontent.com/tracker/4649039904546083564-3131720890077326755?l=ooo-speak.blogspot.com&quot;
 /&gt;&lt;/div&gt;</content:encoded>
+       <dc:date>2009-06-17T20:11:56+00:00</dc:date>
+       <dc:creator>oulipo</dc:creator>
+</item>
 <item 
rdf:about="tag:blogger.com,1999:blog-4887643299605448632.post-7675159138884344780">
        <title>OOo Marketeers: OpenOffice.org in Education: Using 
OpenOffice.org for Entrepreneurial Training</title>
        
<link>http://ooomarketing.blogspot.com/2009/06/openofficeorg-in-education-using.html</link>
@@ -259,12 +266,5 @@
        <dc:date>2009-05-25T19:56:33+00:00</dc:date>
        <dc:creator>Andreas Bartel</dc:creator>
 </item>
-<item 
rdf:about="tag:blogger.com,1999:blog-4649039904546083564.post-6589002475932314814">
-       <title>Louis Suarez-Potts: Value : Notes on Foss 2009-05-25</title>
-       
<link>http://ooo-speak.blogspot.com/2009/05/value-notes-on-foss-2009-05-25.html</link>
-       <content:encoded>India&amp;#x2019;s Nano is selling the top-end model, 
not the lower end. I&amp;#x2019;m not surprised. We see this pattern in other 
consumer goods, outside of India, too. The iPhone wins not just because it 
works well, but because it&amp;#x2019;s the (supposedly more costly) Apple 
brand. Quality, status, these two are rolled into the package represented by 
the brand. One is not judging the value of the object (and implicitly the value 
of one&amp;#x2019;s judgement) on price alone; that would be vulgar and 
counterproductive. Rather, one is implicitly making the claim that one can 
afford value, with the tacit hint that the cheaper things lack actual value. 
&lt;br /&gt;&lt;br /&gt;In thin clients I&amp;#x2019;ve seen this; and in Foss, 
the same narrative. Because thin clients (a better term is needed!) are seen as 
the cheaper version of a packet laptop (or even leaner netbook, and in 
comparison to the iPhone--please, let&amp;#x2019;s not utter them in the same 
sentence), and because Foss is seen as the poor man&amp;#x2019;s costly 
proprietary software, neither can win: both lose by virtue of their 
perceived--not actual--value. It doesn&amp;#x2019;t matter that, say, 
OpenOffice.org is superior to proprietary equivalents in many areas, or that, I 
have no doubt, the Nano is more than adequate for the needs of the typical 
driver in India and elsewhere. The perceived value of these and their kind is 
that they are, in a word, &amp;#x201c;cheap.&amp;#x201d; &lt;br /&gt;&lt;br 
/&gt;(Digression 1: English has that wonderful word; French does 
not--it&amp;#x2019;s bon march&amp;#x00e9;, as if you got a good bargain--and 
in Spanish, it&amp;#x2019;s barato, again, hinting at a good bargain. English 
reduces the logic to &amp;#x201c;cheap,&amp;#x201d; a term that implies value 
as good as the price and hints that you could have done so much better, had you 
only not been such a miser and so cheap. We are, in English, so often what we 
buy. I&amp;#x2019;d be interested to learn what other languages say about their 
culture of the marketplace, and if they have single, pithy words like, 
&amp;#x201c;cheap.&amp;#x201d;)&lt;br /&gt;&lt;br /&gt;(Digression 2: 
I&amp;#x2019;m hardly discounting the appeal of the inexpensive and even cheap, 
which when spun right works. EBay has made billions by emphasizing value you 
can afford; and I live a long block away by the unbelievably gaudy Honest 
Ed&amp;#x2019;s, which &lt;em&gt;loudly&lt;/em&gt; proclaims itself as selling 
cheap things--but that is to say, good deals. Cheap, when spun right, sells. No 
one wants to be taken for a fool, no matter how much you can afford it.)&lt;br 
/&gt;&lt;br /&gt;So, what we&amp;#x2019;ve done with OpenOffice.org is to focus 
on other elements: it&amp;#x2019;s quality, which is to say, it&amp;#x2019;s 
real value, using, whenever possible, actual examples. I started doing this a 
couple of years ago, at a large conference, when I emphasized that the reason I 
use OOo is not because it&amp;#x2019;s free--cheap--but because it gives 
freedom; not because it does only what I need, but because I can add to it, 
modify it, make it mine in a way i cannot with proprietary software. I use 
Firefox, I explained, not because it is cheap and I didn&amp;#x2019;t have to 
pay anything for it. All browsers (with a couple of interesting exceptions) are 
like that: free. Rather, I use it because it does things Safari cannot; and 
because it gives me freedoms closed source software, however open the APIs may 
be, does not. I use it, in short, because it is a better commodity and it is a 
commodity that transcends its status as merely a thing lying there with the 
trace of its making inaccessible.&lt;br /&gt;&lt;br /&gt;Like all Foss, Firefox 
and OpenOffice.org proclaim their community and that community is 
accessible.&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;div 
class=&quot;blogger-post-footer&quot;&gt;&lt;img width=&quot;1&quot; 
height=&quot;1&quot; 
src=&quot;https://blogger.googleusercontent.com/tracker/4649039904546083564-6589002475932314814?l=ooo-speak.blogspot.com&quot;
 /&gt;&lt;/div&gt;</content:encoded>
-       <dc:date>2009-05-25T17:12:48+00:00</dc:date>
-       <dc:creator>oulipo</dc:creator>
-</item>
 
 </rdf:RDF>

File [changed]: rss20.xml
Url: 
http://marketing.openoffice.org/source/browse/marketing/www/planet/rss20.xml?r1=1.769&r2=1.770
Delta lines:  +8 -8
-------------------
--- rss20.xml   2009-06-16 23:00:13+0000        1.769
+++ rss20.xml   2009-06-18 05:00:09+0000        1.770
@@ -8,6 +8,14 @@
        <description>Marketing Planet - 
http://marketing.openoffice.org/planet/</description>
 
 <item>
+       <title>Louis Suarez-Potts: Eccles cake in Shoreditch</title>
+       
<guid>tag:blogger.com,1999:blog-4649039904546083564.post-3131720890077326755</guid>
+       
<link>http://ooo-speak.blogspot.com/2009/06/eccles-cake-in-shoreditch.html</link>
+       <description>Just had an &lt;a 
href=&quot;http://en.wikipedia.org/wiki/Eccles_cake&quot;&gt;Eccles 
cake&lt;/a&gt; at &lt;a 
href=&quot;http://www.stjohnbreadandwine.com/home/&quot;&gt;St. John Bakery and 
Wine&lt;/a&gt; and it was extraordinary. I had never had one before, and that 
was surely my loss. Actually, the restaurant itself is fairly 
extraordinary.&lt;br /&gt; &lt;div 
class=&quot;blogger-post-footer&quot;&gt;&lt;img width=&quot;1&quot; 
height=&quot;1&quot; 
src=&quot;https://blogger.googleusercontent.com/tracker/4649039904546083564-3131720890077326755?l=ooo-speak.blogspot.com&quot;
 /&gt;&lt;/div&gt;</description>
+       <pubDate>Wed, 17 Jun 2009 20:11:56 +0000</pubDate>
+       <author>[email protected] (oulipo)</author>
+</item>
+<item>
        <title>OOo Marketeers: OpenOffice.org in Education: Using 
OpenOffice.org for Entrepreneurial Training</title>
        
<guid>tag:blogger.com,1999:blog-4887643299605448632.post-7675159138884344780</guid>
        
<link>http://ooomarketing.blogspot.com/2009/06/openofficeorg-in-education-using.html</link>
@@ -242,14 +250,6 @@
   &lt;p&gt;To check how that approach works in our context and what we can 
actually get out of it, I did a small ideation “experiment” for the last 
two weeks. The first week I spent on drawing sketches like a maniac by myself. 
However, through our proposal collection phase, I was too restricted in my 
head. It is actually hard to let things go to which one is so used to. Last 
week, we repeated the ideation method with a couple of colleagues with various 
backgrounds. We had Dev, QA, Tooling, and UX onboard. In two groups, we started 
brainstorming about how we would want the ideal Impress to be. For three 
minutes, everyone wrote adjectives attributed to the “imaginary” Impress on 
sticky notes and then we put them on the wall, and started sorting and 
organizing them.&lt;br /&gt;&lt;br /&gt;Amazingly a lot of the adjectives 
overlapped. At the end, we were able to define two main groups that had a lot 
more adjectives than others. The first group could be described as the one 
concerned with usability while the second group was all about positive 
experiences, emotions and aesthetics of the product. That happed in both groups 
by the way. In sum, everyone in Dev, QA, Tooling, and UX wanted the future 
Impress to be easy to use and “pretty”! These are quite basic needs, 
aren’t they? And all from people with totally different 
backgrounds.&lt;/p&gt;</description>
        <pubDate>Mon, 25 May 2009 19:56:33 +0000</pubDate>
 </item>
-<item>
-       <title>Louis Suarez-Potts: Value : Notes on Foss 2009-05-25</title>
-       
<guid>tag:blogger.com,1999:blog-4649039904546083564.post-6589002475932314814</guid>
-       
<link>http://ooo-speak.blogspot.com/2009/05/value-notes-on-foss-2009-05-25.html</link>
-       <description>India&amp;#x2019;s Nano is selling the top-end model, not 
the lower end. I&amp;#x2019;m not surprised. We see this pattern in other 
consumer goods, outside of India, too. The iPhone wins not just because it 
works well, but because it&amp;#x2019;s the (supposedly more costly) Apple 
brand. Quality, status, these two are rolled into the package represented by 
the brand. One is not judging the value of the object (and implicitly the value 
of one&amp;#x2019;s judgement) on price alone; that would be vulgar and 
counterproductive. Rather, one is implicitly making the claim that one can 
afford value, with the tacit hint that the cheaper things lack actual value. 
&lt;br /&gt;&lt;br /&gt;In thin clients I&amp;#x2019;ve seen this; and in Foss, 
the same narrative. Because thin clients (a better term is needed!) are seen as 
the cheaper version of a packet laptop (or even leaner netbook, and in 
comparison to the iPhone--please, let&amp;#x2019;s not utter them in the same 
sentence), and because Foss is seen as the poor man&amp;#x2019;s costly 
proprietary software, neither can win: both lose by virtue of their 
perceived--not actual--value. It doesn&amp;#x2019;t matter that, say, 
OpenOffice.org is superior to proprietary equivalents in many areas, or that, I 
have no doubt, the Nano is more than adequate for the needs of the typical 
driver in India and elsewhere. The perceived value of these and their kind is 
that they are, in a word, &amp;#x201c;cheap.&amp;#x201d; &lt;br /&gt;&lt;br 
/&gt;(Digression 1: English has that wonderful word; French does 
not--it&amp;#x2019;s bon march&amp;#x00e9;, as if you got a good bargain--and 
in Spanish, it&amp;#x2019;s barato, again, hinting at a good bargain. English 
reduces the logic to &amp;#x201c;cheap,&amp;#x201d; a term that implies value 
as good as the price and hints that you could have done so much better, had you 
only not been such a miser and so cheap. We are, in English, so often what we 
buy. I&amp;#x2019;d be interested to learn what other languages say about their 
culture of the marketplace, and if they have single, pithy words like, 
&amp;#x201c;cheap.&amp;#x201d;)&lt;br /&gt;&lt;br /&gt;(Digression 2: 
I&amp;#x2019;m hardly discounting the appeal of the inexpensive and even cheap, 
which when spun right works. EBay has made billions by emphasizing value you 
can afford; and I live a long block away by the unbelievably gaudy Honest 
Ed&amp;#x2019;s, which &lt;em&gt;loudly&lt;/em&gt; proclaims itself as selling 
cheap things--but that is to say, good deals. Cheap, when spun right, sells. No 
one wants to be taken for a fool, no matter how much you can afford it.)&lt;br 
/&gt;&lt;br /&gt;So, what we&amp;#x2019;ve done with OpenOffice.org is to focus 
on other elements: it&amp;#x2019;s quality, which is to say, it&amp;#x2019;s 
real value, using, whenever possible, actual examples. I started doing this a 
couple of years ago, at a large conference, when I emphasized that the reason I 
use OOo is not because it&amp;#x2019;s free--cheap--but because it gives 
freedom; not because it does only what I need, but because I can add to it, 
modify it, make it mine in a way i cannot with proprietary software. I use 
Firefox, I explained, not because it is cheap and I didn&amp;#x2019;t have to 
pay anything for it. All browsers (with a couple of interesting exceptions) are 
like that: free. Rather, I use it because it does things Safari cannot; and 
because it gives me freedoms closed source software, however open the APIs may 
be, does not. I use it, in short, because it is a better commodity and it is a 
commodity that transcends its status as merely a thing lying there with the 
trace of its making inaccessible.&lt;br /&gt;&lt;br /&gt;Like all Foss, Firefox 
and OpenOffice.org proclaim their community and that community is 
accessible.&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;div 
class=&quot;blogger-post-footer&quot;&gt;&lt;img width=&quot;1&quot; 
height=&quot;1&quot; 
src=&quot;https://blogger.googleusercontent.com/tracker/4649039904546083564-6589002475932314814?l=ooo-speak.blogspot.com&quot;
 /&gt;&lt;/div&gt;</description>
-       <pubDate>Mon, 25 May 2009 17:12:48 +0000</pubDate>
-       <author>[email protected] (oulipo)</author>
-</item>
 
 </channel>
 </rss>




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